Kadi̇r Kilavuz Email & Phone Number

İstanbul, Türkiye

• Coordinating the marketing team, assigning tasks, providing training and development, monitoring and managing performance.• Coordinating and improving marketing activities to promote and position products/services, conduct competitive analysis, and increase market share.• Coordinating and participating in promotional activities, fairs, seminars, and web shops to enhance product awareness.• Developing, evaluating, and implementing marketing strategies based on company goals, market characteristics, cost factors, and pricing guidelines.• Integrating environmental information into product or company marketing strategies, policies, and activities.• Enhancing international market research, identifying key markets, trends, industry developments, marketing channels, brand/portfolio management, and pricing rules.• Assessing the financial aspects of product development, including budgets, expenditures, research and development allocations, ROI, and profit-loss projections.• Creating and managing the annual marketing budget (OPEX).• Developing and managing digital media campaigns and interpreting their results.• Managing all third parties, such as organization agencies and creative agencies.• Creating and managing CRM systems.

Istanbul, Turkey

• Coordinating and developing marketing activities to promote products/services with managers.• Coordinating and participating to promotional activities, fairs, seminars and web- shops working with advertisers, and product managers, to improve product awareness.• Identifying, developing, and evaluating marketing strategy, based on knowledge of establishment objectives, market characteristics, cost and markup factors.• Developing brain-storming with the team for organizational needs to develop PR strategies.• Integrating environmental information into product or company marketing strategies, policies, and activities.• Evaluating the financial aspects of product development, such as budgets, expenditures, research and development appropriations, return-on-investment and profit-loss projections.• Initiating market research studies or analyze their results.• Conducting economic or commercial surveys to identify potential markets for products or services.• Working with product manager about product specifications such as design, color and packaging.• Providing recommendation about product modifications, production process, and packaging to improve sustainability of the product.• Working with agencies to arrange promotional campaign including all media ty- pes (ATL,TTL,BTL) environmental technologies to increase awareness of the brand• Preparing price list with the approved prices by product managers.• Creating and managing yearly marketing budget (OPEX)• Creating and managing sustainability of the corporate identity based on Brand Book.• Developing and managing all digital media channels such as website, blogs and social media.• Creating Digital Media Campaign and analyzing their result.• Managing all 3rd parties such as organization agencies, creative agencies• Creating and managing CRM systems

Istanbul, Turkey

• Coordinating and developing marketing activities to promote products/services with managers.• Coordinating and participating to promotional activities, fairs, seminars and web- shops working with advertisers, and product managers, to improve product awareness.• Identifying, developing, and evaluating marketing strategy, based on knowledge of establishment objectives, market characteristics, cost and markup factors.• Evaluating the financial aspects of product development, such as budgets, costs, research and development appropriations, return-on-investment and profit-loss projections.• Developing pricing strategies, balancing firm objectives and customer satisfaction.• Preparing price list with the approved prices by product managers.• Integrating environmental information into product or company marketing strategies, policies, and activities.

• Collecting and analyzing data on customer demographics, preferences, needs to identify potential markets and factors affecting product demand.• Measuring the effectiveness of marketing, advertising, and communications programs and strategies.• Measuring and assess customer and employee satisfaction.

Istanbul, Turkey

Internship under the department of Corporate Communications Department.