Content Manager
CurrentI have developed high-quality content for different platforms, including the company's main website, built from scratch. The process involved several critical milestones, such as: - Conducting a SWOT analysis to identify areas that need improvement.- Developing a comprehensive content strategy on a daily, monthly, and annual basis- We are conducting market research to analyze our competitors' capabilities. Based on the results, I created a strategic plan aligning with the company's content production vision and developed a public relations management plan. Some of the procedures and tasks I have undertaken include:- Review and approve all content materials across different platforms, such as video scripts, blog posts, essays, infographics, mind maps, and stories, to ensure they achieve their intended purpose. - I also trained the content department staff to improve their content/copywriting skills. - I wanted to ensure the company's content was vibrant, attractive, and up-to-date. - In my daily work routine, I follow an unconventional content writing approach, employing techniques such as storytelling, statistics, and reviews.- I also practice trend jacking to keep up with current trends.- I meticulously ensured that all content materials were optimized for SEO.