Kaejon Misuraca Email & Phone Number

Toronto, On, Ca

Toronto, Canada Area

I specialize in providing comprehensive branding solutions, with a strong focus on rebranding, brand refreshes, and brand strategy.I work with purpose-driven companies to develop strategic brand identities that reflect their core values and resonate deeply with their target audiences.Some of the companies I am honoured to call clients include:Google, Hershey, Walmart, DoorDash, SickKids, and Danone.Services:Rebranding · Brand Refresh · Brand Strategy · Brand Naming · Brand Identity · Website Design · Social Media & Marketing Collateral · Brand Guidelines

Toronto, Ontario, Canada

I began freelancing part-time as a multidisciplinary graphic designer while working full-time in various design roles. This experience allowed me to explore a wide range of design areas, including print, digital, and environmental design, and ultimately discover my passion for branding and identity design.This helped me build foundational skills in brand development and visual identity while honing my time management, communication, and presentation skills. The insights I gained positioned me to transition into full-time freelancing.

Toronto, Ontario, Canada

I work on branding projects, creating logos and identity systems that establish a distinctive market presence while also helping to define and structure brand hierarchies. In addition to branding, I contribute to marketing and advertising campaigns, designing social media assets, marketing materials, and presentation designs that effectively communicate brand strategies.I’ve also played a key role in refining the agency’s approach to brand identity, implementing processes that enhance how we present logos and identities to clients, which are now standard practices in their branding projects. Select Clients:Allstream, Credit Canada, DoorDash, Google, Grainger, SickKids and Walmart

I mentor final-year graphic design students, focusing on refining their portfolio websites, communication skills, and design work. I also provide industry insights, advising on job hunting, resume building, and interview preparation. Additionally, I assist with capstone and industry projects, helping students transition from education to professional practice.

I mentor college and university students during their co-op placements at Year Zero Studios, providing guidance on all aspects of branding and marketing. My role involves helping students develop a strong understanding of branding principles, effective marketing strategies, and how to apply these concepts in real-world scenarios.I also support students in refining their practical skills, offering advice on everything from brand identity design to campaign execution.

I led the rebranding of Polar to Nova, crafting a comprehensive brand strategy and creating a new visual identity that aligned with the company’s vision. My responsibilities included designing and developing the website, as well as creating various marketing assets to support the brand's new direction.I played a key role in launching the rebrand, ensuring that all elements of the brand strategy were effectively communicated across digital and physical touchpoints.

Toronto, Ontario, Canada

I led efforts to refocus the brand strategy and refresh the brand identity, ensuring it aligned with the company’s evolving goals. I also created branded email templates, assisted with copywriting and consulted on a website redesign.In addition, I developed various website and marketing assets, playing a key role in successfully launching the brand refresh.

I designed landing and product pages that enhanced the user experience and aligned with the brand's visual identity. I also created various brand collateral to support marketing efforts and ensure consistency across all touchpoints.I also played a key role in assisting with an internal brand refresh and repositioning strategy, helping to refine and strengthen the brand’s market presence.

Toronto, Ontario, Canada

I worked on branding projects for various clients, creating logos and comprehensive brand identity systems. My role involved developing visual identities that effectively communicated each brand’s unique story and aligned with their strategic goals.

Toronto, Canada Area

As the lead designer on Looka’s internal rebrand, I played a key role in reshaping the company’s visual identity and brand strategy. My responsibilities included renaming, logo design, brand identity design, and brand voice development. I also assisted with the new website design and the successful launch of the rebrand.I collaborated with the data team, teaching them design fundamentals to train algorithms and improve product offerings. I conducted customer interviews to inform the rebranding process, ensuring the new brand aligned with customer needs and expectations.Beyond the rebrand, I designed landing pages, product pages, and new product features to enhance the user experience. I also mentored junior designers, guiding them in developing their skills and contributing to the overall design process.

Toronto, Ontario, Canada

• Worked on the customer success team managing clients and creating custom logos• Worked on the marketing team writing blog posts and creating various marketing/brand collateral

Toronto, Ontario, Canada

• Created a brand identity system for a private conference that google hosts in Miami, FL every year

Toronto, Canada Area

• Prepared and successfully pitched designs to internal stakeholders and clients• Worked with the sales and marketing teams to create marketing and brand collateral

Toronto, Canada Area

• Creating social media posts, event posters and various marketing collateral• Helped run multiple marketing, email and social media campaigns• Mentored junior designers

Toronto, Ontario, Canada

• Taught students the fundamentals of graphic design• Supported students in developing their portfolios• Taught students the basics within the Adobe Creative Cloud• Ran tutorials once a week for advanced skills and tool usage

Advanced Diploma, Graphic Design

Certificate, Ux & Product Design

Certificate, Webflow Design & Development