Kaelyn S. Email & Phone Number

Cedar Grove, Nj, Us

Montclair, New Jersey, United States

Manages the end-to-end content lifecycle for five distinct brands across Instagram, Facebook, Twitter, TikTok, and LinkedIn, from conceptualization and creation to scheduling and posting. Ensures a consistent content flow that aligns with each brand’s strategic goals.Proactively cultivates and maintains relationships with a broad spectrum of influencers, ranging from niche micro-influencers with under 10,000 followers to high-profile celebrities and macro-influencers with over 1 million followers. Coordinates campaigns that effectively leverage these relationships to maximize brand exposure and engagement.Develops targeted copy for each social media post, ensuring it aligns seamlessly with brand voice and messaging. Writes copy that enhances visual content, optimizes user engagement, and supports promotional objectives.Regularly produces a diverse array of content formats including reels, TikTok videos, and static posts. Focuses on crafting visually appealing and engaging media that boosts brand visibility and fosters audience interaction.Utilizes advanced tools to track and analyze performance metrics for both social media content and influencer campaigns. Employs data-driven insights to refine content strategies and influencer collaborations, ensuring optimal impact and ROI.Continuously monitors social media trends and algorithm updates to adapt strategies promptly. This adaptability allows for sustained brand relevance and growth in a rapidly evolving digital landscape, ensuring that the brands remain competitive and resonant with audiences.

Montclair, New Jersey, United States

Strategized, planned, and executed engaging content across multiple platforms including Instagram, Facebook, TikTok, Twitter, and Pinterest. Tailored content to showcase the boutique’s unique offerings and actively engaged with the audience to build a connected community.Planned and styled photo shoots to showcase different brands and local vendors, enhancing the visual representation of products and services on social media and the boutique's website. Collaborated with photographers and models to create appealing visuals that align with brand aesthetics.Achieved a significant 105% increase in social media following over two years through innovative content strategies, active community engagement, and targeted outreach efforts. Demonstrated exceptional ability to connect with audiences and promote brand visibility.Maintained meticulously organized databases for client and inventory information, enhancing future interactions and optimizing inventory management processes. Ensured comprehensive and up-to-date records to support efficient business operations.Managed the boutique's website updates, including adding new products, posting informative blog entries, and updating essential boutique information. Focused on creating a seamless and engaging online experience that attracted and retained visitors.

Montclair, New Jersey, United States

Bridal Sales Consultations: Provided personalized attention and expert guidance to brides during sales appointments, helping them find the perfect dress for their special day. Focused on understanding and meeting individual style preferences and requirements.Alterations Coordination: Assisted brides during alterations appointments, ensuring each dress was adjusted to fit flawlessly and meet the bride’s specific desires and comfort.Client Preparation and Relationship Building: Conducted detailed pre-appointment calls to understand brides' unique style preferences, build meaningful relationships, and effectively manage expectations for the dress selection process.Inventory and Accessories Management: Managed the procurement of bridal accessories essential for completing each bride’s ensemble. Maintained adequate boutique stock levels to meet diverse customer demands, ensuring a wide selection of choices.

South Orange, Nj

Content Strategy and Execution: Strategized and executed engaging content across multiple social media platforms, including Instagram and Facebook, aimed at increasing audience engagement and brand visibility.Visual Design: Designed custom images, banners, and logos specifically tailored for each social media channel, enhancing brand presence and visual appeal to attract and retain a wider audience.Community Engagement: Actively engaged with followers on all social media platforms, fostering meaningful interactions that built a strong and interactive community, driving increased loyalty and engagement rates.

- Conducted alignment-based yoga classes six times a week, with an average class size of 20 attendees, promoting physical and mental well-being through mindful practice.

Montclair, Nj

Team Leadership: Supervised a team of 15 associates at a high-profile clothing store, ensuring smooth operations and top-notch customer service. Played a pivotal role in maintaining operational efficiency and staff performance.Customer Service Excellence: Delivered exceptional customer service to enhance the shopping experience, directly contributing to customer loyalty and satisfaction through attentive and responsive interactions.Operational Management: Managed daily store operations, including inventory control, staff scheduling, and visual merchandising. Employed creative themes to boost the store’s aesthetic appeal and attract more customers.Sales and Revenue Enhancement: Collaborated with the store manager to develop and implement strategies that exceeded sales targets and drove revenue growth. Focused on effective team management and innovative sales tactics.Social Media Marketing: Maintained and updated the store’s Instagram page, showcasing the latest fashion trends, promotions, and sales. Actively engaged with customers online to increase visibility and enhance customer engagement.

Montclair, Nj

Operational Leadership: Directed daily operations of a national organization dedicated to raising awareness about sexual violence, ensuring effective execution of its mission and activities.Fundraising and Financial Management: Successfully raised over $25,000 in 2014 to support Project Unbreakable and local domestic violence shelters, demonstrating strong capability in fundraising and resource allocation.Educational Outreach: Orchestrated an 18-campus college tour to educate students and faculty on sexual violence and prevention techniques, significantly expanding the organization’s educational impact.Presentation and Engagement: Led dynamic presentations that fostered dialogue and discussion, encouraging active participation and support from diverse audiences.Social Media Management: Oversaw the organization’s social media strategy across platforms including Facebook, Instagram, Tumblr, Pinterest, and Twitter, reaching an audience of over 100,000 people and enhancing community engagement.

Hackensack, Nj

Donation Management: Excelled in tracking donations and gifts, ensuring timely acknowledgment with personalized thank you cards, which reinforced donor relations and encouraged continued support.Fundraising Campaigns: Organized and executed bulk mail fundraisers efficiently, leveraging direct mail strategies to maximize fundraising efforts and outreach.Creative Fundraising Initiatives: Designed innovative and engaging fundraisers that actively involved the local community, enhancing visibility and participation.Event Coordination: Coordinated a variety of special events, including memorial runs, golf outings, and community bowling nights, which increased community engagement and support for organizational goals.Financial Coordination: Worked closely with bookkeepers to manage essential financial operations, including payroll and accounts payable, ensuring fiscal responsibility and accuracy.

Psychology, Abnormal Psychology

Marketing

Founded Sisters on the Runway- UMass Division. A student organization focused on raising money and awareness for domestic violence shelters.