eCommerce:My Duties & Responsibility on eCommerce at YELLOW:• Overseeing YELLOW(e.g. a leading multinational clothing brand in Bangladesh) online sales and presence. I was responsible for conveying a consistent brand image that attracts customers by encouraging sales on the Web. I have also overseen a team of web designers and software developers who create the online transaction system and look of the website.• Working with THE TOP MANAGEMENT of YELLOW(BEXIMCO) to determine the parameters of a company's online presence. The strategy sets out the products the company will offer online, prices and policies.• Checking site content and systems regularly to ensure that they are working properly. I have monitored the team to update prices and product information, adding new products or removing products that are no longer available. I have monitored TOTAL DELIVERY PROCESS from getting orders in PDF to a collection of the products as well as on-time delivery to customer feedbacks. I have also monitored site metrics, such as time for Web pages to load, total numbers of site visitors, and visitors by product or page. I have analyzed the information and recommend changes to improve performance.Digital MarketingMy Duties & Responsibility on Digital Marketing at YELLOW:• Devising strategies to drive online traffic to the company website.• Collaborate with agencies and other vendor partners• Utilizing a range of techniques including Google analytics, Google Adword, SEO and PPC.• Overseeing the social media strategy for the company.• Managing online brand and product campaigns to raise brand awareness.• Managing the redesign of the company website.• Evaluating customer research, market conditions, and competitor data.• Marketing Management & Corporate Relationship.

1. Achieve volume and value target of the demarcated territory for a stipulate time period.2. Handle and manage key customers by customer visit & successful sales call, address business issues and provide market visit report to Line Manager.3. Identify new business opportunity by selecting and engaging influential, generating sales volume by increasing dealers, sub-dealers & paint contractors and ensure product coverage in the designated sales territory.4. Implement all trade promotion and consumer promotion as per the plan.5. Realize cash from dealers as per the company standard and ensure collecting company outstanding from credit dealers.6. Continuous expansions of distribution reach as per the target given.7. Guide and coach contractual(s) regularly to complete all market driven duties and responsibilities.8. Maintain visibility and merchandising at key counters of a given cluster9. Keep professional relations with dealers, sub-dealers & shop managers to implement all planned activities in and around the counter.10. Organize and conduct training/briefing and product demonstration session for the internal stakeholders as well as external stakeholders.