- Team lead at the agency serving the GCC region- Oversee & manage in excess of $1M in annual ad spend- A digital marketing consultant for major brands including Virgin Mobile, McDonald's, City Centre(online), Commercial Bank of Qatar, MANGO, Jaber Al-Ahmed Cultural Centre (JACC), KIB, IDdesign, Qatar Tennis Federation, as well as multinational advertising agencies operating in the region- Spearheaded the development & implementation of the "go-to-market" digital advertising strategy for Virgin Mobile in Kuwait- Drove long-term online ticket sales at JACC - Scaled City Centre's eCommerce sales to unprecedented and sustained levels- Implemented new solutions ranging from automation to AR (Augmented Reality)- Assisted clients in leveraging data towards marketing goals - Established & managed relationships with technology partners, such as TikTok, Google and Meta

- Led and managed a team of 5.- Advised on best practices and latest trends.- Introduce new solutions.- Oversee campaign strategy, management & reporting.- Manage client relationships and service accounts.- Troubleshoot issues ranging from technical problems to performanceissues.

- Oversee and manage a group of accounts, including IKEA, Infiniti (Qatar),- Caribou Coffee (MENA) and Mango (Kuwait & Qatar)- Collaborate with department heads on pitches and other businessdevelopment initiatives

DIGITAL: Led the development of the agency's digital capabilitiesfrom scratch. Covered digital ad buying, audience profiling & segmentation,reporting, content creation and web development.STRATEGIC PLANNING: Analyze market data and insights from a scientificpoint-of-view, develop strategies to achieve objectives related to brandbuilding,promotion and PR for industry-leading brands, present and defendproposals.COPYWRITING: Assist in developing fully-integrated communicationcampaigns for leading brands, write message-driven English copy fortactical, brand-building, and PR purposes.