Kai Gerkey Email & Phone Number

Rio Rancho, Nm

Tucson, Arizona Area

As part of the Leadership Team, Reporting directly to the Director and responsible for all operational aspects of a 7 provider Primary Care Physician Group.

Tucson, Arizona Area

As part of the Leadership Team, Reporting directly to the Practice Administrator and responsible for all operational aspects of a 5 provider Primary Care Physician Group a single provider PCP office and a 2 provider specialty office

Oklahoma City, Ok

Director of MarketingAs part of the Leadership Team, reporting directly to the CEO and am responsible for all aspects of Marketing, Public Relations, Community Relations, Physician and Product Line Development for a 297-bed Community Health System hospital in a highly competitive market.Responsible for all hospital advertising and marketing using various media formats for a hospital that has been in the community for 112 years.Act as the Hospital Public Information Officer, interfacing with all city and county emergency agencies; such as county Department of Public Health, Highway Patrol, and local community police and fire. Network with local TV stations.Established industry relation’s position to organize community health fairs, informational seminars, and participation in service area Chambers of Commerce.Assist Practice Administrator with physician marketing 50 Providers, 23 LocationsBrought Deaconess Physician Services website online. Manage implementation of new physician practices to the community. 12 “start ups” to date. Develop marketing strategies for new product lines; Bariatric Surgery, BARREX Endoscopy, Emergency Department, Outpatient Imaging, Orthopedic Surgery, Fertility Specialist, Minimally Invasive Surgeries, Wound Care, Inpatient and Outpatient Rehab Services and Behavioral Health Services. Supervision of Healthy Woman/Senior Circle Coordinator and Physician Relations Liaison.One of three founding members for the hospital wide HCAHPS team.Increase clinic visits through physician relations position.Analyze and evaluate potential physician practice growth in rural Oklahoma to expand Deaconess network.Supervise Physician Recruiter and recruitment services.

Casa Grande, Az

VP - Business DevelopmentAs part of the Senior Management Team, I am responsible for all aspects of Marketing, Public Relations, Community Relations, Physician and Product Line Development for a 201-bed Community Hospital.Responsible for all hospital advertising and marketing using various media formats.Act as the Hospital Public Information Officer, interfacing with all city and county emergency agencies; such as county Department of Public Health, County Sheriff, and local community police and fire.Organizing community health fairs, informational seminars, and participation in service area Chamber of Commerce.Assist VPMA with physician recruitment Manage implementation of new physician practices to the community. Ten “start ups”. Develop marketing strategies for new product lines; Acute Rehabilitation, Behavioral Health, Emergency Department, Occupational Health Services, Outpatient Imaging, Pain Management, Physician Practices, Sleep Laboratory, Urgent Care, and Wound Care.Supervision of Volunteer Services and Auxiliary Board Liaison.Interim Foundation Director Assist Foundation Executive Director with fund raising and event planning.

Tucson, Az

Responsible for assisting in the development of strategic, operational and insurance product activities for CHN, as well as develop and evaluate current or potential business lines, product lines or services.Interacted with executive, administrative and medical staff to support and monitor the strategic goal setting process. Assisted 70 Physician Carondelet Medical Group with financial and operational transition to a stand-alone entity.Collaborated with consultants to provide all required data for 6-month internal SWOT analysis. Assisted Ernst and Young with variety of financial models for CHN- Tucson Heart hospital joint venture.Provided information to Senior Management regarding new developments and applications in national health care trends, local dynamics and the managed care environment. Utilized Marketing, planning, and financial resources including multiple databases and reference materials to obtain and analyze market and industry information, such databases include Meditech, Intellimed, and HBOC.Responsible for CHN Social Accountability Annual report, Identification of Core Programs with the VP of Mission effectiveness, data collect from each department, compile and sort collected data, and analyze data to be included in report. Collect data from the audited financial statements.All assignments were independent project driven with short time lines.

Mba, Business

Ba, Physics