Joined A Great Company, Doing Great Things

Specialized headhunter leveraging exclusive personal connections. Providing unique talent and company matches from trusted networks, ensuring authentic fit and unparalleled synergy. Your personal link to excellence.Focused in: Tech, Startups, PM, Software Engineering, Marketing, Data Analytics, Data Science, Product Development

SEEKRZ is a unique mobile platform to facilitate trading of streetwear (clothing, shoes accessories) in the pre-owned market while offering authenticity guarantee. We employ AI & ML to securely and intelligently authenticate and guarantee pre-owned luxury goods, providing a trusted buying, selling and trading platform for the niche Six billion dollar pre-owned Streetwear market.

Discovering & Transforming Your Company Info into Insightful Data, Providing Long-Term, Sustainable Solutions for Business Growth

Responsible for business analyses in the North America Region, and leading business ownership of company apps used by more than 100,000 business users and customers • Implemented new dashboards and analyses that reduced at least 65% of requests including newly created metrics that accurately reflect distributor business contributions and business integrity for data forensic analyses• Led predictive AI modeling projects by combining existing infrastructures and resources that were underutilized• Responsible for business ownership for both POS & Customer-facing digital products, and as an interfacing liaison between products users and developers

Focused on data strategies, data analytics, digital & omni-channel marketing, and designs for fast moving consumer goods and startups. Leverage resources synergy to provide one stop shop service for businesses across the United States and Asia.• Specializing in data strategies, analytics, digital and omni-channel marketing, our focus includes designs tailored for fast-moving consumer goods and startups. We aim to synergize resources to deliver comprehensive services to businesses throughout the United States and Asia.• Achieved seven-figure revenue within the first 12 months by developing and launching Training & Education Programs centered on digital marketing, eCommerce, and global business solutions. We facilitated enterprise scalability through the adoption of a robust data analytics framework that underpins all decision-making processes.• Directed marketing campaigns that not only generated an eight-figure Gross Merchandise Volume (GMV) but also spearheaded business innovation initiatives that enhanced internal processes, achieving an up to 80% reduction in turnaround times. This improvement was substantiated through statistical analysis and process optimization techniques.• Doubled brand awareness, engagement, and conversion rates by overseeing cross-platform marketing efforts and strategic marketing pipeline planning. Utilized advanced statistical methods to analyze campaign performance, ensuring the highest satisfaction rates and maximizing profits. Implemented comprehensive omni-channel and Online-to-Offline (O2O) user experience strategies that were grounded in detailed data analysis to optimize customer interactions and outcomes.

Managed an annual advertising budget exceeding $1.5 million, crafting strategies for all digital campaigns encompassing PPC advertising, digital marketing, SEO/SEM, data analysis, visualization, trend forecasting, and budget optimization. Expertise in digital ecosystems, data analytics, and marketing strategies.• Upon joining, significantly enhanced marketing performance for all clients, achieving increases in Key Performance Indicators (KPIs) ranging from 50% to 300% within the first 30 days. These improvements were quantified through detailed data analyses and performance metrics evaluations.• Achieved a cost reduction of over 20% while either maintaining or enhancing performance by developing statistical models and analytical reports. These tools provided accurate forecasts of costs, leads, sales volumes, and other critical KPIs, enabling more efficient resource allocation.• Instituted data analysis and mining procedures to identify new business opportunities and optimize budgets for maximum effectiveness. Utilized advanced analytics to refine budget allocation, enhancing ROI through targeted spending adjustments based on predictive and prescriptive data insights.

Managed and optimized design projects for the Sports Branding Division, boasting annual revenues of $7 million. Supervised cross-functional team activities across the US, China, and Hong Kong, delivering marketing and design services to a global clientele.• Utilized data and statistical analysis to innovate in the field of design by transforming flat graphic art into three-dimensional objects. Employed advanced modeling techniques and analytics to predict and optimize the physical rendering processes, thereby expanding design capabilities and offering clients novel product options.• Enhanced operational efficiency by reducing traffic time by 75%, sampling time by 60%, and artwork turnaround time by 70% through operations optimization. These improvements were achieved by implementing best practices and refining process workflows using statistical analysis to identify and eliminate bottlenecks.• Secured over 20% additional business by consistently maintaining a high client satisfaction rate. Achieved through cost-effective design solutions, detailed product analyses, and enhanced service quality, including on-site consultations and expedited response times to meet customer needs efficiently.• Enhanced communication efficiency and fostered mutual understanding by providing culturally sensitive, in-context translation services between English and Mandarin for management and clients, reducing communication time and improving transaction smoothness.

Designed for and managed a $10 million revenue/year product line• Successfully secured contracts and long-term connections with top international chain stores (such as Zara, Forever 21, and Zappos) by providing timely researched, accurate predictions of trends, and fashionable designs with flexible services• Improved company’s brand image by establishing periodical marketing campaigns on various media and creating a new brand identity that was well-received by both employees and customers. This was done within two months of employment• Won best booth design at Women’s Shoe Association trade show (nation’s biggest tradeshow in fashion shoe industry) in 2010. Gained trust from management and acquired more responsibility in purchasing/sourcing and manufacturing supervision

Graphic Design/Art Direction• Responsible for all graphic and marketing collaterals including, websites, trade show booth designs, catalogues, posters and advertisements.• Re-branded the entire company within two months on the job: re-designed Business Card, Stationeries, and Company Bag with positive responses within the company and among customers.• Passed probation and was offered nearly 10% raise in salary with full benefits upon the two-month mark.Shoe Design & Development assistance• Traveled nationally and internationally for market researches trade shows, and sales calls/meetings.