UFI is the leading global association of the world’s tradeshow organisers and exhibition centre operators, as well as the major national and international exhibition associations, and selected partners of the exhibition industry.UFI’s mission is to represent, promote and support the business interests of its members and the exhibition industry.Main lines of activities and services are global advocacy, education, global and regional events, and research.UFI directly represents more than 50,000 exhibition industry employees globally, and also works closely with its 72 national and regional associations members.As CEO, I am responsible for UFI activities and services globally, as well as the operation of the Paris headquarters and the offices and presences in Bogota, Brussels, Dubai, Hong Kong, New York, and Shanghai.

The Joint Meetings Industry Council is an organization that represents the combined interests of major international Meetings Industry associations.Continuing to serve on the board, focussing on the "Net Zero Carbon Events Initiative" (netzerocarbonevents.org) - a united initiative of the global events industry in collaboration with the United Nations to combat climate change.

The Joint Meetings Industry Council is an organization that represents the combined interests of major international Meetings Industry associations. The JMIC presidency is a honorary position, mandated for two years. My term was prolonged is response to the pandemic.As President, I steered the organisation through the pandemic. Created a global industry narrative for the business events sector. Initiated and oversaw the structural transition from a network into an international non-for-profit association, based in Brussels.

Repositioning and redesigning the division with a global portfolio of seven trade shows around the world to prepare the unit for the changing market environment.Restructuring of the internal units and divisions to align the business segment with future business demands.

In charge of business development regarding digital products and services for one of the world's leading trade show organizers, Messe Frankfurt.- Defining and developing the Digital Business Strategy- Development and international roll out of digital products and services- successful re-organisation of digital tasks and processes within the organisation

In charge of media relations, marketing, internal communications, corporate publishing, and public affairs for one of the world's leading trade show organizers, Messe Frankfurt- global positioning of Messe Frankfurt as one of the global leaders of the industry- reevaluation of the corporate brand, rolling out a new corporate brand identity globally- setting and implementing global strategies on CSR, Sponsoring, brand presence

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