Kylie Li Email & Phone Number

San Francisco, California, Us

MarTech with deep learning research, attribution, and casual inference analysis, Einstein AI

Chesterbrook, Pa, Us

Led the development and launch of a transformative personal loan product, projected to generate $120 million annually. Championed the creation of a dynamic pricing model and a machine learning-based credit risk assessment, enhancing loan approval accuracy by 20%. Excelled in cross-functional collaboration, aligning project goals across marketing, sales, and risk management. Successfully advocated for project resources through persuasive presentations to executive leadership.

Bellevue, Wa, Us

Directed a team of 7 in pioneering machine learning initiatives across credit, marketing, collections, and fraud domains. Innovated causal inference marketing models using deep learning and ensemble methods to address complex challenges. Established and enforced stringent A/B testing protocols to validate model efficacy, ensuring optimal data-driven strategies and ongoing enhancements.

Baltimore , Md, Us

Engineered and executed advanced machine learning models to transform the underwriting process, achieving a 35% increase in new accounts and reducing losses by 25%. Spearheaded the development of compliant adverse action strategies and deployed explainable AI models. Analyzed over 20 alternative credit data sources to refine model accuracy and underwriting strategies, significantly enhancing data-driven operational decisions.

Detroit, Mi, Us

• Applying regression analysis with time errors (ARIMA) to predict the weekly conversion rate in Quicken Loans’ landing page, the final prediction accuracy is 87%.• Applying web analytics knowledge to use Omniture and Tealeaf to summary KPI (Key Performance Indicators) and business reports to affiliate departments, launch A\B testing experimental design on the landing page and conduct t-test. • Using CART Decision Tree to improve the model performance in predicting the mortgage closing probability from incoming calls to closing.#business intelligence # data anlytics #time series models #regression analysis # ARIMA #mortgage

Shen Zhen, Cn

• Promoted to Product Manager within one year, helping Japan International Nikkei Group to localize the financial portfolio analysis product, and bridging the Japanese client side and back-end office to facilitate the business and technical development process. • Made strategic analysis on competitor’s financial data terminal products and interview with 15 plus hedge funds and mutual funds to collect the user needs. Built basic demos for presentation to Japanese clients with Azure and java.