Jay Liu Email & Phone Number

Beijing, China

Romania

1. Besides of Carrier business, also take charge of Enterprise Business of Huawei Romania Subsidiary, covers both business and people management, responsible for the BU financial result.2. Get Market Intellengice & Insight, Investigate and develop Enterprise Business Strategy and Business Plan, find the resource to match the strategy and make the landing tactics.3. Maintain, develop and enhance enterprise customer relationships, mainly focus on government, education, transportation, banking, energy, and power sectors.4. Build the enterprise ecosystem by recruiting & developing the channel partners, and collaborating with system integrators & solution service providers in different industries.5. Build the band and product & solution competence in the market and in the ecosystem by proper & variable marketing activities, and drive brand & product awareness & preference.6. Ensure the flawless delivery and on time service, maintain and improve customer satisfaction.7. Optimize the Enterprise BG business operation, responsible for the financial result, compliance, and business risk control.8. Build the team, manage & motivate the team and improve the skills & expertise & efficiency of team members.

东北欧

1. Fully responsible for the key account business development, relationship enhancement, and full scope of Huawei product selling to hit the ambitious sales target2. In charge of sales strategy establishment and execution to drive consistent business growth with both scope and margin3. In charge of customer CXO & Board member relationship development to build solid trust and long time win-win collaboration4. Develop new business driven by innovative product / solutions in Europe market, NB-IOT, Artificial Intelligence (AI), Smart City, SDN Network / Agile Network, Public Cloud & Hybrid Cloud, etc. 5. Value added selling, relationship driven selling to pursue good finance KPI6. Drives key account breakthrough for Telecom Operator IT transformation7. Ensures customer satisfaction much better than other competitors

东北欧

1. Manages big account relationship establishment and development2. Develops business opportunities and leads to project launch & execution3. Drives large tender win during fierce competition4. Drives IT hardware, software product & service & solution selling5. In charge of national wide leading cloud project incubation6. Initiates innovative program & selling model for long term business development

Beijing City, China

1. Initiates & develops account short-term and long-term business & marketing strategy for Microsoft software business growth in OEM business platform 2. Manages account partnership with OEM executives to drive business alignment with OEM’s goal, strategy, and tactics3. Help OEM to achieve transition from hardware selling to solution & service selling4. Engages with OEM’s channel partners to integrate Microsoft product into sales motion, build channel partner & program platform to drive channel sell through5. Works with OEM’s sales & marketing regional team to drive OEM account sales & marketing excellence, and win Linux & VMware competition6. Overachieves the sales target and run the business in the long term way by establishing and keeping the sustainable business & marketing collaboration model with OEM partners to achieve long term win – win result7. Manage overall OEM server product line to drive across OEM accounts server business, resolve conflicts or complex situations and removes roadblocks in Microsoft corporate product strategy landing in China

Beijing Wangjing Lsh C 19F

1. Handles Microsoft commercial product marketing in OEM team2. Manages all commercial OEM accounts’ marketing planning and execution3. Develops marketing strategy & programs to drive Microsoft commercial product go to market through OEMs’ business & marketing platform4. Designs marketing key message and training materials, provide OEM staff readiness materials to OEM sales, service, and channel partners5. Leverages Microsoft marketing resource to achieve the marketing innovation, and optimizes the marketing investment to drive best business result.6. Implements marketing programs by using multiple marketing vehicles, which includes training & readiness, mar-com, event marketing, direct marketing, digital marketing and sales driven marketing activities (like sales contest & incentive).7. Monitors & coaches vendors for performance improvement and manages the vendor profile to drive marketing compliance8. Analyzes the program execution result and KPI achievement data for further improvement, and provides the best practice to other marketing teams 9. Utilizes the best vehicles to support sales to win deals via direct selling & channel models

Master, International Marketing Management

Activities and Societies: Master degree in International Marketing & Management Subjects Studied: Marketing Research, Marketing Strategy.

Bachelor'S Degree, Ocean Atmospheric Science, A