Daily work includes designing customer-oriented retail concepts in line with the company strategy. The position includes project management, agile working methods, design and implementation planning, stakeholder management, budgeting, customer insights, roll-out planning and support, training planning and full lifecycle management of concepts from design to implementation and further development. I also work as a Product Owner in my team of sales management, design, marketing and customer insights gathered around concept development.

Founder and CEO, handling all the day-to-day operations as well as development. Mainio Company has two operations currently: An online store for personal gifts, BoxiShop, www.boxishop.fi Consulting and coaching small to medium sized companies in building smart and concrete strategies, developing customer centric operations and advising in HR related issues.

Advisory board member. Focused on HR-processes and development as well as strategy building and implementation.

Responsibility over and development of the pet insurance product and service conceptsold in all Musti ja Mirri stores. I was responsible for product development together withthe insurance partner, collaborations and negotiations with all stakeholders, conceptdevelopment as well as sales and campaigns relating to the product.

Responsibility of profit, sales management, operations and development of a total of 22stores with 19 store managers reporting directly to me. Area consisted of approximately120 employees and 18M revenue.Tasks included operative management, developing profitability, sales management, recruiting, manager training, employee and customer experience development and development of sales strategies as well as budgeting. I participated in multiple projects relating to profitability development and HR, such as workforce planning development projects, store opening projects, and in workshops planning the country strategy in Finland. I was also a part of the Finnish leadership team.

I acted as the company’s Insurance Sales Coach, planning and building the employee training materials and training programs for the Pet Insurance product. I also executed all the training on-site and virtually and acted as the contact person within the company.

I managed the day-to-day operations of multiple stores. I was responsible for the sales, staffing, operations, recruiting and sales personnel training in those stores. I wasinvolved in multiple projects at the same time, such as development of the company’s e-learning platforms training content, mentor-programs and the opening of new stores.

Responsibilities included the valuation and purchasing of sporting textiles, creating collections and in-store management. Overall my daily work included designing the textile departments of two big-box stores and several smaller pro shops, negotiations with the manufacturers and suppliers, creating cohesive collections, creating displays and executing them.

My daily work included general coordination of the company's operations: creating schedules for the employees, creating contracts, evaluating new cases and meeting customers, all general office tasks (billing, small scale accounting, payroll etc.)I also designed new services for the company, tested new ways of growing the business successfully and led the systematic development of customer experience.