Leading a worldwide System Competence Team (SCT), which consists of technical and commercial experts focusing on the application strategy and go to market activities for Telecom power and processing segment. Our team is responsible for Telecom market analysis, definition and positioning of Infineon’s solutions including products, systems and software services based on application specific requirements the value proposition. We support all the relevant product lines and influence their respective IC roadmaps.

Developing an integrated and differentiated portfolio of power and connectivity products for Telecom 5G infrastructure including digital power controllers, MCUs, digital system protection and PMBus enabled point-of-loads.Solution development for Telecom 5G base station BBU, AAS, RRU, Edge computing, AI server Vcore power (Intel VR13HC/VR14 CPU/DDRs/FPGA) Nvidia /AMD GPU power and processing

Formulated the marketing strategy for Europe and America regions in automotive and industrial marketsGenerated sector and end equipment focused collateral for various automotive and industrial designs including ADAS, Infotainment and body electronicsDefined system level reference designs to target automotive and industrial market segments and promoted differentiated and mass market devicesDefined product roadmaps for DC-DC power, mixed signal analog and protection devicesDemand creation through finding new applications and markets for existing productsCollaborated with digital marketing to enhance search, select and design of Base portfolio Experience in analyzing market and sales trends, leading to new opportunities and solid business growth Re-defined pricing curves and strategy based on analytical quote data and enhanced profitability Build and cultivate key customer and distribution relationships globallyFinancial forecast and portfolio management

Responsible for applications support of power products including linear regulators, power sequencers and supervisors, DDR terminators, motor drivers, solar ICs, and synchronous DC/DC convertersContributed to the definition of industry's first zero Iq Smart Diode controllerLead and trained team to design hardware and software (LabView) for pre-RTM validation of semiconductor productsDeveloped comprehensive system and 1st silicon validation plans and achieved 95% data through software automationCreated multiple automotive reference designs and EVMs focusing on front-end power and protection, SMPS, alternators, smart rectifier and motor driversPerformed PCB layout optimization to achieve compact solution size and low noise performance for designs tats are included in ADAS and infotainmentContributed to hardware/software development of industry’s first 670W 48V-12V bi-directional power interface, considering the increasing automotive power consumptionCreated technical documentation including Datasheets, App notes, blogs, videos, comparison analysis and flyers. Improved technical content in existing product folders and released Spice Models for increased marketability. Designe promotional collateral and demos for customers in Europe and Americas regionsProvided on-site and on-web technical and design support to the customers and interacted to define pipeline products.

Validated schematics and connector diagrams for audio system, wireless charger and instrument cluster with evidence from CATIA (CAD tool) models. Participated in E-testing of Tacoma 2015 which included troubleshooting of electrical equipment problems such as electro-valves and sensors. Collaborated with vendors including Tier1 and subcontractors to ensure compliance with safety protocols.

Accomplished Hardware and Software aspects of the NCAR Serializer Project which replaced a 20 years old slow Interface with 60kHz 4x smaller board. Built an Interface between Sonic Anemometer, that converted a fast analog signal from Krypton and transmits binary messages to NCARdata system. Established Serial Peripheral Interface (SPI) between 16 bit ADC and 8bit μC PIC18F46K80 and forwarded the Sonic messages through duel UARTs Serial RS232. Designed optional output for Bluetooth Radio Module. Implemented high speed PCB layout and wrote protocols, qualification documents, test plans and test reports for quality assurance purposes.https://ncar.ucar.edu/sites/default/files/Handout%20SUPER_Handout_Final.pdf