As a content marketing specialist with experience in social media, content creation, email marketing, and branding, I have a passion for helping businesses establish and grow their online presence. In my current role at Green Apple Strategy, I develop and implement content marketing strategies that drive engagement and conversions for clients. Prior to that, I freelanced as a social media/content marketing specialist, working with a range of clients, including Element 47 and Agent Upgrade.I have experience in the sports industry, having completed a Master of Science in Sport Management from the University of Tennessee, Knoxville. During my time at UT, I worked as a Fan Experience and Marketing Intern for the university's athletics department and as a Recruiting Operations Assistant for the Tennessee football team. I also completed a Specialty Neuroscience Sales Internship at Eli Lilly and Company, where I developed strategic sales plans and strengthened relationships with healthcare providers.I hold a Bachelor of Science in Communications (Public Relations) from UT, where I was involved with Partners in Sport, the UT College of Communication & Information, and PRSSA. With a minor in Business, I bring a well-rounded perspective to my work.Overall, I am a dedicated and results-driven marketing professional who enjoys collaborating with clients and colleagues to achieve business goals.
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Marketing DirectorElement 47, LlcCharlotte, Nc, Us -
Marketing ManagerElement 47, Llc Nov 2024 - Present -
Social Media/Content Marketing SpecialistFreelance Apr 2020 - PresentCharlotte, North Carolina, United States• Projects: Blog Writing, Social Media Content Creation, Social Media Account Management, Logo Design Creation, Branding, Copywriting• Who I've worked with: Agent Upgrade, Green Apple Strategy, Element 47, Hometown XP, Influencers with 100K+ following, Paper Skyscraper, Something Noteworthy, Tacos4Life
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Content Marketing SpecialistGreen Apple Strategy Jul 2022 - Nov 2024 -
Digital Marketing SpecialistGreen Apple Strategy Dec 2020 - Jul 2022Charlotte, North Carolina, United States -
Recruiting Operations AssistantUniversity Of Tennessee Football Jul 2018 - Jan 2020Knoxville, Tennessee• Assist in all aspects of setting up on-campus visits for current high school prospects • Help plan the Tennessee Football banquet for 500+ people• Communicate information to coaches and other staff members during recruiting visits—Communicate effectively • Assist with pro day, coaches clinics, and camps that Tennessee Football has on campus• Create player bios through Photoshop to illustrate information about recruits• Create itineraries for prospects when they come on campus
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Specialty Neuroscience Sales InternEli Lilly And Company May 2019 - Aug 2019Nashville, Tennessee• Strategic Sales: Partnered with Nashville Sales Team to identify and target market opportunities among specialty and primary healthcare providers for the promotion of a migraine prevention drug• Communication: Cultivated and strengthened relationships among new and existing accounts with frequent, consistent communication• Research: Compiled an analysis and assessed efficacy and financial benefit of programming efforts in prescription promotion, and composed a presentation pitch for sales directors and executives at Lilly -
Fan Experience And Marketing InternUniversity Of Tennessee Athletics Jan 2018 - Dec 2018Knoxville, Tennessee•Assist in game day promotions and set up for all sports at UT.•Assist with on campus student promotions as part of Student Rewards program.•Work alongside Fan Experience team in executing on field/court promotions.•Interact with fans and provide them with an unforgettable experience.•Assist in Fan Experience Social Media to target students to attend sporting events.•Create graphics for different sports at UT using photoshop and indesign.
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Guest Relations Game Day InternNashville Sounds Baseball Club May 2018 - Aug 2018Greater Nashville Area, Tn -
Social Media InternHaslam College Of Business At The University Of Tennessee Oct 2017 - Aug 2018Knoxville, Tennessee Area• Create and share content from all Haslam College of Business social media outlets•Research methods to effectively acquire more impressions on social media posts•Generate photography for social media outlets -
Marketing InternAllegiant Athletic Agency Aug 2017 - Dec 2017Knoxville, Tennessee• Create social media and marketing calendars for A3 clients• Organize giveaways and promotional opportunities• Manage client services such as booking flights, hotels, car rental, etc.• Represent athletes and agents at A3 events• Research sponsorship opportunities for A3 clients• Produce marketing materials for college athletes who are prospective A3 clients• Manage client relationships and communications -
Marketing InternZander Insurance May 2016 - Dec 2016Greater Nashville Area, TnDuring this internship I'm exposed to real world marketing and public relation jobs within Zander Insurance. I've helped market their social media, create advertisements, create social media graphics, progress their email marketing, write press releases, connect with employees, and learn how to communicate within an organization. • Built and expanded social media platforms to widen reach into new markets• Wrote press releases and helped build their community presence• Actively participated in the development of a new marketing plan -
Marketing And Social Media InternVolunteer Traditions Inc. May 2016 - Oct 2016• Built group sales plan for sororities nationwide• Developed marketing plan for a new brand launch at the University of Tennessee• Identified specific target groups that are influencers for fall advertising plan (Lululemon,University of Tennessee football, Kendra Scott, etc.)• Assisted in the creation of a brand ambassador program -
BloggerKeystone Business Solutions, Llc May 2013 - Aug 2014Hendersonville, Tennessee
Katie Shayotovich Skills
Katie Shayotovich Education Details
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Sport Management -
Summer Study Abroad -
Hendersonville High School
Frequently Asked Questions about Katie Shayotovich
What company does Katie Shayotovich work for?
Katie Shayotovich works for Element 47, Llc
What is Katie Shayotovich's role at the current company?
Katie Shayotovich's current role is Marketing Director.
What schools did Katie Shayotovich attend?
Katie Shayotovich attended University Of Tennessee, Knoxville, Ut College Of Communication & Information, Università Degli Studi Di Siena, Hendersonville High School.
What skills is Katie Shayotovich known for?
Katie Shayotovich has skills like Creative Writing, Social Media Marketing, Public Relations, Content Marketing, Powerpoint, Microsoft Word, Microsoft Excel, Communication, Marketing Strategy, Leadership, People Skills, Microsoft Office.
Who are Katie Shayotovich's colleagues?
Katie Shayotovich's colleagues are Sydney Van Hulle, Gretchen Owens, Jason Torrence, Paul Molnar, Ashley Fontenot.
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