Kaitlin O'Brien Email & Phone Number

Waterloo, On, Ca

Waterloo, Ontario, Canada

Waterloo, Ontario, Canada

Lead the development and implementation of the Faculty graduate recruitment and communication strategy which includes social media, paid advertising, email communication, graduate student profile creation, video creation, survey creation and meaningful interpretation of results, and webinars, with customized approaches for individual programsUse data collection tools and analytics to assess the efficacy of various recruitment strategies, engagement events and new student transition initiatives on an ongoing basis, then use those findings to improve upon practicesPlan large-scale in-person and virtual graduate engagement and confirmation strategy events to ensure students feel supported and in turn matriculate. These events include Arts Grad Visit Day and the Arts Three Minute Thesis

Waterloo, Ontario

Develop, implement and maintain marketing and communications strategies that include print, digital and social media channelsManage publication, communication and collaboration opportunities Define and implement outreach plans for stakeholder engagement and public relations across news media, social media and marketing channelsParticipate actively in message development, including providing ongoing feedback and support in the use of the brand and communication style guide

Waterloo, Ontario

Provided instruction and support for business communication within a business administration settingProvided instruction and support for academic writing practices

Waterloo, On

Contributed and co-ordinated various styles of communication pieces for the Alumni Newsletter, Alumni Blog, Daily Bulletin, printed materials, event invitations, web pages and program promotionsDeveloped student-specific outreach initiatives at centrally-led alumni networking eventsAssisted with and maintain ongoing central alumni projects including, but not limited to, updating Advancement database (Raiser's Edge), electronic events calendar, and event registration updatesProvided backup support for event registration system (Attend.com)

University Of Waterloo

Sourced, researched, and wrote material for Alumni Relations publications, including the Alumni Newsletter and BlogEdited important alumni documentation and administrative PowerPointsInterviewed key figures for alumni features in various publications

Waterloo, Ontario

Interacted with developers, gathered information, experimented with software and read existing documentation to learn and further develop personal understanding of complex technical conceptsAmeliorated, updated and corrected existing documentationWorked as part of a writing team that was required to adhere to a specific styleWorked with other writers to write, edit, and evaluate SQL Anywhere topicsWrote in an XML environment using the oXygen authoring tool

Researched, wrote, collaborated and used technical language for a Crisis Communication Plan intended for use by the university during emergencies Organized special guest visits to the university (i.e. Stephen Hawking), building openings (i.e. Quantum Nano Centre), groundbreakings and funding announcements for politicians to attendAssisted with the University of Waterloo’s re-branding effortsConnected with ministerial staff regarding government policy advisories and legislation Developed reports and wrote letters to politicians and their staff to notify them of university priorities and potential areas for collaboration

Master Of Arts (Ma), Rhetoric And Communication Design

Activities and Societies: Student Association for Graduates in English (SAGE)

Graduate Certificate, Digital Innovation Skills (Digital Marketing)

This graduate certificate is an experiential learning opportunity that provides valuable knowledge and skills in E-Commerce, Digital.

Communitech Pipeline Tech Sales Apprenticeship Program

Pipeline: Tech Sales Apprenticeship is an industry-vetted “made in Waterloo Region” tech sales program. Under the direction of experienced.

Graduate Course, Advanced Media Archaeology, Milieux Institute For Arts, Culture And Technology

Bachelor Of Arts (Ba), Joint Honours Literature And Rhetorical Studies And Social Development Studies Co-Op, Digital Media Specialization

Activities and Societies: Imprint Publications, Orientation Week, Fall Open House, Accounting and Financial Management Proctoring, March.