Kaj Van Leeuwen Email and Phone Number
Kaj Van Leeuwen work email
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Kaj Van Leeuwen personal email
I can collaborate with your organization to envision, design, and enhance your services or products. I love making things work well and creating meaningful, attractive, and easy-to-use experiences for your customers. My experience includes various roles and companies, ranging from user research, service design, and UX design to guiding teams and individuals. I have worked in different settings, in small and large organizations, from startups to (international) established organizations.I thrive in an environment where human-centered design, co-creation, and an agile mindset are the defaults since they are important to making positive change. I prefer to experiment with small steps while keeping an eye on the bigger picture. I aim to benefit the end user, the organization, and the world with the interventions designed. Interests:• UX research and design operations projects• Guiding teams and delivering services, using my expertise in design, design (team) management, research ops, service design, and strategy• Healthcare, public services, education, and other products and services that positively influence people's lives• Services that connect the real and the digital world• Organizations that take action on the social and environmental challenges we face If you need help to envision, create, or improve your service from the customers' point of view, contact me at info@kajvanleeuwen.nl.
Twinfield - Wolters Kluwer Tax & Accounting Nederland
View- Website:
- twinfield.nl
- Employees:
- 76
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Ux Research OperationsTwinfield - Wolters Kluwer Tax & Accounting NederlandAmsterdam, Nh, Nl
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User Experience Research, Strategy, Design, TrainingKaj Van Leeuwen Jun 2010 - Present
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Ux Research And OpsTwinfield - Wolters Kluwer Tax & Accounting Nederland May 2024 - Present
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Ux TrainingUx Academy Nederland May 2017 - PresentNetherlands -
Ux ResearcherWolters Kluwer Jul 2023 - Mar 2024Support and guide product teams in preparing and doing user experience research in general and concerning automation in particular. -
Ux Researcher, Operational ImprovementsBasecone Sep 2021 - Jul 2023Guiding the Product Design Team and product teams to integrate user research in their way of working, and improve it. By designing and executing research studies and improving operations. A.o. things I am working on: spearheading explorative research studies, establish a way of working and research cadens throughout the product development process, support existing efforts to improve quality of the results, effectiveness and efficiency of the process, usage of the existing data. -
Ux Research LeadLeaseplan Apr 2019 - Jun 2021In this role as UX Research lead, I focussed on growing user research efforts at LeasePlan Digital. Increasing the involvement of end-users feedback in the design and development processes to create better products. Starting as a team of one, I needed to balance efforts between running and sharing research and research ops. Identify, plan and execute research initiatives from open-ended exploratory research to small experiments and usability evaluations. Multiple products and countries. Support and coach UX designers and other people who (could) do research, to run research themselves. Create a plan for growth, team configuration, processes and tooling, taking into account existing processes, legal and security standards. And execute it.All to prove the value of research, create a solid base for research to scale, and take UX Research at LeasePlan Digital to the next level. By mid 2021 I was in the team with three full time researchers, and a fourth position open. Some of the strategic work was aimed at balancing and growing the maturity of the design team as a whole and was done together with other design leads (UX design and service design). E.g. Ways of working, design maturity model, team configuration, UX design confidence assessment. -
Ux Research And DesignLeaseplan Nov 2017 - Mar 2019Creating one, consistent LeasePlan.com (design system) across 32 countries.Worked as UX designer in one of the scrum teams at LeasePlan Digital. Focus of the Leaseplan.com team in 2018 was to put the new website into operation in all 32 LeasePlan countries. Creating one, consistent leaseplan.com (system) across all countries and at the same time adapt to the needs of local website users and businesses. As UX designer in the team my role was to balance these, support the product owner to align with countries what to develop next and to evaluate the quality of the product by involving the actual users, internal and external.
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User Experience Strategy And DesignCirkelstad Feb 2014 - Dec 2020Cirkelstad provides a platform for public and private leaders and followers in the circular building economy. Aim is to create circular cities, without waste and without dropouts. This is done by bringing back the materials that are released at the demolition, renovation or management of buildings in the cycle. The materials are re-applied in new products with equivalent application. (No waste). The work is also done with the people from the city. They bring inspiration on how they want to live, take initiative for neighborhood activities or be invited to workplaces with the parties involved. (No dropouts).In my role I focussed on the design of the service, balancing the knowledge infrastructure of Cirkelstad with the needs of (potential) partners.Among others, activities are:• Design and development of (digital) products and services• Orchestrate design and content on all touch points, often execute too• Develop frameworks and principles for design, communication and use of the digital platform• Developing standards for clear communication and design, so regions can operate and iterate independently• Develop and maintain a roadmap for development and communication -
Workshop FacilitatorCascadis Sep 2016 - Sep 2017Cascadis is the association of online professionals in the (semi-) public sector. After the successful half day workshops at the annual master classes in 2016, in 2017 I have developed and facilitated a couple of 2-day master classes in Customer Journey Mapping. In a varied program of theory and practical exercises, participants learn among other things, what this tool is, how to create a journey of customers instead of about them, how to handle organizational challenges, a sneak peak into customer experience management and what is needed to start tomorrow. Practical starting points to apply this tool successfully in their own organization. -
Exploring Service Improvements For Superlofts’ Cooperative Design ProcessSuperlofts Jul 2016 - Sep 2016The initial brief was to create concepts for (digital) service improvements to support clients during the design and development process of this innovative cooperative housing concept.To identify and prioritise user needs and opportunities, together with members of the Superlofts team, we mapped out an extensive journey map based on experiences in current projects. The mappings and some brainstorming workshops identified opportunity areas and concrete ideas to support clients and to streamline the process. -
Ux Designer For New Website Zorg En Zekerheid (Collaboration With Mirabeau)Zorg En Zekerheid Apr 2016 - Aug 2016Zorg en Zekerheid is a Dutch health insurance company. As a UX designer I was part of the design team that worked on the design and implementation of the new website and some applications that are integrated in that site. Based on the initial rough concept by Mirabeau, I developed and refined the concept, verified with all stakeholders and made sure the conceptual pillars were preserved. I informed employees inside and outside the project team about the new website. We explored the opportunities that emerged for their role or expertise and developed prototypes that reflected how they can contribute to a successful website, now and in the future. This resulted in the launch of the new website and a well filled backlog with ideas for further development. -
User Experience DesignerUwv Dec 2014 - Dec 2015Amsterdam Area, NetherlandsAs a UX designer I was part of the new department ‘Digital Services’ of the UWV (Employee Insurances Implementing Agency of the Dutch government). In various projects I worked hands on as a designer to help redesigning applications. Other projects concentrated on advising on possible solutions, taking user context and related services into account. Projects were mainly part of the segment of employer and professional services.An important part of the assignment was supporting the build-up of an internal UX Design team. This team develops standards for all digital design activities and directs external partners during the development phase. My support focussed on the development of design standards, the design process and tools.By increasing the knowledge of human centered design tools outside the UX Design team I aimed at improving the quality of the designed services and the collaboration between the various teams. When product developers, communication advisors and business analists learn to use i.e. customer journey maps and ecosystems based on real data, a more complete and collective understanding can emerge of customers experiencing a service (and the organization!). This can help all employees to improve UWV services teamwise. The UX Design team can benefit form these efforts by using it as inspiration and to make informed design decisions. -
Re-Imagining Vodafone Customer Journeys (Collaboration With ..Stby...)Stby Jul 2013 - Oct 2013I've supported STBY to work alongside Vodafone in documenting and analysing in-depth qualitative research and exploring future opportunities. Several journey visualisations on big posters have been created to provide Vodafone an overview and context of the journey and to discuss and prioritise problems and opportunities. Developed scenario's showed the easy and medium-to-solve problems in an improved version of the customer journey. Keeping the customer and his journey as the starting point and mapping the new solutions on it, made clear how and why Vodafone customers would benefit.For more complex problems workshops were organised to explore opportunities and illustrations of the new service concepts were developed. The illustrations helped to explain the core idea and to communicate them to the wider organisation. -
Graphic / Interaction DesignerClockwork Jun 2006 - Oct 2010Amsterdam AreaTranslating businessgoals, internet strategy and user needs into interaction design and graphic design concepts for online. Advise clients and make the advise tangible. Preferred projects are complex and have a focus on keeping a balance between business goals and end user goals.Clients:Eneco, Fortis, KPN, KPN Wholesale, IBC, Iblue, ING, Philips Design, Raad voor Rechtsbijstand, Rabobank, Robeco, RTL Life4You -
DesignerMooren Communicatie Vormgeving Sep 2000 - Jun 2006Nijmegen Area, NetherlandsTranslating strategy into communication concepts and designconcepts. Various disciplines like interaction design and graphic design, editorial design, interiors for public spaces.
Kaj Van Leeuwen Skills
Kaj Van Leeuwen Education Details
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Scrum AcademyProduct Owner For Interactive Projects (Tailored For Ux Design Experts) -
Commercial Design (Commerciële Vormgeving)
Frequently Asked Questions about Kaj Van Leeuwen
What company does Kaj Van Leeuwen work for?
Kaj Van Leeuwen works for Twinfield - Wolters Kluwer Tax & Accounting Nederland
What is Kaj Van Leeuwen's role at the current company?
Kaj Van Leeuwen's current role is UX research operations.
What is Kaj Van Leeuwen's email address?
Kaj Van Leeuwen's email address is ka****@****uwen.nl
What schools did Kaj Van Leeuwen attend?
Kaj Van Leeuwen attended Eurib, Scrum Academy, Hogeschool Van Arnhem En Nijmegen.
What skills is Kaj Van Leeuwen known for?
Kaj Van Leeuwen has skills like User Experience, Interaction Design, User Experience Design, Graphic Design, Concept Development, User Interface, Visual Design, Web Design, User Interface Design, Experience Design, User Centered Design, Art Direction.
Who are Kaj Van Leeuwen's colleagues?
Kaj Van Leeuwen's colleagues are Debra Stoleroff, Erwin Klöpping, Hao Yin Kon, Vincent Aalbers, Kishan Swami, Liudmyla Binkovska, Radhika Malpani.
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