Kaley Scott Email & Phone Number

Phoenix, Arizona Area

Phoenix, Arizona Area

Led company rebrand, determining new branding guidelines in both visual and overarching elements. As a part of a two person team, we created an entirely new set of copy guidelines, mission and vision statements, voice and direction, as well as future marketing goals. We also created new copy for all future and current marketing materials; including the website, product description pages, and physical materials. We conducted extensive keyword research to make sure these written materials were as SEO friendly as possible. Partnering with a seasoned graphic designer, we created a new design system, updating branding colors and determining a new logo. The three of us also applied these branding updates to all marketing materials; including catalogs, a newly developed press kit, sales sheets, packaging, and other assorted materialsI also worked to revamp and establish a new direction for product photography. Bringing the company’s materials to an innovative lead in the industry. I worked with another photographer for many of the images, edited images myself, built sets for the images, was the art director for all images, and shot images myself.In the past, I worked independently and as part of a team to achieve a successful marketing plan, precise billing, and quality materials. Worked in fields like warehouse quality control, billing, invoicing, market research, graphic design, web design, blog writing and research, and social media campaigning. Served as a sort of renaissance woman, working and learning to work wherever I was needed. Maintained the company's monthly newsletter and social media presence.

Tempe, Arizona, United States

I work with multiple companies, including Found it Digital and Green King Inc. as a creative assistant and creative marketing specialist.

Phoenix, Arizona Area

Organized and maintained accessories and clothing in the dressing area.Dressed models in garments for the runway in fast-paced backstage environment.Shows Include: - Homeward Bound - Old Bags Luncheon w/ Nicole Miller, 2019- Brophy Fashion Show with Neiman Marcus 2019- Wolverine International Brand Conference, Saucony Show 2019-Neiman Marcus Scottsdale - In Circle Art of Fashion Show 2019 (Production Assist)- Heart Ball Luncheon w/Badgley Mischka 2019- Phoenix Children's Hospital and ASU's "Power Play" 2019 (Production Assist)-AZ Humane Society and My Sister's Closet, "Compassion with Fashion" 2019 -Brophy 2018 Fashion Show with Neiman Marcus, "Men for Others"

Phoenix, Arizona Area

Current Position: - Completed detailed and intense Quality Assurance tests and audits for client websites. Including updating designs, creating new images, and report developmental, content, and design related bugs. - Worked with and trained team members on quality assurance process. Helped guide these members through new process. - Created various training videos for clients as part of final delivery process. - Performed Website Audits for clients and potential clients through MyWebAudit - Created In-Depth Website Reviews through Google Analytics, MyWebAudit, AHREFS, and data from their ecommerce website-Performed Instagram engagement and outreach - Audited web designs for developers through BugHerd- Created and interpreted various web designs as needed for clients on XD and drag and drop sites like GoDaddy, Wix, and Show ItINTERNSHIP: 1.20-5.20As a Found It intern I learned the administrative, marketing, sales, and creative aspects of working at a digital agency. My program had a mix of training and hands-on tasks to give me real world, industry experience. I had the opportunity to work on internal projects, client work, and training. Some of my projects and training included:- completing a retail research project to connect with and understand the local market- extensive Adobe XD training in both UI and UX design - completed multiple research projects for client sites to see web design trends and applications- redesigned and reconfigured the monthly client report- extensive SEO training-social media upkeep tasks

Served as teaching assistant to Dr. Stephanie DeLusé for Off Cycle Human Event Course, HON272 in Fall 2019 and her senior seminar: Civilization and the Human Sense of Self in Spring 2020

Tempe

Worked to evaluate clothing and accessories based on style, condition, and shape to buy in to the store and inventory. Worked to creatively put together store merchandising. Also served on cash register to complete purchases through UltiPro and dispense excellent customer service. Was promoted to Buyer Solo in June 2018, where I was given the additional freedom to purchase merchandise for the store on my own and even train new buyers. Entered in new merchandise into Ultipro POS system. Also put together streetwear presentation for storewide buy meeting and served as Costume Stylist in the busy Halloween season. As Costume Stylist, put together detailed costume book of sample costume ideas, merchandised costume materials, and put together costumes for individual customers.

I served as a teaching assistant to Dr. Stephanie DeLusé for History of Ideas or HON370 and Human Event 1 and 2 or HON171 and HON272.

Phoenix, Arizona Area

Styled and prepared all looks, hired all talent, and organized booking, and scheduling, for brand photo shoot. Curated high-quality content for the company's social media platforms with brand continuity.

Phoenix, Arizona Area

Kennel Technician/Front Desk Clerk Paw Commons Pet Resort-Gilbert, AZ Worked both independently and as part of a team to complete detail oriented work with the animals. Also dealt directly with customers as they checked in and out for various services. Oversaw use of billing system as necessary (similar to QuickBooks).

Phoenix, Arizona Area

Organized and oversaw lookbook shoots for the company. Prepared all looks with accompanying moodboards, hired all talent, and organized booking, scheduling, and payment for shoot. Curated high-quality content for the company's social media platforms with brand continuity.

Bachelors, Multi/Interdisciplinary Studies, Senior

Activities and Societies: 2017-2018 Executive Board Event Director of ASU Business of Fashion, 2017-2018 Teaching Assistant for Honors.

Summer Course, Gallery And Exhibition Curating

Attended 2019 Summer Gallery and Exhibition Curating course with Andrea Mancini -Created & presented actual gallery exhibition, "Humane.