Kalhara Munasinghe Email & Phone Number

Colombo, Wp, Lk

- Spearheading e-commerce sites and Cool Kidz website, ensuring timely completion within budget constraints.- Motivating and supervising retail staff to maintain exceptional levels of customer service and operational efficiency.- Proficiently managing inventory levels and ensuring meticulous record-keeping for accurate stock management.- Crafting robust digital marketing campaign strategies based on input from brand management and Business Units.- Strategically allocating budgets across diverse digital channels to optimize utilization and drive maximum ROI.- Leading and guiding the Cool Kidz store team to surpass sales targets and uphold day-to-day operational standards.- Overseeing product delivery logistics and proactively updating customers on delivery schedules.- Consistently achieving monthly sales targets through proactive management and strategic initiatives.

Colombo, Western Province, Sri Lanka

- Strategy Development:Developing and overseeing comprehensive digital marketing strategies aligned with overall business objectives, including campaign planning, budget allocation, and performance tracking for "Shoponcloud."- Content Creation:Driving content creation initiatives, developing compelling and engaging content across various digital platforms to enhance brand visibility and engagement.- Campaign Execution:Spearheading the execution of impactful digital marketing campaigns across diverse channels such as social media, email, SEO/SEM, and display advertising, ensuring timely delivery and continuous optimization for "Shoponcloud."- Team Leadership:Leading a dynamic team of digital marketing professionals, offering guidance, mentorship, and support to foster team cohesion and individual growth.- Performance Analysis:Vigilantly monitoring and analyzing key performance metrics across digital marketing channels, providing insights and recommendations for optimization and improvement.- Collaboration:Collaborating seamlessly with cross-functional teams such as product, sales, and creative to synchronize digital marketing efforts with overall business goals and initiatives.- Market Research:Conducting in-depth market research and competitor analysis to identify trends, opportunities, and potential areas for innovation in digital marketing strategies.- Technology Management:Overseeing the selection and implementation of digital marketing tools and platforms, ensuring they support the team's objectives and enhance efficiency.- Training and Development:Providing training and professional development opportunities for team members to enhance their skills and knowledge in digital marketing practices and technologies.

Colombo, Western Province, Sri Lanka

- To drive digital marketing strategies that maximize brand exposure and revenue growth.Utilize data analytics to assess campaign performance and make informed optimization decisions.- Develop and execute comprehensive content strategies across various digital channels.- Optimize websites for search engines and manage effective SEM campaigns to increase online visibility.- Create and manage impactful social media marketing campaigns to engage and expand the audience.- Oversee email marketing campaigns, including segmentation, automation, and A/B testing.- Continuously monitor and report on the effectiveness of digital marketing efforts.- Skillfully manage budgets to allocate resources effectively for maximum ROI.- Stay updated on industry trends and perform competitor analysis to identify growth opportunities.- Collaborate with multidisciplinary teams, including designers and content creators, to execute campaigns seamlessly.- Implement tracking mechanisms to measure and analyze the ROI of marketing initiatives.

Colombo, Western Province, Sri Lanka

- Perform detailed desktop research into our clients, their category, and competitors across multiple markets.- Deconstruct competitive best practices in digital marketing and create benchmarks.- Define global web architecture detailing what sites and social assets the brand will maintain globally in various versions and languages.- Conduct web asset audits to map a brand’s global web presence and assess the effectiveness of each asset.- Work closely with the various specialists involved in the implementation and management of our digital strategies.- Identify opportunities for clients to use digital technology to enhance their overall marketing mix: product, price, place, or promotion.- Support the lead marketing strategist with research, analysis, and reporting in related areas, such as market research, target segmentation, and brands strategy.- Structure and present recommendations to clients.- Participate in new business activity often by providing digital intel on companies and markets.- Establishing project timelines with the client.

Colombo, Western Province, Sri Lanka

- Preparing and delivering marketing plans within key objectives. - Working with in-house designers to produce materials of visual impact and within brand guidelines. - Involving key stakeholders for the product at each stage of the campaign, and reporting results once completed. - Generating and executing marketing campaigns across social media platforms such as Facebook, Instagram, and many more. - Generating reports for digital marketing campaigns using data based analytic tools and also presenting this data in an easy to understand format. - Monitoring competitor activity and generating leads for products and services.

Colombo, Western Province, Sri Lanka

- Perform analysis of marketing and sales data.- Seek and analyze competitor marketing and sales materials both on and offline.- Prepare presentations.- Enter contact information into contact management systems.- Provide support to social media efforts.- Support the marketing team in daily administrative tasks.

Btec Professional Qualifications Strategic Management And Leadership (L7), Strategic Management And Leadership

Diploma, Marketing/Marketing Management, General

Diploma, Business, Management, Marketing, And Related Support Services

G.C.E Advance Level , Sri Lanka., Business/Commerce, General

Activities and Societies: Held the Head Prefectship in 2015 / Held College Cricket Team Captain in 2007 / Member of College Commerce.

Certificate In Practical Digital Marketing, Eminds Certified Digital Marketing Specialist, Digital Marketing