EMCEE turned ENTREPRENEUR and a lot happened on the way.Building AFTERLIFE, a project that reflects my passion, aspirations, belief and resonates with my Purpose. I believe universe put me through the grind to prepare me to build AFTERLIFE.Afterlife is use case of technology to solve some real world problems.It aims at making succession planning more convenient, confidential, secure, assured and accessible.The people introduced to the project see it as a great value add to every individual at a personal level. In fact, the Industry Experts quote it as a potential Unicorn.www.myafterlife.inWe have got overwhelming response from our potential customer base, in our recent 15 city tour speaking to over 7000+ audience to test our product market fit. We are launching our MVP soon and raising funds to scale the project.And Of course, I didn't start here. My Journey goes back 13years.Let's go on a quick rollback. I am glad to be constantly driven by my passion for curating impactful and memorable moments and bringing about change. In my current project, I am happy to be in my zone, working on an idea that will positively change the world's perspective towards death, and I am committed to delivering it.WHAT NEXT IMS is an Integrated Marketing Solution Company initiated in June 2021 as a reflection of the marketer inside me that has groomed over the years of experience in curating campaigns for many brands and businesses. WhatNext aims at crafting performance-based Martech Solutions for Brands and Businesses.CARVAAN: An event management Company born to me in 2011 has conceptualised and executed over 500 successful events, even achieving Guinness Book of World Records for its clients.EMCEE ADITYA KALLA - A name that resonates in the Corporate and Weddings Sector as "A Host to Remember" is where the Journey started in 2008 with a mic in hand and a thought in mind to curate impactful, memorable moments that bring about change.I am happy to nest and nurture this thought that led to my Journey's inception and shall be the core of whatever I do. If you are here, I am glad you found interest in reading through my Journey, which I say is inspired by many people and thoughts, and I would love to share this one quote, that I resonate with, by American Journalist Chuck Palahniuk - "We all Die. The goal isn't to live forever, the goal is to create something that will."I shall continue to get inspired and keep finding WhatNext?