Peter Kalman

Peter Kalman Email and Phone Number

CRM Manager at Jaguar Land Rover Europe @ JLR
sandwell, sandwell, united kingdom
Peter Kalman's Location
Kronberg, Hesse, Germany, Germany
Peter Kalman's Contact Details

Peter Kalman work email

Peter Kalman personal email

About Peter Kalman

Peter Kalman is a CRM Manager at Jaguar Land Rover Europe at JLR. He possess expertise in market research, management, strategy, marketing strategy, marketing management and 39 more skills. He is proficient in English. Colleagues describe him as "We worked together at Neckermann Hungary. He has incredible knowledge and experience of the travel industry, had a brilliant handle on the marketing team. Peter’s managed in the Marketing team was high-profile - he managed a number of global, integrated, multi-channel partnership campaigns for Neckermann. Peter is a strategic thinker with a strong analising background. I have no hesitation in recommending his for a leadership role." and "a great manager, easily approachable and very understanding. Peter helped me develop further in my time working with him along with providing very usefull guidance on how to handle situations and escalation."

Peter Kalman's Current Company Details
JLR

Jlr

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CRM Manager at Jaguar Land Rover Europe
sandwell, sandwell, united kingdom
Employees:
29030
Peter Kalman Work Experience Details
  • Jlr
    Crm Manager Europe
    Jlr Nov 2023 - Present
    Kronberg, Hesse, Germany
  • Hungarian Marketing Association, Club Of Marketing Decision Makers
    Co-Founder
    Hungarian Marketing Association, Club Of Marketing Decision Makers Oct 2016 - Present
    Budapest, Hungary
    As part of the Hungarian Marketing Association, we have established a forum for the business decision makers in marketing with the objective to discuss trendy, or not so trendy topics, generate ideas, create momentum in projects. We have regularly gathered and engaged with specific topics.
  • Jaguar Land Rover Deutschland
    Crm Manager Germany
    Jaguar Land Rover Deutschland Jan 2023 - Dec 2023
    Frankfurt Rhine-Main Metropolitan Area
  • Cocomore Ag
    Senior Consultant
    Cocomore Ag Jan 2020 - Dec 2022
    Frankfurt Am Main Area, Germany
  • Thomas Cook
    Group Crm & Customer Experience Manager
    Thomas Cook Jul 2018 - Jan 2020
    Frankfurt Am Main Area, Germany
    • New Group CRM Strategy and implementation roadmap delivered for IT and Communication to i) increase NPS by 5 pts, ii) decrease running IT and licence cost by 20%, iii) deliver 4M EUR EBIT over 5 years. • Immediate CRM improvements achieved: i) 9% FTE saving through process harmonization and automation, ii) 12% licence cost saving via group wide reviews.• +4% customer satisfaction through improved BI, ToV, harmonized communication flow across key markets. • £264k savings in compensation cost in UK within 3 months behind CRM driven new compensation processes implementation.• Lead roll-out and continuous improvement of Microsoft Dynamics CRM to UK Retail, Customer Relations, in destination management, group hotel settlements.
  • Neckermann Utazás
    Head Of Ecom, Marketing, Pr & Partnerships
    Neckermann Utazás Oct 2016 - Jun 2018
    Budapest, Hungary
    • Increase ROI by 7% for marketing spending through organization redesign.• Improve website conversion by 38%, direct visits by 51%, PPC ROI by 22% through improved SEO, new PPC agency contract, customer data driven personalization via Salesforce Marketing Cloud and omni-channel lead management.• Lead customer centric organization transformation and Customer Experience roadmap.
  • Neckermann Utazás
    Head Of Marketing, Pr & Partnerships
    Neckermann Utazás Jan 2011 - Sep 2016
    Budapest, Hungary
    • Increase marketing ROI by 63% over 3 years via structured KPI focus and digital transformation. • Introduce new brand/sub-brand go-to-market strategies, set-up KPIs and ROI targets for marketing campaigns.• +300% media revenue in 4 years.• Achieve additional £600k media revenue behind regional B2B partnership projects for Neckermann Czech Republic and Poland.
  • Procter & Gamble
    Brand Manager - Shopper Marketing Team Leader Ces
    Procter & Gamble Jan 2007 - Oct 2010
    Budapest, Hunagry
    • Double digit business impact growth year on year. +50% in 2009-2010, tripling share of retail coverage, including all national key accounts: Tesco, Auchan, Metro, DM, Konzum, Mercator. Introducing new Shopper Marketing vision and strategy.• 20% ROI increase of campaigns behind new agency tender and contract with GREY/G2.• 97% satisfaction rating from team members.
  • Procter & Gamble
    Junior Brand Manager Feminine Care Ces
    Procter & Gamble Nov 2004 - Jan 2007
    Budapest, Hungary
    • Successful go-to-market design and execution of new brand, Naturella as a test market in whole Europe: i) reach year 1 distribution targets after 3 months, ii) over deliver year 1 sales target by 25% and share target by 17%. Reapplication of launch plan across Europe.• Extended market leadership position of P&G’s most profitable brand, Always: +10% sales, +7% market share, +15% EBIT, behind new pricing, promotion and communication activities.
  • Procter & Gamble
    Junior Brand Manager Hand Dish Wash Ces
    Procter & Gamble Mar 2003 - Nov 2004
    Budapest, Hungary
    • Lead market launch for Jar/Fairy to Hungary. Brand achieved market leadership 2,5 years after launch, 30%+ market share and financial break even after 3 years.• Self-initiated product line-up extension plan based on market analysis insights. New extension became top business driving variant (40%+ of sales volume) after 2 years, and key variant for the successful launch in Hungary.
  • Grundig
    Intern - Market Research - Germany
    Grundig Aug 2001 - Jan 2002
  • Siemens
    Trainee Hr - Hungary
    Siemens Feb 2000 - May 2000
  • Magyar Telekom
    Trainee - Hr - Hungary
    Magyar Telekom Nov 1999 - Feb 2000

Peter Kalman Skills

Market Research Management Strategy Marketing Strategy Marketing Management Fmcg Shopper Marketing Marketing Business Strategy Leadership Fast Moving Consumer Goods Customer Insight Brand Management Strategic Planning Consumer Behaviour Brand Equity Creative Direction In Store Marketing Market Planning Trade Marketing Training E Commerce Customer Experience Customer Relationship Management Microsoft Dynamics Crm Coaching Team Leadership Strategic Thinking Strategic Partnerships Strategic Communications Crm People Management People Development Salesforce.com Development Microsoft Dynamics Exellence In Execution Campaign Management Marketing Automation Customer Marketing B2b Marketing Strategy B2b Marketing B2c Tourism Travel And Tourism

Peter Kalman Education Details

Frequently Asked Questions about Peter Kalman

What company does Peter Kalman work for?

Peter Kalman works for Jlr

What is Peter Kalman's role at the current company?

Peter Kalman's current role is CRM Manager at Jaguar Land Rover Europe.

What is Peter Kalman's email address?

Peter Kalman's email address is pk****@****ndex.hu

What schools did Peter Kalman attend?

Peter Kalman attended Corvinus University Of Budapest, Örebro University, Elte Radnóti Miklós Gimnázium.

What skills is Peter Kalman known for?

Peter Kalman has skills like Market Research, Management, Strategy, Marketing Strategy, Marketing Management, Fmcg, Shopper Marketing, Marketing, Business Strategy, Leadership, Fast Moving Consumer Goods, Customer Insight.

Who are Peter Kalman's colleagues?

Peter Kalman's colleagues are Marawat Ali, Jeff Cao, Jamie Coak, Kam Bagga, Ryan Maybin, Mark Payne, Oliver Ward.

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