Kalyn Leblanc Email & Phone Number

Redondo Beach, Ca, Us

As a freelance Professional Makeup Artist since June 2011 in Los Angeles, I have developed a deep passion for beauty and a strong understanding of makeup techniques and trends. I collaborate closely with photographers, stylists, and team members to create desired looks while providing skincare advice and product recommendations to clients. With proficiency in applying makeup for diverse skin types and tones, I excel in fast-paced environments and am adept at adapting to changing needs. My extensive experience ensures that I deliver exceptional results tailored to each individual.

Los Angeles, California, Us

As the Social Media, Influencer & PR Manager for VI Peel in Hollywood from February 2023 to October 2024, I spearheaded targeted campaigns across multiple platforms, focusing on both organic and paid growth. I successfully grew the Instagram following from 70K to 100K by leveraging data-driven strategies, influencer partnerships, and user-generated content. I managed a comprehensive content calendar for Instagram, TikTok, Facebook, YouTube, LinkedIn, and Threads, producing 25 posts monthly to enhance brand engagement. I developed the brand’s first influencer marketing program, securing high-impact partnerships that expanded reach and engagement. With a strong analytical approach, I tracked metrics to optimize campaigns, managed relationships with over 100 media contacts, and helped win the DERMASCOPE Aestheticians’ Choice Awards emblem. Additionally, I led the ideation, production, and execution of influencer events like the CLD PR Holiday House, while attending industry seminars to capture content and promote brand initiatives.

As a Social Media Manager and Content Creator for HIPDOT Cosmetics from October 2022 to January 2023, I worked in a hybrid role where I created engaging video content for TikTok and Instagram Reels to support product launches. My responsibilities included managing social media accounts, crafting compelling copy, and overseeing community engagement. I also organized on-location shoots with models to enhance brand visibility.

New York, Ny, Us

As a Content Creator for P448 from October 2022 to January 2023, I worked remotely to develop engaging video content for TikTok and Instagram Reels that supported product launches. I organized on-location shoot days with models, collaborating closely with P448 Sneakers to implement effective marketing strategies using my skills in TikTok marketing, video advertising, and account management.

Beverly Hills, Ca, Us

As the Social Media & Influencer Manager at Anastasia Beverly Hills from July 2020 to July 2022, I led a team of four content and influencer coordinators, successfully securing brand deals with over 100 influencers. I developed unique video content that included several viral hits, amassing over 20 million views, and managed the entire content production process from filming to community engagement. I achieved significant growth on TikTok, increasing followers from 40K to 400K in two years through innovative, audience-targeted strategies. My role involved overseeing a comprehensive social content calendar to ensure cohesive messaging across channels and implementing a global influencer marketing strategy that fostered authentic relationships. I also managed bi-weekly live event coverage on multiple platforms and collaborated with various teams to enhance content engagement.

Beverly Hills, Ca, Us

As a Marketing Manager at Anastasia Beverly Hills from July 2018 to July 2020, I conceptualized and executed a highly successful Pop-Up Shop, taking it from ideation to launch to enhance brand visibility and customer engagement. I led cross-functional project management with multiple vendors to deliver a fully immersive brand experience that aligned with company objectives. I developed a strategic "Road Map" for Pop-Up Shops, securing prime locations and managing all logistical aspects. In addition to overseeing inventory management, I ensured stock levels met demand through effective tracking and reordering. I recruited, trained, and managed Pop-Up Shop staff, fostering a customer-centric environment that boosted team performance. I also collaborated with advertising partners to generate excitement, driving foot traffic and increasing sales.

Beverly Hills, Ca, Us

As an Education Coordinator at Anastasia Beverly Hills from January 2016 to July 2018, I developed and managed seasonal and new launch education programs, creating detailed visual presentations, trend analyses, and step-by-step application guides to enhance product knowledge. I played a key role in distributing educational content to ensure timely and effective delivery to all stakeholders. By researching emerging trends, I created relevant materials that aligned with customer preferences. I also coordinated company-wide Sales and Education Seminars, handling logistics such as venue booking, staff accommodations, and agenda execution to ensure impactful events. Additionally, I collaborated with the Production and Marketing teams on education photoshoots, ensuring diverse representation in the materials. I maintained an up-to-date library of educational resources for sales representatives and supported in-store trend events, including Meet and Greets with Anastasia, at major retail partners like Sephora, Ulta, Nordstrom, and Macy’s to boost brand engagement and customer interaction.

Beverly Hills, Ca, Us

Ensure quality customer service.

Food server and customer relations at an upscale Asian eatery. Established a strong client base to exceed sales goals.

Professional makeup artist assistant for full media productions, television, film, commercial, print, and private events and weddings.

Associate Of Arts (A.A.), Beauty Product Merchandising & Marketing

General Educatin