K. Amber Johnson Email & Phone Number

Oregon’S Mt. Hood Territory (Tourism And Cultural Affairs)

Public And Government Affairs

• Crafted key messaging across web, social, email, and print channels for countywide audiences• Collaborated with creative services teams including web, video, and graphic design to bring branded campaigns from concept to completion• Named a lead editor of semi-annual print magazine with a circulation of more than 180,000• Led production of monthly e-newsletter with 12k circulation, increasing average open rate by 52% in year one • Led content strategy and creation across social channels with 10 million+ annual impressions • Increased growth rates for followers by 490% and engagements by more than 1500% across all social channels in four years • Led the creation of a Reel content strategy to grow county Instagram impressions by 183% in 8 months• Tracked brand sentiment through social listening and management platforms • Developed system to track and optimize social analytics • Conducted social media trainings and created best practices guides for communications team• Served on Storytelling Committee to drive innovation in countywide messaging

• Developed blog posts, web content, newsletters, and articles for health care, government, and nonprofit organizations• Performed B2B writing, ghostwriting, copywriting, and SEO copywriting• Proofread and copyedited content using style guides

Santa Rosa, California

• Wrote and designed on-brand, accessible, and engaging materials for diverse audiences across print, web, and social channels, including advertisements, blogs, brochures, and editorials• Led graphic design, photography, and videography • Proofread and edited all public-facing materials to ensure accuracy and consistency• Lead creator of e-newsletter targeting teachers, surpassing industry-standard open rates at 30%• Independently built, strategized, and managed SCOE's social media presence on Facebook, Twitter, and Instagram• Represented the county superintendent on community committees• Collaborated with executive leadership and elected officials initiatives involving strict legal requirements and policy interpretation• Won four Excellence in Communications awards from the California School Public Relations Association • Joined two networks for professional growth: the California School Public Relations Association (from January 2015-October 2018) and California Association of Public Information Officials (January 2018-October 2018)

Santa Rosa, California

• Served as member of county superintendent's communications team and primary liaison between SCOE and county, state, and community organizations• Assisted in the creation and distribution of agency publications (drafting, editing, proofreading, and designing)• Performed a variety of administrative tasks and correspondence for the county superintendent, including maintenance of sensitive records, creation of meeting agendas, and general communications with districts• Coordinated outreach activities with school districts, school boards, and community organizations

Petaluma, California

During this eight-week internship program, I gained critical hands-on experience in the publishing industry. I assisted the editorial team with a range of duties, including:• Proofread and edited cultural and technical content for accuracy, consistency, and house style• Performed research for articles on international business and trade overview, business culture, and import-export regulations around the world• Attended seminars on editorial, design, and technology topics in publishing

Rohnert Park, California

While I was an undergraduate at Sonoma State University, I simultaneously interned for two campus magazines. In spring of 2012, Volt was recognized as one of the top 50 literary magazines in the country by Every Writer's Resource.• Received professional instruction on layout and design utilizing InDesign• Screened and edited submissions, including written works, art, and photography• Marketed and distributed issues 16 and 17 through social media and PR platforms

Master Of Arts (M.A.), English, With Distinction

I earned my master's while working full time and graduated with distinction. My concentration was in creative writing; my creative thesis.

Certificate, Professional Sequence In Editing

Grammar, Mechanics and Usage for Editors Editorial Workshop I: Introduction to Copyediting Editorial Workshop II: Intermediate Copyediting.

Bachelor Of Arts (B.A.), English

Activities and Societies: Associated Students of Sonoma State University, Small Press Club, Zaum Press, Volt Literary Magazine.

Associate Of Arts (A.A.), Humanities

Activities and Societies: Concert Choir, French, Creative Writing Doyle Scholarship recipient