Senior Manager – Marketing Science
- Multi-million dollar projects onboard across Automotive, Fast food restaurant chain, Technology and Electronics industries in USA, EMEA, APAC markets for Global 500 companies- In-person presentation of project plans, technology solution, costing, team structure and timeliness to client and agency executive leadership teams- Co-ordination with multiple Omnicom media agencies to conduct surveys, understand requirements and challenges, set expectations and milestone - Data… Show more - Multi-million dollar projects onboard across Automotive, Fast food restaurant chain, Technology and Electronics industries in USA, EMEA, APAC markets for Global 500 companies- In-person presentation of project plans, technology solution, costing, team structure and timeliness to client and agency executive leadership teams- Co-ordination with multiple Omnicom media agencies to conduct surveys, understand requirements and challenges, set expectations and milestone - Data architecture design and development in compliance with the set norms to support smaller to larger groups such as Data & Analytics, Predictive Analytics, MTA, MMM, Planning, Creative, Search, Social, Display and compliance teams- Visualization framework and design development with required custom calculations, load management, custom widgets, access controls- Managed team of 35+ members ranging from Managers, Leads, Analysts, Associates and Technical Consultants while helping them with their project deliveries, knowledge development, escalation handling, performance evaluation and overall career growth- Integrated various agencies managing functions such as Media Planning, Ad Operations, Creative, Media Tagging, Reporting and bug fixing under one agency to drive optimization and increased accuracy- Business / Project transition from 3rd party agency to Omnicom Group Company Agency- Organization wider Managers/Leads Connect program aiming at increased co-ordination, knowledge and best practice sharing and personality development for over 2 years- Learning and development program for team and organization to up skill newer technologies, automation and quality control methods- Co-ordination with Ad-Ops teams to identify and reduce the tagging errors while implementing corrective measures- Coordination with internal support functions like Talent Acquisition, Employee Engagement, Finance, Tech Support, Administration etc, for smoother and timely functioning of operations Show less