- Multi-million dollar projects onboard across Automotive, Fast food restaurant chain, Technology and Electronics industries in USA, EMEA, APAC markets for Global 500 companies- In-person presentation of project plans, technology solution, costing, team structure and timeliness to client and agency executive leadership teams- Co-ordination with multiple Omnicom media agencies to conduct surveys, understand requirements and challenges, set expectations and milestone - Data… Show more - Multi-million dollar projects onboard across Automotive, Fast food restaurant chain, Technology and Electronics industries in USA, EMEA, APAC markets for Global 500 companies- In-person presentation of project plans, technology solution, costing, team structure and timeliness to client and agency executive leadership teams- Co-ordination with multiple Omnicom media agencies to conduct surveys, understand requirements and challenges, set expectations and milestone - Data architecture design and development in compliance with the set norms to support smaller to larger groups such as Data & Analytics, Predictive Analytics, MTA, MMM, Planning, Creative, Search, Social, Display and compliance teams- Visualization framework and design development with required custom calculations, load management, custom widgets, access controls- Managed team of 35+ members ranging from Managers, Leads, Analysts, Associates and Technical Consultants while helping them with their project deliveries, knowledge development, escalation handling, performance evaluation and overall career growth- Integrated various agencies managing functions such as Media Planning, Ad Operations, Creative, Media Tagging, Reporting and bug fixing under one agency to drive optimization and increased accuracy- Business / Project transition from 3rd party agency to Omnicom Group Company Agency- Organization wider Managers/Leads Connect program aiming at increased co-ordination, knowledge and best practice sharing and personality development for over 2 years- Learning and development program for team and organization to up skill newer technologies, automation and quality control methods- Co-ordination with Ad-Ops teams to identify and reduce the tagging errors while implementing corrective measures- Coordination with internal support functions like Talent Acquisition, Employee Engagement, Finance, Tech Support, Administration etc, for smoother and timely functioning of operations Show less

- Built and managed team of over 20 members across locations to support Media performance data and analytics operations for global health technology, lighting solutions, BFSI and Enterprise software solutions clients- Adobe Analytics implementation for Finacle and EdgeVerve marketing initiatives to measure their effectiveness and implemented corrective measures in collaboration with Infosys Technologies Marketing team- Key contributor in product evaluation, recommendation and… Show more - Built and managed team of over 20 members across locations to support Media performance data and analytics operations for global health technology, lighting solutions, BFSI and Enterprise software solutions clients- Adobe Analytics implementation for Finacle and EdgeVerve marketing initiatives to measure their effectiveness and implemented corrective measures in collaboration with Infosys Technologies Marketing team- Key contributor in product evaluation, recommendation and partnership closing between Infosys & Salesforce in procuring their Social Cloud solution to drive better performance transparency and efficiency- Representing business review meetings with internal leadership and client for Analytics practice- Ad agency management, billing validation and processing for the creative and content services provided by agency partner for website and creative requirements- Mediation between Infosys and LG Consulting and Solutions India Pvt. Ltd, (my former organization) to acquire some of the business units as LG were shutting down some of their operations- Competency based interviewing skills (CBIS) trained professional - Interviewed over 500 candidates across locations and colleges for the campus interview initiatives- Instrumental in reinstating bench resources from other projects basis their fitment to analytics practice Show less

- Analytics implementation, validation and documentation for Dubai World Trade Centre and global hotel chain brand for MENA region- Data Analytics and performance reporting for clients Mobile app and website- Search Engine Optimization status evaluation and implementing required changes to improve their page ranking for both English and Arabic language sites- Supporting Account Leaders in presenting the performance and insights for clients analytics requirements

- Built and managed Digital Marketing practice from scratch to a team of over 25 members across Web Analytics and implementation, Search Engine Optimization and Social Media Analytics LOB’s - Responsible for new and incremental business development (LG Family Biz and Open Market) and meeting revenue targets for the group- Hiring talents and responsible for their career growth by setting their goals, providing timely feedback, performance evaluation and support- Implemented SEO for… Show more - Built and managed Digital Marketing practice from scratch to a team of over 25 members across Web Analytics and implementation, Search Engine Optimization and Social Media Analytics LOB’s - Responsible for new and incremental business development (LG Family Biz and Open Market) and meeting revenue targets for the group- Hiring talents and responsible for their career growth by setting their goals, providing timely feedback, performance evaluation and support- Implemented SEO for KIA Motors Global (5 Regions and 12 Markets)- Defining and instituting strong Project management processes in place such as, KT Plans, Risk & Contingency Plans, CAM, CAR, Traceability, Transaction and other project management initiatives (CMMI Level 5 practiced) - Liaising between the teams in India, Korea (HQ), UK, USA and other LG Electronics subsidiaries and ensure timely follow through- Business travel to LG Head Quarters (Korea) for business growth and technical consulting Show less

- Web Analytics implementation and reporting on periodical and Ad-hoc basis for fortune 500 and G2K brands across different regions and markets- Report framework and template designing and maintenance of process documents- Worked at client location (Infosys Technologies Bangalore) and was instrumental in website, blog performance reporting, Web Analytics implementation (Web Trends) and server data back-up on weekly basis