Associate Managing Consultant
Current
Apr 2022 - Present
AeroLeads people directory · profile
Kanika Vyas Email & Phone Number
Digital Acquisition | Product Marketing | IIM Lucknow | NSIT
at
Mastercard Data & Services
1 work email found
@iiml.org
LinkedIn matched
✓ Verified May 2026
4 data sources
Profile completeness 100%
Current company
Role
Digital Acquisition | Product Marketing | IIM Lucknow | NSIT
Location
Mumbai, Maharashtra, India
Company size
Who is Kanika Vyas? Overview
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Quick answer
Kanika Vyas is listed as Digital Acquisition | Product Marketing | IIM Lucknow | NSIT at Mastercard Data & Services, a company with 1179 employees, based in Mumbai, Maharashtra, India. AeroLeads shows a work email signal at iiml.org and a matched LinkedIn profile for Kanika Vyas.
Kanika Vyas previously worked as Associate Managing Consultant at Mastercard Data & Services and VP - Digital Sales Manager at Hsbc. Kanika Vyas holds Pgdm, Marketing And Systems from Indian Institute Of Management, Lucknow.
Company email context
Email format at Mastercard Data & Services
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{first}.{last}@iiml.org
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Profile bio
About Kanika Vyas
I have a 8+ experience in Banking and Media in areas of Sales, Marketing, Branding, Digital Strategy & Acquisition and Customer Experience. As a part of my current role in HSBC as Digital Acquisition Manager, I design digital assets and partnership with multiple FinTech firms for acquisition for digital products. Build relevant, insightful customer criteria and segmentation analysis for acquisitions and programmatic display marketing.In my previous role at HSBC as Marketing Manager, I built campaigns for effective brand reach for acquisition and recall. Played a pivotal role in first of its kind ‘Personal Economy Summit’ in the industry, complex financial terms were decoded in simple narrative through theatrical plays and leadership speech by key note speakers. For this, we also received HSBC Champion 2015 and 2017, the most prestigious award of HSBC. I have designed, developed and executed campaigns to reach out to potential customers using various online as well as offline channels of communication. I post graduated from IIM Lucknow in May 2014, with a degree in management and a specialization in marketing. I am a motivated, organized, and committed person who prides herself on her ability to successfully complete any responsibility. My friendly, yet professional demeanor and positive outlook allows me to effectively communicate with clients and co-workers alike. You can contact me on kanika.vyas@iiml.org for discussing any new ideas or opportunities.
Listed skills include Competitive Analysis, Data Mining, Marketing, Market Research, and 34 others.
Current workplace
Kanika Vyas's current company
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Mastercard Data & Services
8 roles
Kanika Vyas work experience
A career timeline built from the work history available for this profile.
Vp - Digital Sales Manager
Responsible for commercialization of digital journeys for wealth management on mobile/ browser
Aug 2021 - May 2022
Vp Digital Marketing
Build digital assets and partnership with multiple FinTech firms for digital acquisitions and leads for Credit Cards. Build relevant, insightful customer criteria and segmentation analysis for acquisitions and programmatic display marketing for optimal CPA.
Jan 2018 - Nov 2021
Avp- Campaign Management
Build campaigns for effective brand reach for acquisition and recall. Played a pivotal role in first of its kind wealth summit in industry, complex financial terms are decoded in simple narrative through theatrical plays and leadership speech by key note speakers.
Jul 2015 - Jan 2018
Category Manager
-Involved in business development role for Mumbai Airport as a medium for branding-Handled client categories like Media & Entertainment, Fashion & Lifestyle, Real Estate and E-Commerce-Drove new client acquisitions by providing BTL Activation campaign ideas to prospective clients-Designed and executed customized proposals of the Mumbai Airport as per.
May 2014 - Jul 2015
Bhavishya
Member of Bhavishya, renowned social work committee at IIM lucknow-Conducted literacy classes for 50+ underprivileged children from adjacent and nearby villagesVertical Head- Paarijat-Single point of contact with NGO Prerna, for providing education to underprivileged children-Raised Rs 3,06,000 for financing the program from 50+ alumni of IIM Lucknow in.
Jul 2012 - Mar 2014
Summer Trainee
-Conducted mystery shopping across showrooms to understand the competition in the market-Interviewed 70 Customers across UP to understand the consumer perception and psyche-Conducted primary research to understand the brand perception about the product and the company-To understand that why the sales of Vista D90 were declining in the given region
Apr 2013 - Jun 2013
Engineer
Jul 2010 - May 2012
Team & coworkers
Colleagues at Mastercard Data & Services
Other employees you can reach at mastercardservices.com. View company contacts for 1179 employees →
AD
Aditya Deshpande
Colleague at Mastercard Data & Services
Pune, Maharashtra, India, India
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FP
Federico Predazzi
Colleague at Mastercard Data & Services
Argentina, Argentina
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LH
Lilly Haber
Colleague at Mastercard Data & Services
Grindstone, Pennsylvania, United States, United States
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AT
Ana Teresa Vieira Santos
Colleague at Mastercard Data & Services
Lisbon, Lisbon, Portugal, Portugal
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ÁM
Ádám Mészáros
Colleague at Mastercard Data & Services
Budapest, Budapest, Hungary, Hungary
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AG
Angelos Giannakopoulos, Phd
Colleague at Mastercard Data & Services
Athens Metropolitan Area, Greece
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IS
Ilia S.
Colleague at Mastercard Data & Services
Washington, District Of Columbia, United States, United States
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RN
Rachell Ng
Colleague at Mastercard Data & Services
Singapore, Singapore
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DE
Dirk Ettlinger
Colleague at Mastercard Data & Services
Frankfurt Rhine-Main Metropolitan Area, Germany
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MF
Margarida Fernandes
Colleague at Mastercard Data & Services
Portugal, Portugal
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Aditya Deshpande
Colleague at Mastercard Data & Services
Pune, Maharashtra, India, India
View →
FP
Federico Predazzi
Colleague at Mastercard Data & Services
Argentina, Argentina
View →
LH
Lilly Haber
Colleague at Mastercard Data & Services
Grindstone, Pennsylvania, United States, United States
View →
AT
Ana Teresa Vieira Santos
Colleague at Mastercard Data & Services
Lisbon, Lisbon, Portugal, Portugal
View →
ÁM
Ádám Mészáros
Colleague at Mastercard Data & Services
Budapest, Budapest, Hungary, Hungary
View →
AG
Angelos Giannakopoulos, Phd
Colleague at Mastercard Data & Services
Athens Metropolitan Area, Greece
View →
IS
Ilia S.
Colleague at Mastercard Data & Services
Washington, District Of Columbia, United States, United States
View →
RN
Rachell Ng
Colleague at Mastercard Data & Services
Singapore, Singapore
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DE
Dirk Ettlinger
Colleague at Mastercard Data & Services
Frankfurt Rhine-Main Metropolitan Area, Germany
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MF
Margarida Fernandes
Colleague at Mastercard Data & Services
Portugal, Portugal
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2 education records
Kanika Vyas education
Pgdm, Marketing And Systems
Be, Information Tecnology
FAQ
Frequently asked questions about Kanika Vyas
Quick answers generated from the profile data available on this page.
What company does Kanika Vyas work for?
Kanika Vyas works for Mastercard Data & Services.
What is Kanika Vyas's role at Mastercard Data & Services?
Kanika Vyas is listed as Digital Acquisition | Product Marketing | IIM Lucknow | NSIT at Mastercard Data & Services.
What is Kanika Vyas's email address?
AeroLeads has found 1 work email signal at @iiml.org for Kanika Vyas at Mastercard Data & Services.
Where is Kanika Vyas based?
Kanika Vyas is based in Mumbai, Maharashtra, India while working with Mastercard Data & Services.
What companies has Kanika Vyas worked for?
Kanika Vyas has worked for Mastercard Data & Services, Hsbc, Times Innovative Media Ltd, Indian Institute Of Management, Lucknow, and Tata Motors.
Who are Kanika Vyas's colleagues at Mastercard Data & Services?
Kanika Vyas's colleagues at Mastercard Data & Services include Aditya Deshpande, Federico Predazzi, Lilly Haber, Ana Teresa Vieira Santos, and Ádám Mészáros.
How can I contact Kanika Vyas?
You can use AeroLeads to view verified contact signals for Kanika Vyas at Mastercard Data & Services, including work email, phone, and LinkedIn data when available.
What schools did Kanika Vyas attend?
Kanika Vyas holds Pgdm, Marketing And Systems from Indian Institute Of Management, Lucknow.
What skills is Kanika Vyas known for?
Kanika Vyas is listed with skills including Competitive Analysis, Data Mining, Marketing, Market Research, Sales, Institutional Sales, Brand Management, and Marketing Strategy.
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