Katherine Orton Email & Phone Number

Austin, Texas, United States

Austin, Texas Area

• Developing CPC campaigns that bring at least 20% more clients through the door
• Improving organic search rankings for top keywords resulting in an increase in organic traffic to our website by 30%
• Analyzing our database via Salesforce CRM and Google Analytics to strategize the most profitable marketing techniques
• Building automated email journeys for our leads and clients while running various AB tests within these journeys
• Creating blog posts that are informative by generating content that aligns with continuous keyword research

Scottsdale, AZ

• Implemented unique marketing strategies to maximize client retention as well as creating a "wow-effect" for prospects
• Increased conversion rates 15% with proven authentic marketing strategies
• Revamped our website to increase lead generation and client satisfaction while successfully increasing SEO
• Collaborated with the most notable real estate professionals in Arizona to help them increase their sales volume
• Worked hand-and-hand with the owner of our firm to modernize the design of marketing materials
• Established strong strategic marketing partnerships with clients, increasing brand recognition and reputation

Scottsdale, Arizona

• Maintained the company’s database of clients and business referrals, utilizing Salesforce CRM
• Built digital campaigns involving graphic design, social media updates, and ads for our firm and realtors
• Implemented marketing tools for realtors to update their branding and focus on more digital approaches which resulted in a higher percentage of clients
• Set up and ran our booth at trade shows to network with valuable leads