• Started a wild, all-natural, sustainable Alaskan seafood business, capitalizing on the growing market trend of the “farm to table” food movement, coining the “deck-to-dish” sourcing of sustainable seafood. • Solely responsible for all sales accounts and marketing communications, branding, PR, advertising, and exponential brand growth from 0 to 1800+ direct, repeating local customers. • Launched in August of 2015, operating at the local farmers markets. Since have expanded, cultivating relationships and sustained growth in multiple major wholesale accounts with distribution to 40 retail locations, regional grocers, local restaurants and caterers. Achieved 60% increase in sales from Q1 to Q2.

• Third founding member of a tech start-up, online marketplace and mobile app in the outdoor and adventure-travel consumer market. Devised and implemented a progressive marketing strategy that evolved as Rush-On and its resources grew, managing all marketing initiatives from concept-ideation to execution. • Retained continual growth with new customer activation, retention, loyalty, and brand awareness via targeted email marketing, social media, SEO, affiliate marketing, PR, blogger partnerships, print publications, local news features, niche sporting events, and sponsorships/donations. • Utilized market research, targeted communications and segmentation, and strategic planning to effectively promote Rush-On’s adventures, mission, and core values to investors, outdoor outfitters, and adventure seeking customers. In just 8 months: Raised initial seed money via angel money and crowdfunding campaigns, grew the B2B interface to 700 companies, and an engaged 25K adventure-seeking customers.• Facilitated exponential social growth of 3,396% from 500 to 20K followers in just 8 months - with 3K engagements per week - through organic growth, original creative content, promotional giveaways, and sponsored ads. • Maintained meticulous attention to detail cultivating and maintaining Rush-On’s branding with an aesthetic eye for design and writing creative, edgy, and eloquent copy for all customer-facing channels (online ads, weekly targeted emails, etc.)• Refined segmentation to maximize effectiveness of email marketing, measured through higher email open and click-through rates. Organically grew our active and engaged email contacts to 8K local customers within the Inland NW. • Acquired numerous PR placements through continued partnerships with local and national press including Forbes, The Associated Press, The Spokesman-Review, The Seattle Times, The Spokane Journal of Business, Outside Monthly, The Inlander and other local outlets.

Loyalty Marketing• Managed all aspects of chain-wide private shopping events (335 stores) from concept, to execution, to post event analysis, utilizing a budget of $50K per event. • Designed a VIP test experience for top-tier customers, which resulted in a 35% increase in sales performance and 21% increase in profit as compared to the control stores• Supported omni-channel acquisition and engagement campaigns that contributed to growing loyalty portfolio by 38%, which contributes to 66% of overall company revenue• Assisted Director of Loyalty in launches of new Rewards and Credit Card programs, writing strategic creative briefs for emails, store signage, direct mailings, and managing the Loyalty marketing calendarRetail-Marketing• Managed all aspects of mall marketing, including: targeted direct marketing and email marketing, seasonal edit stories, store events, post-event results• Maximized customer retention and sales by leveraging transactional forecasting and historical sales data to executing a marketing strategy for store grand re-openings, re-locations, and store closuresPR and Social• Developed Holiday Blogger Program, managing program budget and partnership with 4 influential fashion bloggers yielding 370K unique impressions/mo • Coordinated multi-media product placements with partners at NBC, Weight Watchers, More Magazine, etc.

• Supported corporate branding initiatives through social, retail, ecommerce, and loyalty marketing campaigns• Assisted Director of Loyalty in soft launch of new tiered Rewards program, writing strategic creative briefs for customer emails, store signage, and direct mailings • Captured, synthesized, and communicated feedback from internal, cross-functional departments to improve the creative brief process• Created and executed the development of the new quarterly eNewsletter for Rewards members• Managed the Loyalty Marketing Calendar

• Managed all social media sites for the Spokane Arena and INB Performing Arts Center, including Facebook, Twitter, Pinterest, and Instagram. Increased fan count by 7000+, increased weekly total reach by 134.69%, and was awarded 15th place in Venues Today’s "Social Media Power 100" • Coordinated talent, assisted production teams, and escorted media for Dierks Bentley, LMFAO, Rascal Flats, Nickelback, Cirque du Soleil, The Band Perry, Carrie Underwood, NCAA March Madness athletes, etc.• Formulated and oversaw trade agreements with newspaper and radio stations, and corresponded with regional media representatives to promote events effectively; Drafted press releases for upcoming events; Designed innovative promotions and contests to encourage customer participation and anticipate customer needs; Gained exposure to contract developments and closures

• Assembled performance metrics and provided cross-functional support within corporate headquarters of leading global firm specializing in occupational and environmental health sciences. Responsible for account reconciliations with suppliers, contract releases, discretionary expense reports, crossover to Costpoint software.