With over 18 years of experience in sales and brand management, I am a proven leader in driving sales performance and profitability across multiple channels, including retail, online, and international. I have a passion for creating and executing sales strategies that deliver consistent YoY growth, even during challenging market conditions.As the former VP of Sales and Brand Management at InStyler, a leading hair styling brand, I managed key accounts such as Ulta, Walmart, Target, CVS, and Amazon, and launched exclusive product lines that doubled the company volume. I also reduced marketing expenses, improved forecasting and inventory management, and elevated profitability through leadership development and product innovation. Previously, I held sales leadership roles at GLAMGLOW and T3 Micro, where I developed and managed growth partnerships, account-specific strategies, and product development initiatives. I have a strong track record of building and leading high-performing sales teams, and collaborating with cross-functional stakeholders to achieve shared goals.