Kara Mackenzie Email and Phone Number
I am a feminist scholar, writer, and designer who is interested in the intersections between rhetoric and social justice. I have spent my academic and professional careers exploring the applications of professional writing for driving positive social change by researching and working with a variety of local nonprofit organizations. Currently, I am continuing this focus by working with the MSU Center for Community Engaged Learning on communications strategy, branding and marketing, and event support.I graduated in May 2023 from Michigan State University with undergraduate degrees in Professional & Public Writing and Women's & Gender Studies. At MSU, I was involved in various organizations such as Citizen Scholars, Professional & Public Writing Club, Mental Illness Association, and Honors Times Two, where I helped foster a sense of community and continued to demonstrate my personal commitment to volunteer work. Outside of work, my hobbies include reading, gardening, international music, and volleyball.
Center For Gender In Global Context (Gencen)
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Office Coordinator | Communications ManagerCenter For Gender In Global Context (Gencen) Oct 2024 - PresentEast Lansing, Michigan, United States
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Communication, Marketing, And Events Program AssistantMichigan State University Center For Community Engaged Learning Sep 2023 - Sep 2024East Lansing, Michigan, United StatesI develop and execute social media campaigns, increasing page/profile impressions by 553%, increasing post impressions by 717%, and boosting engagement rate to 5.83% (a 40% increase) in my first semester. I also manage and optimize multiple unit websites using N2 and Squarespace to ensure accessibility, improve user experience, and increase SEO and engagement, resulting in a 33% increase in users. I research, compose, proofread, and publish articles relating to departmental events and community activities, and I partner with unit leadership and monitor industry trends to develop timely video, graphic, and written content aligned with department and university guidelines to enhance unit engagement and visibility. -
Communications InternCenter For Gender In Global Context (Gencen) Aug 2022 - Sep 2023East Lansing, Michigan, United StatesI maintained and increased accessibility of a biweekly Mailchimp newsletter with 1,000+ recipients by cross-researching relevant news and events and applying digital accessibility strategies. I also reorganized, updated and maintained our departmental website using Concrete5 CMS to ensure accessibility, improve user experience, and increase SEO and engagement. Finally, I designed a comprehensive style guide on Canva to ensure consistent, professional branding and audience-centered communication on all internal and external channels to align with our communications strategic plan.
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Social Media InternMichigan Library Association May 2021 - Sep 2022East Lansing, Michigan, United StatesI implemented daily social media strategy on Facebook, Instagram, Twitter, and LinkedIn using Hootsuite to increase community engagement and awareness of events and programs. I also modernized MLA's Instagram grid by designing consistent, coherent weekly campaigns on Canva and sharing templates for future use. Finally, I increased organizational knowledge of social media trends and SEO strategies by presenting quarterly Hootsuite analytics to leadership. -
Communications InternMsu Department Of Writing, Rhetoric, And American Cultures Nov 2021 - May 2022East Lansing, Michigan, United StatesI wrote and edited weekly articles on events I attended or interviews I conducted to inform a wide audience of the work the departmental community was doing. I also collaborated virtually with social media interns to design and implement multiple social media campaigns coordinated with article releases, researched and applied SEO strategies and WordPress analytics to increase website interactions and article visibility, edited website pages to ensure relevance, timeliness, and universal accessibility, and drafted department-wide communications and surveys to collect faculty data.
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Undergraduate Learning AssistantCenter For Gender In Global Context (Gencen) Sep 2021 - Dec 2021East Lansing, Michigan, United StatesI encouraged further discussion and comprehension of class material by replying to students’ assignments and posing relevant questions each week. I also co-hosted weekly Social Justice Conversations by drafting agendas and sharing my thoughts to encourage participation and deeper understanding of class content. I communicated virtually and in person with faculty to coordinate weekly plans, and completed special projects such as a teaching philosophy statement and academic readings on various topics to develop my own strengths as a student and educator.
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Social Media InternEarly Bird Homes Jun 2021 - Oct 2021East Lansing, Michigan, United StatesI designed and implemented weekly social media campaigns on Facebook, Instagram, and LinkedIn to educate and connect with the Lansing community. I also monitored posts and responded to comments to promote engagement, and communicated with my supervisor virtually to coordinate timely and relevant weekly posts.
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BooksellerBarnes & Noble, Inc. Dec 2020 - Aug 2021Battle Creek, Michigan, United StatesI assisted customers in person or over the phone to resolve complaints, knowledgeably recommended products, and answered questions, as well as operating a cash register and ensuring quality of sales floor by sweeping, vacuuming, cleaning tables, and organizing and restocking products. I cross-sold over 100 monthly picks and over 150 memberships by cheerfully engaging customers in conversation and offering additional products, and I maintained the store's “Social Media Picks” table by researching and curating popular titles from TikTok and other social media. -
ShelverWillard Library Aug 2018 - May 2020Battle Creek, Michigan, United StatesI facilitated the organization of books to make it easier for patrons to find what they were looking for, designed and implemented compelling displays to increase aesthetic value in main areas of the library, and assisted patrons by quickly retrieving specific books or making thoughtful recommendations.
Kara Mackenzie Education Details
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Professional & Public Writing And Women'S & Gender Studies -
Sexual Orientation, Gender Identity,& Sexual Politics
Frequently Asked Questions about Kara Mackenzie
What company does Kara Mackenzie work for?
Kara Mackenzie works for Center For Gender In Global Context (Gencen)
What is Kara Mackenzie's role at the current company?
Kara Mackenzie's current role is Office Coordinator | Communications Manager.
What schools did Kara Mackenzie attend?
Kara Mackenzie attended Michigan State University, University Of Amsterdam.
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