The Executive Director (ED) is responsible for growing and cultivating a broad pipeline of 250,000 alumni, parents, friends and other constituencies to meet and exceed annual/campaigns unique donor goals to sustain donor giving and engagement. The ED will manage a team of eight professionals to create an industry-leading array of engagement content and solicitations using social media, digital advertising and digital tacking tools, email, web, print, video messaging, inbound marketing… Show more The Executive Director (ED) is responsible for growing and cultivating a broad pipeline of 250,000 alumni, parents, friends and other constituencies to meet and exceed annual/campaigns unique donor goals to sustain donor giving and engagement. The ED will manage a team of eight professionals to create an industry-leading array of engagement content and solicitations using social media, digital advertising and digital tacking tools, email, web, print, video messaging, inbound marketing programs, text, phone and more (i.e. MarketSmart, Evertrue, Thankview, Mongoose, Anthology, Cascade, RNL ).The ED creates and implements strategies to measure and increase engagement, constituent user experience, lead generation, acquisition of donors, renewals and upgrades to fill the leadershipgiving pipeline through the recognition program, The Hill Society. He/she oversees the Syracuse Connects team of student engagement partners to deploy a digital engagement team at scale. In addition, the ED partners effectively with key colleagues with central Marketing and within AEA including Alumni Engagement, Advancement Services, Technical Systems and Services, Prospect Research, regional Advancement, Donor Relations, and the leads of the Schools, Colleges and Units. Show less

The Director for Digital Fundraising and Analysis leads Syracuse University Advancement efforts for strategy, implementation, and analysis of digital fundraising tools, primarily focused on annual giving and engagement efforts. This role deploys or assists in deployment of many digital tools from email, texting, paid social, Evertrue, MarketSmart, ThankView, Boost the 'Cuse Giving Day and all online giving platforms, and more. This role leads in analysis and understanding of the effectiveness… Show more The Director for Digital Fundraising and Analysis leads Syracuse University Advancement efforts for strategy, implementation, and analysis of digital fundraising tools, primarily focused on annual giving and engagement efforts. This role deploys or assists in deployment of many digital tools from email, texting, paid social, Evertrue, MarketSmart, ThankView, Boost the 'Cuse Giving Day and all online giving platforms, and more. This role leads in analysis and understanding of the effectiveness of these tools, lead testing, and better informs segmentation efforts, and regularly reports to colleagues about digital metrics. Show less

Under the direction of the Executive Director, Direct Response, this position is responsible for the planning and management of direct appeal programs to maximize unrestricted annual support.Working with the Executive Director and Analyst, develop segmentation and marketing strategies to maximize donors and dollars for the Fund for Syracuse. This includes: creating plans to keep the Fund healthy and growing by renewing previous donors, retrieving lapsed donors, and acquiring new donors;… Show more Under the direction of the Executive Director, Direct Response, this position is responsible for the planning and management of direct appeal programs to maximize unrestricted annual support.Working with the Executive Director and Analyst, develop segmentation and marketing strategies to maximize donors and dollars for the Fund for Syracuse. This includes: creating plans to keep the Fund healthy and growing by renewing previous donors, retrieving lapsed donors, and acquiring new donors; reinforcing successful programs that focus on alumni and parents; and building new programs that will increase participation. Also, manage the Direct Marketing/Appeal area of Blackbuad CRM and assists units with creating these efforts and using the built-in KPIs to better assess ROI on solicitation efforts.Uses tools including iModules, GiveCampus, and others to be developed, to assist in communication methods for building e-solicitations, web information, and campaign efforts. This allows for collaborative communication from central and units, analysis of responses, increasing tracking with use of appeal codes and reporting. Uses these tools together in a method to create campaigns to encourage giving, including but not limited to crowdfunding, challenges, and branded efforts. In addition, uses iModules to create and maintain online giving websites for each unit and specialized giving links for web traffic in connection with appeals. Identifies subgroups for which more targeted approaches could be effective, test markets strategies toward those selected groups, and incorporates those strategies that work into the regular cycle of solicitations.The Director will work collaboratively with colleagues across the division of Advancement and External Affairs to facilitate participation from alumni, parents, friends, faculty and staff in the Philanthropic Engagement team. Additionally, the Director will manage the Telefund and its full time and student staff. Show less

Under the general direction of the Executive Director of Annual Giving Programs, the Assistant Director, Direct Marketing and Participation is responsible for the planning and management of direct appeal programs to maximize unrestricted annual support to Syracuse University. The Assistant Director will work collaboratively with colleagues across the division of Advancement and External Affairs to facilitate participation from alumni, parents, friends, faculty and staff in the Fund for… Show more Under the general direction of the Executive Director of Annual Giving Programs, the Assistant Director, Direct Marketing and Participation is responsible for the planning and management of direct appeal programs to maximize unrestricted annual support to Syracuse University. The Assistant Director will work collaboratively with colleagues across the division of Advancement and External Affairs to facilitate participation from alumni, parents, friends, faculty and staff in the Fund for Syracuse. Responsibilities include: Develops segmentation and marketing strategies; Collaborates and coordinates with colleagues across Institutional Advancement to increase engagement and participation; Identifies subgroups for more targeted approaches; Supervises and trains the Telefund Manager; Works collaboratively with Executive Director and other program directors and staff to promote a team environment, and to ensure the overall success for the office of Annual Giving Programs. Show less

The Assistant Director of The Cortland Fund assists the Director in developing and meeting annual gift fundraising goals each fiscal year. The Assistant Director will have primary responsibility of the operation and daily management of the call center activities. Additionally, the Assistant Director will assist with student philanthropy programs, young alumni and parent giving, electronic solicitations and stewardship activities.

The Assistant Director of the Clarkson Fund manages various programs that support Clarkson Fund activities related to raising annual unrestricted gifts for the University and develops and implements fundraising strategies in support of Clarkson Fund goals. The Assistant Director coordinates and provides day-to-day management of the Clarkson Fund’s phonathon, student giving and faculty/staff giving programs and will also provide additional support for other Clarkson Fund projects and special… Show more The Assistant Director of the Clarkson Fund manages various programs that support Clarkson Fund activities related to raising annual unrestricted gifts for the University and develops and implements fundraising strategies in support of Clarkson Fund goals. The Assistant Director coordinates and provides day-to-day management of the Clarkson Fund’s phonathon, student giving and faculty/staff giving programs and will also provide additional support for other Clarkson Fund projects and special activities. Show less

Worked as a student assistant for the Director of Donor Relations, Director of Corporate and Foundation Relations and the Director of Philanthropy Research.Skills gained: Worked within the areas of: The Evolution to Excellence (E²E) Campaign marketing materials; Assisted with the scholarship acknowledgement system and donor recognition; File maintenance; Coordinated event and fundraising mailings; Drafting acknowledgement letters and corporate research profiles; Alumni research networks and… Show more Worked as a student assistant for the Director of Donor Relations, Director of Corporate and Foundation Relations and the Director of Philanthropy Research.Skills gained: Worked within the areas of: The Evolution to Excellence (E²E) Campaign marketing materials; Assisted with the scholarship acknowledgement system and donor recognition; File maintenance; Coordinated event and fundraising mailings; Drafting acknowledgement letters and corporate research profiles; Alumni research networks and interaction with prominent alumni; Assisted with on-campus events. Show less

Helped freshmen adjust to college life through being taught about campus by guest speakers and upperclassmen.