Kara Potter

Kara Potter Email and Phone Number

Founder, Mixxers | Former HubSpot | A shepherd of the business as a force for good mission
Kara Potter's Location
Greater Boston, United States, United States
Kara Potter's Contact Details

Kara Potter work email

Kara Potter personal email

About Kara Potter

My ultimate passion lies in shepherding business as a force for good moving forward. I’m currently the founder of Mixxers, where we’re dedicated to offering convenient, all-natural cocktail solutions while reducing waste and promoting sustainability. At Mixxers, we focus on creating premium, eco-conscious products that elevate the cocktail experience while contributing to a cleaner planet.Prior to Mixxers, I successfully co-founded and scaled a CBD technology company that was acquired after two years of independent operations. My experience in sales, marketing, and training has enabled me to build and grow brands that prioritize both purpose and profitability.To deepen my understanding of how business can be a force for positive change, I completed MIT’s "Circular Economy: Transition to Future Sustainability" course and earned an InnerMBA certificate. These experiences have strengthened my belief that companies can drive sustainable, lasting impact through thoughtful operations and consumer engagement. I’m actively involved in initiatives that align with this mission, working to merge business with purpose for a better future.

Kara Potter's Current Company Details

Founder, Mixxers | Former HubSpot | A shepherd of the business as a force for good mission
Kara Potter Work Experience Details
  • Mixxers
    Founder
    Mixxers Jun 2023 - Dec 2024
  • Mit Professional Education
    Student
    Mit Professional Education Feb 2023 - May 2023
    Cambridge, Ma, Us
  • Career Break
    Professional Development
    Career Break Jul 2020 - Apr 2023
    • Invested in career and personal development with an executive coach and numerous educational programs• Pursued multiple consulting opportunities aligned with the skills and experience I'm interested in pursuing• Full-time mother to two wonderful daughters • Hired and continually worked with a remote teacher and part-time nanny during first year of Covid pandemic when the children were home full time• Improved my cooking abilities• Enjoyed reconnecting with my passion for pottery and ceramics
  • Innermba
    Student
    Innermba Sep 2021 - Jun 2022
    New York, Us
  • 4Over
    Marketing Consultant
    4Over Nov 2020 - Dec 2020
    Glendale, Ca, Us
    • Audited marketing automation strategy to establish unique, multi-tiered email workflows inclusive of enrollment criteria, email design templates and content, and technology dependencies with suggested solutions.• Managed an update to the 4Over branding and email templates.
  • The Successful Manager
    Marketing Consultant
    The Successful Manager Jul 2020 - Nov 2020
    Boston, Massachusetts, Us
    Led the branding and development for the cover design and interior illustrations.Adjusted all book formatting for print and digital sales. Created a supporting website for book sales and author information with the Wix editor: https://www.thesuccessfulmanager.com/
  • Alurx, Inc.
    Director Of Sales And Marketing
    Alurx, Inc. Mar 2020 - Jul 2020
    Pasadena, California, Us
    • Led the development of brand personas, marketing strategy, and website wireframe.Project managed major projects for the CEO and COO.• Hired and directed a consultant on the beginning stages of the website development, in parallel to the development of the business model.
  • Relief Scout
    Co-Founder
    Relief Scout Jan 2018 - Mar 2020
    Groton, Massachusetts, Us
    On a mission to provide transparent and quality recommendations in an unregulated CBD market, we built the Relief Scout brand and technology to a successful acquisition within two years of launch. • Co-led the development of the Relief Scout business model and strategy.• Led and executed all marketing strategy components including strategy, content creation, promotion, and analysis within on and off-page SEO, social media marketing, and marketing automation campaigns with the HubSpot software.• Wireframed entirety of website and project managed web design process with developers.• Set up Shopify website, and managed the e-commerce experience including inventory management and packaging and shipping approved products. • Created video partner trainings by simplifying complicated, scientific information into easy-to-digest concepts for the development of the evolving partner channel and future scale of Relief Scout.• Acquired by Alurx in Q1 2020.
  • Owl Labs
    Sales Consultant
    Owl Labs Oct 2017 - Dec 2017
    Boston, Ma, Us
    • Analyzed and implemented the first sales project for Owl Labs to determine if and how the development of an inside sales team should be made.• Collaborated with the marketing team to establish the most effective strategy for increasing closed rates, enhancing the sales pipeline, and boosting lifetime value.
  • Hubspot
    Sales Training Manager
    Hubspot Dec 2014 - Jul 2017
    Cambridge, Massachusetts, Us
    • Led the sales trainer team responsible for global sales training for HubSpot.• Onboarded hundreds of global new hire sales reps in a 3-month new hire sales training curriculum.• Revamped a classroom-based sales training curriculum to a blended learning experience to allow for greater scale and decreased sales rep ramp time to full quota.• Continually trained remotely and in person with a global sales team in Dublin, IR, Sydney, AUS, and Singapore.• Led and developed effective training material by synthesizing complex information into high-quality video and audio presentations, facilitating innovative practice by way of role-play technology, and scaling complex concepts by way of elearning technology. • Ran company-wide DiSC personality assessment training on an ongoing basis.
  • Hubspot
    Sales Trainer
    Hubspot Jul 2013 - Nov 2014
    Cambridge, Massachusetts, Us
  • Hubspot
    Inbound Marketing Specialist - Nonprofit/Edu Team
    Hubspot Nov 2011 - Jun 2013
    Cambridge, Massachusetts, Us
    • Maintainted and successfully achieved a monthly quota of $2500 monthly recurring revenue, totaling above $500k in annual recurring revenue• Discovered my true passion for facilitating an organization’s ability to do good in an efficient and sustainable way by way of providing marketing education and guidance and, when appropriate, the HubSpot software.
  • Hubspot
    Inbound Marketing Representative
    Hubspot Apr 2011 - Nov 2011
    Cambridge, Massachusetts, Us
  • Percussion Software
    Business Development Representative
    Percussion Software Jul 2010 - Mar 2011
    Woburn, Ma, Us
    • Opened and continued project qualification dialogs at the executive level of major organizations • Logged 60+ calls per day and generated leads for over $250K of new business revenue, and nearly $2M in pipeline• Responsible for all government lead generation and developed significant knowledge of U.S. government structure and procurement processes• Participated in all stages of the sales process from lead generation to closure
  • Nerf Division Of Hasbro
    Student Consultant To The Global Brand Manager
    Nerf Division Of Hasbro Sep 2009 - Dec 2009
    • Created an extensive 280 page market research report on how Nerf can penetrate the college demographic• Conducted in depth primary research including running focus groups, writing and distributing online surveys with over 1,000 respondents using social media tools• Analyzed survey results with Qualtrics and SPSS software• Presented relevant data and useful recommendations to executives of Nerf and Hasbro

Kara Potter Skills

Lead Generation Salesforce.com Sales Process Social Media Inbound Marketing Social Media Marketing Email Marketing Seo Sales Digital Marketing Online Marketing New Business Development Saas Business Development Marketing Automation Blogging Sem Web Analytics Social Networking Analytics Market Research Content Development Inbound Consultative Selling Online Advertising Facebook Lead Management Online Lead Generation Software Sales

Kara Potter Education Details

  • Mit Professional Education
    Mit Professional Education
    Circular Economy: Transition For Future Sustainability
  • New York University
    New York University
    Innermba Program Graduate
  • University Of Massachusetts Amherst
    University Of Massachusetts Amherst
    Art
  • Acton Boxborough Regional High School
    Acton Boxborough Regional High School

Frequently Asked Questions about Kara Potter

What is Kara Potter's role at the current company?

Kara Potter's current role is Founder, Mixxers | Former HubSpot | A shepherd of the business as a force for good mission.

What is Kara Potter's email address?

Kara Potter's email address is km****@****ail.com

What is Kara Potter's direct phone number?

Kara Potter's direct phone number is +185782*****

What schools did Kara Potter attend?

Kara Potter attended Mit Professional Education, New York University, University Of Massachusetts Amherst, Acton Boxborough Regional High School.

What skills is Kara Potter known for?

Kara Potter has skills like Lead Generation, Salesforce.com, Sales Process, Social Media, Inbound Marketing, Social Media Marketing, Email Marketing, Seo, Sales, Digital Marketing, Online Marketing, New Business Development.

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