Kara Callahan

Kara Callahan Email and Phone Number

Senior Director of Marketing @ Imagine
Philadelphia, PA, US
Kara Callahan's Location
Philadelphia, Pennsylvania, United States, United States
Kara Callahan's Contact Details
About Kara Callahan

I have been building businesses and marketing entertainment & experiences throughout the United States, Canada & Europe for over 20 years. With a focus on touring properties, I am well versed in creating Must See Events in markets of any size, from Boston to Baton Rouge. Specialties: Efficiency Building, Data Analytics, Business Development, Strategic Planning, Ticketing Strategy, Inventory Management, Business Analysis, Sponsorship, Branding, Promotions, Partnerships, Event Planning, Media Negotiations, Media Buying, Database Marketing, Research and Insights, Creative Development, Financial Forecasting, Budget Planning, Member and Visitor Services, UX, Digital Strategy.

Kara Callahan's Current Company Details
Imagine

Imagine

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Senior Director of Marketing
Philadelphia, PA, US
Kara Callahan Work Experience Details
  • Imagine
    Senior Director Of Marketing
    Imagine
    Philadelphia, Pa, Us
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  • Imagine
    Senior Director Of Marketing
    Imagine Sep 2021 - Present
    Atlanta, Ga, Us
    Leading the Strategic Marketing and Business plans for Harry Potter: The Exhibition to global audiences. More than 2,500,000 visitors have visited this experience since the tour began in 2022. I have brought my local marketing expertise to Philadelphia, Paris, Vienna, Barcelona, Munich, Madrid, São Paulo, New York and Boston, resulting in hundreds of thousands of tickets sold in each market.
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  • Philadelphia Ballet
    Head Of Marketing
    Philadelphia Ballet Jan 2021 - Sep 2021
    Philadelphia, Pa, Us
    Spearheaded a rebranding initiative to rename the Pennsylvania Ballet to the Philadelphia Ballet, bringing this venerable institution into its next chapter as the preeminent dance organization in Philadelphia and leader in the cultural landscape. Crafted a pricing model to ensure the success of The Nutcracker sales, which is still in place several years hence. Streamlined P&L practices and created budget efficiencies to drive positive net revenue growth.
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  • Lucky Seat
    Vice President Of Marketing And Sales
    Lucky Seat Feb 2019 - Aug 2020
    New York, Us
    LuckySeat, LLC is a Joint Venture between Jujamcyn Theaters and Broadway Across America.Worked with the founders of this young startup to build the business while preparing the operations for scaled growth. Implemented efficiencies to drive increased ticket sales, simplify client on-boarding and shifting business model to drive higher profit margins. Increased revenues by 100% in year one with a 7x growth projected by year three, prior to the COVID shutdown of all live entertainment.Lucky Seat is a ticket lottery platform that helps promoters, venues and teams discretely sell expiring inventory while building their fan database. Fans enter for a chance to purchase discounted tickets and clients fill seats that would have otherwise gone unsold. Lucky Seat has a database of over 5 million fans that will spontaneously go out to events and is the global SaaS partner for the Hamilton $10 lottery ticket, #HAM4HAM.
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  • Visit Philadelphia
    Vice President Of Advertising And Strategic Alliances
    Visit Philadelphia Jan 2017 - Feb 2019
    Philadelphia, Pennsylvania, Us
    Served as a key member of the Executive Leadership team, overseeing a department of 12, including strategic partnerships, creative services, and external media buying & creative agencies and video production companies as well as freelance photographers.Managed an advertising and departmental budget exceeding $6 million annually.Selected and implemented a Digital Asset Management system, Cleanpix.Implemented Project Management tool, Monday.com to manage internal design department.
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  • The Franklin Institute
    Director Of Marketing And New Business Development
    The Franklin Institute Aug 2011 - Jan 2017
    Philadelphia, Pa, Us
    Lead a team of 9 to create marketing strategies encompassing, PR, Social, Digital, traditional media and promotional partnerships, and driving the creative process. Earned revenue, driven by the Marketing department, accounts for 80% of the annual operating budget, inclusive of admissions, Membership and Group Sales, and program revenue. Launched a new website in 2014 which enhances the visitor experience as well as extending that beyond the walls of the museum, in the classroom and in the community.The mission of The Franklin Institute is to inspire a passion for learning about science and technology, and that is what we do here every day. Over 800,000 people walk through our doors each year, and about 25% of those visitors are students traveling on field trips, many of them free of charge. The core exhibit galleries provide hands-on learning experiences, decidedly self guided, with the intention of inspiring people - young and old - to discover new things about science and the world around us. The temporary exhibits, many featuring priceless artifacts, such as Titanic: The Artifact Exhibition and The Science of Pixar, opens up the Franklin experience to a whole new audience.
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  • Madison Square Garden Entertainment
    National Marketing Director
    Madison Square Garden Entertainment Sep 2003 - Aug 2011
    New York, Ny, Us
    As the Marketing Director for the national tour of the Radio City Christmas Spectacular, I was responsible for creating and executing the full marketing strategy for each city where the Rockettes perform. With the main goal of selling tickets, this includes, but is not limited to: Setting and managing budgets and owning the P&L; selling and executing cash sponsorships; creating local partnerships; development of creative materials; developing the advertising/media campaign and managing media buying agencies; managing local venue relationships; post event research and analysis.
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  • Feld Entertainment
    Regional Marketing Director
    Feld Entertainment 1996 - 2001
    Palmetto, Fl, Us
    Managed local marketing campaigns for Ringling Bros Barnum & Bailey and Disney on Ice in 34 markets in the US and Canada.Sold over 1.8 million tickets, consistently ranked in top 5 promoters in the country.
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  • Children'S Defense Fund
    Development Associate
    Children'S Defense Fund 1994 - 1996
    Washington, Dc, Us
    Managed all direct marketing outreach, including Direct Mail and call center agencies.Led the project team on annual events from managing the development committee, to venue selection and all event details, through to P&L for the event.
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Kara Callahan Skills

Integrated Marketing Event Planning Marketing Advertising Event Management Public Relations Social Media Marketing Sponsorship Marketing Strategy Entertainment Leadership Social Media Strategic Partnerships Strategy Market Planning Management Promotions Social Networking Marketing Communications Creative Direction Email Marketing Sales Business Development Facebook Budgets Digital Media Publicity New Business Development Television Online Marketing Digital Marketing Negotiation Online Advertising Relationship Marketing Ticket Sales Budgeting Event Marketing Team Building Promoting Direct Marketing New Media Managing Large Budgets Cross Functional Team Leadership Financial Forecasting Pricing Trade Shows Experiential Marketing Building Relationships Inventory Management Scheduling

Kara Callahan Education Details

  • Drexel University'S Lebow College Of Business
    Drexel University'S Lebow College Of Business
    Organizational Leadership
  • University Of Delaware
    University Of Delaware
    Political Science

Frequently Asked Questions about Kara Callahan

What company does Kara Callahan work for?

Kara Callahan works for Imagine

What is Kara Callahan's role at the current company?

Kara Callahan's current role is Senior Director of Marketing.

What is Kara Callahan's email address?

Kara Callahan's email address is kc****@****let.org

What is Kara Callahan's direct phone number?

Kara Callahan's direct phone number is +121544*****

What schools did Kara Callahan attend?

Kara Callahan attended Drexel University's Lebow College Of Business, University Of Delaware.

What are some of Kara Callahan's interests?

Kara Callahan has interest in Children, Education, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Arts And Culture.

What skills is Kara Callahan known for?

Kara Callahan has skills like Integrated Marketing, Event Planning, Marketing, Advertising, Event Management, Public Relations, Social Media Marketing, Sponsorship, Marketing Strategy, Entertainment, Leadership, Social Media.

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