Kara Carpenter Email & Phone Number

Boise, ID, US

Eagle, ID, US

• Support retail sales volume goals for the Alexia and Grown in Idaho brands through various always-on campaigns, market-specific blitzes, and retail-specific shopper marketing tactics
• Manage Social Media and Influencer Partnerships: Oversee the social media strategy and influencer collaborations for the Alexia brand (@alexiafoods), driving organic growth, engagement and brand awareness. TikTok and.
• Ecommerce Site Management: Enhance A+ content and optimize product showcases on ecommerce platforms to improve customer experience and drive sales across all brands.
• Shopper Marketing Creative and Strategy Management: Lead the program development and management of Shopper Marketing for the entire branded retail portfolio. Develop and manage creative assets for shopper marketing.
• Cross-Functional Team Collaboration: Collaborate with various departments to support marketing strategies and ensure cohesive execution of brand initiatives. Including Category Leadership, Sales, Category Sales.
• Retail Marketing Budget Reconciliation: Conduct monthly reconciliation of the retail marketing budget, ensuring accurate tracking and reporting of expenditures.

Madison, New Jersey, US

• Manage and implement product marketing, content strategy, social media, and website development to support the brand’s value proposition, strategy and positioning.
• Responsible for delivering marketing projects of high quality, on time and to budget through the effective management of timelines, people and resources.
• Provide daily B2B and B2C social media strategy and execution for LinkedIn, Instagram and Facebook brand accounts.
• Drive engagement and analyze metrics across all platforms to ensure quarterly and yearly goals are met.
• Ensure cohesive brand perception across groups by executing and reviewing brand guidelines, collateral and websites.
• Support events team with brand messaging, promotion and increased attendance of mid/large-scale events bi-annually.

Madison, New Jersey, US

• Direct remote team of 12 Marketing Coordinators to excel in producing key deliverables while promoting personal and professional development goals.Key Accomplishments:
• Support team manager in developing team and encouraging performance.
• Communicate goals and deadlines to team in servicing Real Estate clients.
• Improve team productivity by creating shared resources, organizational documents, and training programs.
• Build and manage key partnerships with field staff, partner vendors, and clients in Chicago, Colorado, Texas, Pennsylvania, and Minnesota.

Madison, New Jersey, US

• Developed and executed multi-channel, integrated marketing strategies for Real Estate clients through print, digital, and television mediums.Key Accomplishments:
• Increased engagement by writing compelling content for brochures, direct mail, magazines, and e-mail campaigns.
• Identified and interpreted marketing trends as they related to client needs.
• Collaborated with multiple teams to build relationships and solidify brand identity and engagement.
• Analyze campaign metrics and engagement to determine effectiveness and next steps.

Lake Buena Vista, Florida, US

• Participated in prestigious college internship program that helped to grow customer service and leadership skills.Key Accomplishments:
• Delivered excellent guest service to legions of guests daily.
• Developed problem solving skills and adaptability in resolving guest issues according to WDW guidelines

- Aid in various aspects of broadcast radio- Shadow on air personalities- Assist with concert and event planning- Work directly with Promotions & Marketing Coordinator

- Host a weekly two hour radio talk show - Work to strengthen the radio's outreach through promotions - tabling, ads, giveaways- Run the social media accounts, increasing followers and enhancing the brand, including Instagram, Twitter and Facebook.

- Implement organizational and time management skills to produce food tickets to customers in a timely manner- Consistently maintaining great customer service

- Work with clients to enhance their marketing campaign and company- Develop client's presence on social media to further enhance their products and brand awareness

San Francisco, CA, US

- Cashier, interacting with customers and our products- Gained cash handling experience- Expo, correcting food orders if necessary and making sure customers receive their orders to the company standards- Runner, providing excellent customer service by continuously checking on the customer

- Recreation Leader in a year around after school and vacation program called 4th R- Work with school children from Kindergarten through 6th grade - Responsible for creating and implementing activities to include academic assistance- Participate and supervise these activities to ensure safety and security the children under my care- Asked by management to.