Kara Scoggin Email & Phone Number

California, United States

Mountain View, CA, US

I lead our merchandising strategy across key customer points, focusing on launching new content and promotions, and crafting innovative approaches to drive revenue growth. I steer the strategic vision across our three business segments (consumer, enterprise, and degrees) and play a key role in building new merchandising channels and marketing strategies.

Mountain View, CA, US

I directed our marketing vision, guiding a high-performing team through our IPO and transition to a remote-first environment. Our collaborative efforts with major tech giants like Google and Microsoft significantly boosted user acquisition and retention, surpassing growth targets. I led a marketing strategy that significantly exceeded revenue goals.

Mountain View, CA, US

I managed the end-to-end process of our marketing campaigns to recruit new customers, from the creative concept to execution, focusing on acquisition and retention. My work included the development of lifecycle marketing strategies and comprehensive market research to guide our messaging and positioning decisions. I enhanced paid retention and expanded.

Stanford, CA, US

I leveraged marketing software to launch automated campaigns, enhancing user activation and retention rates, and significantly boosting our annual donor numbers through targeted anniversary campaigns. I launched anniversary campaigns with tailored loyalty messages, boosting annual donor numbers by 54%. I created a project scheduling protocol to reduce.

Stanford, CA, US

I led the digital marketing initiatives, streamlining automated campaigns and facilitating departmental restructuring with minimal disruption. My strategic efforts included boosting SEO, enhancing web traffic, and increasing engagement across social media platforms. I initiated a multimedia public relations campaign that increased web traffic from press.

San Francisco, California, US

I managed the production of key communications and media contracts, significantly increasing enrollment and community engagement through integrated marketing campaigns and strategic content management. I led integrated marketing campaigns that achieved a 9% rise in enrollment over three years. I rolled out an incentive-based referral program, securing a.

San Francisco, California, US

I supported the university president in various capacities, managing daily correspondence, event logistics, and the production of significant publications. I maintained the university president's web presence and managed their social media channels. Additionally, I organized and coordinated logistics for the quarterly Board of Trustees meetings and various.

I engaged in targeted outreach initiatives, contributing strategic recommendations that enhanced donor loyalty and referrals during our 75th anniversary campaign.

• Michael Chekhov Theater Company, Stage Manager and Company Player, 2008
• Murder Uncensored, Mabel Normand - Wings Theater, 2007
• Eternal Spring, Laura - The Rose Theater: Lincoln Center for the Performing Arts, 2006
• Measure for Measure, Mariana - Aldea Productions, 2005

Master Of Business Administration - Mba, Marketing

Bachelor Of Fine Arts, Drama/Theatre Arts And Stagecraft