Kara studied Design and Marketing at Purdue University. She took a keen interest in the storytelling aspect of design and its power to engage customers early and is an expert at her craft. Kara spent her first years as a creative director and art director with well-established agencies. In 2008, she built her first boutique branding firm and clients have been following her ever since.Made Outside’s diverse list of clients demonstrates an agile response to the varying needs of businesses based on their size and individual branding objectives. Working with national and international clients, her portfolio ranges from emerging brands to fortune 100 companies including Compass Group, No Evil Foods, LeCreuset, Kerrygold, Coca-Cola, Natalie's Juice and Ned. Kara is a creative mastermind. She specializes in the details and is experienced at telling visually-compelling and cohesive stories to connect brands to consumers resulting in brand loyalty and sales growth. She holds over 80 local and national awards that recognize this transformational work and many of her clients have been by her side for over 10 years. Made Outside is a combination of her love for nature, design, sustainability, conscious living and her obsession for the best ROI possible. Her professional ability to connect through communication and design speaks for itself. Kara is hard working, enthusiastic, and a creative mastermind and her experience has resulted in consumer brand loyalty and sales growth. Strengths: + Brand Strategy and Development+ Philanthropic Strategy and Development + Virtual Creative Direction+ Campaign Development and Support+ On-going Content Creation (video, messaging and photography)+ Marketing Strategy and Communication+ Website Design and Development+ Social Media Content and Management+ Packaging Design and Development+ Sales and Support Collateral+ Investment Documentation and Pitch Creation+ Merchandise Design and Development+ In-house Creative and Marketing Support
Listed skills include Brand Development, Art Direction, Creative Direction, Logo Design, and 14 others.