Kara Jensen Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, Us

London, Gb

- Responsible for the development and execution of PR strategy and budget for AllSaints North America- Facilitated media coverage via press releases and pitches to top editors across regional and national publications- Led North America influencer programming via effective gifting initiatives, partnerships and relationship building- Managed VIP Coordinator role while partnering with the Global Brand Ambassador for VIP Relations and strategy- Oversaw brand events and activations and from ideation to execution, while providing ROI analytics and reporting- Identified and carried out relevant brand partnerships to further the brand’s global positioning and reach- Partnered with 70+ retail and wholesale locations across North America to implement marketing strategy- Worked cross functionally with departments including Product, Operations, Retail, Wholesale, Digital and Social- Cultivated relationships with editors, stylists, and industry professionals to secure coverage and increase visibility- Successfully opened multiple stores and launched new products in menswear, womenswear, and fragrance

Brooklyn, New York, Us

- Full PR and VIP representation for clients including ALDO, Alexandre Vauthier, Brock Collection, Longchamp and Preen- Supported in the creation and implementation of PR strategy while serving as the liaison to the West Coast market- Assisted in front-of-house event planning and execution; past events include Chanel, Fendi and Bottega Veneta- Secured media coverage via daily pitching while building lasting relationships with editors, stylists, and influencers- Monitored online and print media coverage to distribute to in-house domestic and global offices- Conducted market research detailing competitor projects, emerging talent and upcoming events- Sustained a high-volume reporting procedure consisting of annual, monthly and weekly- Utilized Launchmetrics to oversee inventory and trafficking for all consignmentsClients / projects worked on:ALDOAlexandre VauthierAzzaro CoutureBarbara BuiBottega VenetaBrian AtwoodBrock CollectionChanelCo.Edie ParkerEscadaFendiH&MHermesLee SavageLongchampPreen by Thornton BregazziRoger VivierSalvatore FerragamoSmashbox CosmeticsZegna

Casellina Di Scandicci, Florence, It

- Oversaw trafficking for all incoming and outgoing consignments- Monitored online press coverage to be sent to domestic and global offices- Collaborated with PR team and studio services for consignments, styling and product placement - Assisted Entertainment Industry Relations Coordinator with new inventory and gifting initiatives

Milano, Mi, It

- Assisted with preparation and execution of multiple industry event- Responsible for sample trafficking of incoming and outgoing samples- Organized and maintained market research documents and presentations- Maintained and organized VIP showroom for daily appointments with stylists, editors and talent- Performed various administrative tasks for Director of Men’s PR and Director of Women’s PR

Milan, It

- Tracked all media credits and organized into press clippings - Pulled and sent looks to talent, stylists, and industry professionals- Responsible for sample trafficking for all incoming and outgoing samples- Conducted and maintained multiple market research projects - Performed daily showroom maintenance and merchandising- Assisted with in-house client fittings

- Prepared designer collection for runway- Worked closely with designer and brand stylist - Assisted in organization and proceedings of model casting

Seattle, Washington, Us

(Summer 2011, 2012, 2013, 2014)- Consistently met and exceeded sales goals- Built and maintained lasting customer relationships - Provided exceptional customer service and product expertise - Proactively prioritized multiple tasks in a fast-paced environment

- Merchandised designer womenswear- Maintained upscale atmosphere of boutique- Unpacked, steamed, and stocked new merchandise- Assisted with customer relations and scheduling

Seattle, Washington, Us

- Participated in planning and execution of special events- Contributed creative input regarding future of department