Kara Manatt Email & Phone Number
@magnaglobal.com
1 phone found area 212
LinkedIn matched
Who is Kara Manatt? Overview
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Kara Manatt is listed as EVP, Intelligence Solutions at MAGNA Global, based in San Francisco, California, United States. AeroLeads shows a work email signal at magnaglobal.com, phone signal with area code 212, and a matched LinkedIn profile for Kara Manatt.
Kara Manatt previously worked as SVP, Intelligence Solutions & Strategy at Magna Global and VP, Consumer Research Strategy at Ipg Emerging Media Lab. Kara Manatt holds Master Of Arts, Social Psychology from San Francisco State University.
Email format at MAGNA Global
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AeroLeads found 1 current-domain work email signal for Kara Manatt. Compare company email patterns before reaching out.
About Kara Manatt
A media expert with over 10 years experience in digital and traditional media strategy, ad effectiveness research, and ad product testing and development. Experience includes consulting to executive staff at top global brands across a range of industry verticals. Knack for conveying marketing stories in a simple and compelling manner.Specialties: Consumer research, ad product innovation and testing, campaign strategy, digital thought leadership, emerging media, digital and traditional media, advertising effectiveness, media research
Listed skills include Digital Media, Online Advertising, Analytics, Integrated Marketing, and 17 others.
Kara Manatt's current company
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Kara Manatt work experience
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Svp, Intelligence Solutions & Strategy
Current
Vp, Consumer Research Strategy
CurrentManage IPG Lab media trials program, which helps advertisers and media and tech companies innovate and understand the effectiveness of ad products.Implement consumer research on cutting-edge topics, such as the impact of multi-tasking on ad avoidance, the role of screen size in video ad effectiveness, the value of native advertising, and the impact of content marketing.Develop and implement test methodologies using next generation metrics (biometrics, eye-tracking, facial-coding) to prove the value of new ad products.
Marketing Effectiveness Leader, Y! Adlabs
Yahoo! AdLabs is a digital advertising innovation and thought leadership group inside Yahoo! Labs, a high-powered industrial Labs organization. Yahoo! AdLabs works in three main areas: 1) we pursue a digital ad research agenda, 2) we assist Yahoo!s ad effectiveness team to service top advertisers and 3) we ideate and help pilot new digital ad solutions.Specific Responsibilities:- Consult with Yahoo!’s top advertiser and agency clients, providing customized analytic programs and scientific research solutions to solve their toughest advertising questions. These solutions have driven revenue and deepened customer relationships.- Innovate and help pilot new digital ad solutions. Develop and lead scientific testing to understand the effectiveness of these solutions before going to market.- Conduct digital thought leadership projects, such as contextual ad placement, the effects of frequency of exposure, digital ad attribution, and the relationship between ad effectiveness metrics.
Director, Crossmedia
Developed and implemented research programs to measure the effectiveness of integrated campaigns (Online, TV, Print, Radio, OOH, Mobile, etc.) for top advertisers.Presented complex research findings and recommendations for future campaigns in a client-friendly, easy-to-understand fashion. Wrote sales proposals in response to RFPs for custom research projects and integrated advertising campaigns.Marketed traditional and digital media research within the industry: Presented at industry events, identified and wrote case studies, POVs, white papers, etc.
Director, Research
Managed client relationships with top brands, agencies, and publishers.Analyzed and presented findings on a wide scope of research projects, including measuring the efficacy of display ads, video ads, microsites, and integrated campaigns, as well as custom projects. Offered consumer and advertising insights to help clients optimize advertising campaigns and strategize for future campaigns.Managed research team for West Coast business through mentoring and ensuring the highest quality analyses are delivered to clients.
Kara Manatt education
Master Of Arts, Social Psychology
Bachelor Of Arts (B.A.), Psychology
Frequently asked questions about Kara Manatt
Quick answers generated from the profile data available on this page.
What company does Kara Manatt work for?
Kara Manatt works for MAGNA Global.
What is Kara Manatt's role at MAGNA Global?
Kara Manatt is listed as EVP, Intelligence Solutions at MAGNA Global.
What is Kara Manatt's email address?
AeroLeads has found 1 work email signal at @magnaglobal.com for Kara Manatt at MAGNA Global.
What is Kara Manatt's phone number?
AeroLeads has found 1 phone signal(s) with area code 212 for Kara Manatt at MAGNA Global.
Where is Kara Manatt based?
Kara Manatt is based in San Francisco, California, United States while working with MAGNA Global.
What companies has Kara Manatt worked for?
Kara Manatt has worked for Magna Global, Ipg Emerging Media Lab, Yahoo! Labs, and Millward Brown.
How can I contact Kara Manatt?
You can use AeroLeads to view verified contact signals for Kara Manatt at MAGNA Global, including work email, phone, and LinkedIn data when available.
What schools did Kara Manatt attend?
Kara Manatt holds Master Of Arts, Social Psychology from San Francisco State University.
What skills is Kara Manatt known for?
Kara Manatt is listed with skills including Digital Media, Online Advertising, Analytics, Integrated Marketing, Digital Marketing, Market Research, Advertising, and Advertising Research.
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