Martin Kara Email & Phone Number

Berlin, Germany

Berlin, Germany

• Own and oversee the implementation our data warehouse, Business Intelligence, and reporting capabilities across the company.• Serve as the data evangelist across all the company to offer a problem-solving approach with data-driven insights.• Ensure business data consumed across the company is always accurate, complete, and available.• Create reports and dashboards to inform stakeholders on performance against strategy.• Work with Tech and business stakeholders to prioritize data needs.• Define relevant KPIs and implement required tracking to derive analytical insights.

Berlin, Berlin, Germany

• Be responsible for designing active workflows between our eCommerce platform, our payment providers, our external fulfillment&logistics center, and our customer service tool. • Act as the main go-to-person and knowledge center for our Enterprise resource planning (ERP) used to manage day-to-day business activities and serve as the escalation point when issues arise.• Work directly with third-party companies and Tech department to implement and maintain standard operating procedures.

Berlin Area, Germany

• Develop and execute a company-wide content monetization strategy and deliver on performance goals.• Own P&L of the Content Monetization Business Unit.• Build a scalable content strategy that grows users via organic search while maximizing affiliate marketing revenue.• Lead a cross-functional team of writers, editors, project and sales manager to meet all strategic deliverables.

Amsterdam Area, Netherlands

• Manage an in-house affiliate program, lead a team of 4 affiliate senior specialists• Drive the adidas/Reebok affiliate strategy in 19 countries• Be responsible for managing a multimillion budget• Build affiliate opportunities across B2B, WHS• Powering marketing feeds for online channels, shopping, display, paid social

Amsterdam Area, Netherlands

• Manage strategy, budgets and development of Affiliate Marketing activities in 9 international markets for Albumprinter• Responsible for the day to day management, delivery of business revenue and new customer acquisition targets within budgeted channel COS metrics• Proven results with strong YoY growth

Région De Paris, France

• Create, maintain, and adjust a portfolio of assigned client accounts • Act as the point-of-contact for assigned clients• Keep clients informed with weekly calls and monthly and quarterly account reviews• Identify and pursue opportunities to broker relationships with key clients to improve their performance and profitability• Define strategies, metrics, benchmarks and objectives with each client in order to effectively measure performance

Région De Paris, France

• Managed marketing database• Leaded data qualifications operations• Maintained website, posted and created new content• Realized an overview of activities