Serdar K. Email and Phone Number
I have over 15 years of experience working in construction chemicals. I am currently working as the Affiliates & Business Development Manager and I ensure the coordination of the affiliates owned by the company and the introduction of new business models to the company. Previously, I was Product Segment Manager, Competencies: negotiation, project planning, business development, business strategy, marketing management, sales management, key account management.
Kalekim Kimyevi Maddeler Sanayi Ve Ticaret A.S.
View- Website:
- kalekim.com
- Employees:
- 355
-
Affiliates And Business Development ManagerKalekim Kimyevi Maddeler Sanayi Ve Ticaret A.S. -
Affiliates & Business Development ManagerKalekim Kimyevi Maddeler Sanayi Ve Ticaret A.S. Nov 2022 - PresentIstanbul, Turkey➢ Develop and implement strategic plans to expand the company's customer base and achieve sales targets.➢ Identify new business opportunities through market research, networking, and leveraging existing relationships.➢ Build and maintain strong relationships with potential clients, partners, and stakeholders.➢ Lead the negotiation of contracts and agreements to secure new business deals.➢ Collaborate with marketing and product development teams to tailor offerings to meet customer needs.➢ Analyze market trends and competitor activities to identify potential threats and opportunities.➢ Track sales metrics and prepare regular reports on business development activities and outcomes.➢ Provide guidance and support to sales teams to maximize revenue generation and client satisfaction.➢ Stay updated on industry developments and best practices to ensure the company remains competitive.➢ Represent the company at industry events, conferences, and trade shows to promote brand awareness and foster relationships.➢ Analyze market trends and competitor activities to identify potential acquisition targets or partnership opportunities.➢ Develop and implement strategic plans to expand the company's customer base and achieve sales targets, including through mergers and acquisitions.➢ Identify and evaluate potential M&A opportunities that align with the company's growth objectives and strategic direction.➢ Lead the due diligence process for potential acquisitions, including financial analysis, risk assessment, and synergy evaluation.➢ Negotiate and structure M&A transactions to maximize value and mitigate risks for the company.➢ Develop integration plans to ensure smooth transitions post-acquisition and realize synergies. -
Segment Marketing ManagerMbcc Group Mar 2020 - Nov 2022Istanbul, TurkeyProduct groups for which we are responsible;➢ Performance Flooring Systems➢ Tile Fixing Systems➢ Wall Systems➢ Fire Protection-----------------------------------------------------------------------------------------------➢ Lead the definition and implementation of product strategies.➢ Analyze customer feedback and drive product development processes.➢ Identify market opportunities and optimize the product portfolio through competitive analysis.➢ Collaborate on product launches and marketing strategies and execute launches.➢ Support sales targets by collaborating with the sales team.➢ Monitor product performance and continuously look for opportunities for improvement.➢ Consider profitability targets when determining product strategies and develop strategies to achieve these targets.➢ Analyze and optimize profitability by managing the product portfolio.➢ Directing product development processes to achieve sales targets and supporting sales targets in collaboration with the sales team.➢ Estimate potential revenues by conducting profitability analyses prior to the launch of new products and create launch strategies based on these analyses.➢ Monitoring profitability and sales performance throughout the product lifecycle, taking corrective measures when necessary and looking for opportunities for improvement.➢ Considering profitability targets when formulating sales and marketing strategies and directing the product portfolio in line with these strategies.➢ Find ways to reduce product costs and increase operational efficiency and increase profitability by implementing these ways.➢ Create and implement retail strategies in collaboration with the sales team to achieve sales targets in retail channels.➢ Develop and implement segmentation and targeting strategies by analyzing retail customer data to gain competitive advantage in the retail market. -
Segment Marketing Manager (Turkey - Azerbaijan- Kazakhstan)Basf Aug 2015 - Mar 2020Istanbul, TurkeyProduct groups for which we are responsible;➢ Performance Flooring Systems➢ Tile Fixing Systems-----------------------------------------------------------------------------------------------➢ Lead the definition and implementation of product strategies.➢ Analyze customer feedback and drive product development processes.➢ Identify market opportunities and optimize the product portfolio through competitive analysis.➢ Collaborate on product launches and marketing strategies and execute launches.➢ Support sales targets by collaborating with the sales team.➢ Monitor product performance and continuously look for opportunities for improvement.➢ Consider profitability targets when determining product strategies and develop strategies to achieve these targets.➢ Analyze and optimize profitability by managing the product portfolio.➢ Directing product development processes to achieve sales targets and supporting sales targets in collaboration with the sales team.➢ Estimate potential revenues by conducting profitability analyses prior to the launch of new products and create launch strategies based on these analyses.➢ Monitoring profitability and sales performance throughout the product lifecycle, taking corrective measures when necessary and looking for opportunities for improvement.➢ Considering profitability targets when formulating sales and marketing strategies and directing the product portfolio in line with these strategies.➢ Find ways to reduce product costs and increase operational efficiency and increase profitability by implementing these ways.➢ Create and implement retail strategies in collaboration with the sales team to achieve sales targets in retail channels.➢ Develop and implement segmentation and targeting strategies by analyzing retail customer data to gain competitive advantage in the retail market. -
Industrial Flooring Sales Manager.Mapei Yapı Kimyasalları A.Ş. Jun 2014 - Aug 2015Istanbul, Turkey➢ Develop and execute strategic sales plans to achieve company objectives and revenue targets.➢ Identify and target new business opportunities, including new markets, growth areas, and partnerships.➢ Build and maintain strong, long-lasting customer relationships through excellent service and communication.➢ Lead, mentor, and motivate the sales team to drive performance and achieve sales goals.➢ Analyze sales data and market trends to identify opportunities for growth and optimization.➢ Collaborate with cross-functional teams, including marketing, product development, and operations, to ensure alignment and support for sales initiatives.➢ Monitor and report on sales performance, providing regular updates to senior management.➢ Stay current on industry developments, competitor activities, and market trends to inform sales strategies and tactics.➢ Conduct regular sales meetings, training sessions, and performance reviews to ensure the success and development of the sales team.➢ Represent the company at industry events, conferences, and trade shows to promote products and build relationships with key stakeholders. -
Industrial Flooring Sales SupervisorKalekim Kimyevi Maddeler Sanayi Ve Ticaret A.S. Jul 2012 - Jun 2014Istanbul, Türkiye -
Industrial Flooring Sales ExpertKalekim Kimyevi Maddeler Sanayi Ve Ticaret A.S. Sep 2010 - Jul 2012Istanbul, Turkey -
Sales EngineerRekarma Makine Sanayi Ve Ticaret A.S Nov 2006 - Sep 2010Istanbul, Türkiye
Serdar K. Skills
Serdar K. Education Details
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Digitalisation And Innovation Academy 2.0 -
Executive Mba -
Civil Engineering
Frequently Asked Questions about Serdar K.
What company does Serdar K. work for?
Serdar K. works for Kalekim Kimyevi Maddeler Sanayi Ve Ticaret A.s.
What is Serdar K.'s role at the current company?
Serdar K.'s current role is Affiliates and Business Development Manager.
What schools did Serdar K. attend?
Serdar K. attended Sabanci University, Koç University, Kocaeli Üniversitesi.
What skills is Serdar K. known for?
Serdar K. has skills like Marketing Management, Six Sigma, Satış Operasyonları, Purchasing, Key Account Management, Account Management, Sales, Fiyatlandırma Stratejisi, Business Development, English, Negotiation, Iş Planı.
Who are Serdar K.'s colleagues?
Serdar K.'s colleagues are Semih Reyhan, Esra Koçoğlu, Roble Galab, Ismail Çağlar, Fatmanur Çakır Uzan, Salih Yilmaz, Bahadır Güngör.
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