Gtm (Go-To-Market) Strategy Business Operations
Current
Nov 2021 - Present
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Shan Yu Email & Phone Number
Go-to-Market (GTM) Strategy @ Snowflake| Growth | BizOps
at
Snowflake
LinkedIn matched
✓ Verified Jul 2026
3 data sources
Profile completeness 86%
Current company
Role
Go-to-Market (GTM) Strategy @ Snowflake| Growth | BizOps
Location
San Francisco Bay Area, United States
Company size
Who is Shan Yu? Overview
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Quick answer
Shan Yu is listed as Go-to-Market (GTM) Strategy @ Snowflake| Growth | BizOps at Snowflake, a with 2295 employees, based in San Francisco Bay Area, United States. AeroLeads shows a matched LinkedIn profile for Shan Yu.
Shan Yu previously worked as GTM (Go-to-Market) Strategy Business Operations at Snowflake and Growth Advisor to the CEO at Collov Ai. Shan Yu studied at Rice Business - Jones Graduate School Of Business.
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Snowflake
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Profile bio
About Shan Yu
Strategy | Growth Advisor | AI EnthusiastCurrent Role: Leads GTM Strategy Biz Ops at Snowflake and serves as a Growth Advisor to the CEO at Collov AI, a Series A startup with $20M in funding.Experience: With over seven years in the tech sector focusing on SaaS and AI, Shan specializes in devising and implementing strategies that strengthen business operations and drive growth. She has spearheaded several company-wide programs that have transformed resource allocation and target-setting processes, enhancing operational efficiency and streamlining workflows. Her strategic interventions, grounded in thorough market research and competitor analysis, have reshaped GTM strategies, unlocking the company’s potential and setting the stage for sustained growth.Interests: AI and Generative AI.Customer Focus: Actively engages with key customers at Snowflake and Collov AI, aligning solutions with business goals to forge strong partnerships.Skills: Expert in data analytics (SQL, Tableau) and Salesforce (CRM). Excels at stakeholder management, program management, and adeptly navigates ambiguity in fast-paced environments.#Strategy #GTMStrategy #SalesStrategy #Operations #BizOps #ProcessImprovement #ProgramManagement
Current workplace
Shan Yu's current company
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Snowflake
8 roles
Shan Yu work experience
A career timeline built from the work history available for this profile.
Growth Advisor To The Ceo
Current• B2B SaaS GTM Strategy: Designed a comprehensive Go-to-Market strategy, identifying key use cases and scalable pricing packages, boosting B2B annual revenue from zero to $5M and secured 'Product of the Day' on Product Hunt• Product-led Growth: Collaborated with Engineering to enhance customer onboarding by leading A/B testing of interface designs and incorporating customer feedback to refine features and processes• Demand Generation & Campaign Execution: Led growth marketing campaigns across email, webinars, themed events and expo, increasing lead generation 5X within 2 months and boosting B2B sales from 0 to $5 million in Annual Recurring Revenue• Enablement: Drove the development of extensive training materials and sales collateral
Jun 2022 - Present
Corporate Planning
• Financial Strategy: Developed company 10-year financial models, conducted profit margin analysis across product offerings, and secured leadership buy-in for prioritization strategies to enhance financial outcomes• Financial Reporting: Engineered financial models that streamlined performance tracking, cutting reporting time by 40%
Jul 2018 - Nov 2021
Consultant
• Leveraged analytics to dissect complex financial systems and deriving actionable insights to reduce risk• Fostered client partnerships, leading transparent financial compliance discussions and enhancing operational efficiency
Sep 2017 - Jul 2018
Financial Research Analyst Intern
Sep 2015 - Dec 2015
Financial Analyst Intern
Jun 2015 - Aug 2015
Data Analyst, The Robert Clarke Leadership Research Fellows Program
Sep 2013 - Jun 2014
Director At Rice Business Collaborative
Sep 2013 - May 2014
Team & coworkers
Colleagues at Snowflake
Other employees you can reach at snowflake.net. View company contacts for 2295 employees →
DM
David Madriz
Colleague at SnowflakeNaranjo De Alajuela, Alajuela, Costa Rica
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MF
Monika Fus
Colleague at SnowflakePoland
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GG
Gloriana Garro Ureña
Colleague at SnowflakeSan José, San Jose, Costa Rica
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LA
Lyrad Alontaga
Colleague at SnowflakeBurlingame, California, United States
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SS
Shaktiman Singh
Colleague at SnowflakeBengaluru, Karnataka, India
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BP
Bryce Phillips
Colleague at SnowflakeSan Mateo, California, United States
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WT
Whitney Taylor
Colleague at SnowflakeGreater Seattle Area, United States
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MF
Melinda Faulkner
Colleague at SnowflakeSeattle, Washington, United States
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PM
Pallavi M Kakunje
Colleague at SnowflakeSan Jose, California, United States
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DB
Dominika Broniek (Niedziółka) ❄
Colleague at SnowflakeWarsaw, Mazowieckie, Poland
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David Madriz
Colleague at SnowflakeNaranjo De Alajuela, Alajuela, Costa Rica
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MF
Monika Fus
Colleague at SnowflakePoland
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GG
Gloriana Garro Ureña
Colleague at SnowflakeSan José, San Jose, Costa Rica
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LA
Lyrad Alontaga
Colleague at SnowflakeBurlingame, California, United States
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SS
Shaktiman Singh
Colleague at SnowflakeBengaluru, Karnataka, India
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BP
Bryce Phillips
Colleague at SnowflakeSan Mateo, California, United States
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WT
Whitney Taylor
Colleague at SnowflakeGreater Seattle Area, United States
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MF
Melinda Faulkner
Colleague at SnowflakeSeattle, Washington, United States
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PM
Pallavi M Kakunje
Colleague at SnowflakeSan Jose, California, United States
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DB
Dominika Broniek (Niedziółka) ❄
Colleague at SnowflakeWarsaw, Mazowieckie, Poland
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3 education records
Shan Yu education
Education record
Bachelor Of Arts (B.A.) Economics; Statistics, 3.78/4.00
Education record
Nanjing Foreign Languages School
FAQ
Frequently asked questions about Shan Yu
Quick answers generated from the profile data available on this page.
What company does Shan Yu work for?
Shan Yu works for Snowflake.
What is Shan Yu's role at Snowflake?
Shan Yu is listed as Go-to-Market (GTM) Strategy @ Snowflake| Growth | BizOps at Snowflake.
Where is Shan Yu based?
Shan Yu is based in San Francisco Bay Area, United States while working with Snowflake.
What companies has Shan Yu worked for?
Shan Yu has worked for Snowflake, Collov Ai, Intuitive, Ey, and Fieldstone Partners.
Who are Shan Yu's colleagues at Snowflake?
Shan Yu's colleagues at Snowflake include David Madriz, Monika Fus, Gloriana Garro Ureña, Lyrad Alontaga, and Shaktiman Singh.
How can I contact Shan Yu?
You can use AeroLeads to view verified contact signals for Shan Yu at Snowflake, including work email, phone, and LinkedIn data when available.
What schools did Shan Yu attend?
Shan Yu studied at Rice Business - Jones Graduate School Of Business.
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