Kara Svenson Email & Phone Number

Chicago, IL, US

Boston, Massachusetts, US

Mountain View, California, US

- Overseeing strategic and tactical execution of multimillion annual eCommerce search and DSP budgets across Amazon, Walmart, Home Depot, and Wayfair- Acquired new client after converting advertising pilot in first three months at the company- Created advertising strategy best practices presentation series for all employees- Train and mentor new.

Mountain View, California, US

San Francisco, California

- Designed new Amazon Advertising strategy for a Fortune 500 CPG company's petcare division that produced their highest ad-attributed sales to date- Managed multimillion-dollar advertising budgets across a family of brands- Created best-in-class reporting package detailing marketing SOV and competitor conquesting

San Francisco, California

- Developed Amazon Advertising strategies and oversaw tactical support for Fortune 500 and challenger CPG brands spanning food & beverage, beauty & healthcare, and pet products categories

San Francisco, California

- Executed and validated annual performance reporting for the agency’s entire client portfolio- Created 200+ Amazon A+ pages for a majority of company clients

Seattle, Washington, US

Provided strategic insights spanning digital ecosystem analysis, online/social reputation management, corporate social responsibility, Amazon landscape analysis, and industry trends for leading CPG companies including P&G, Conagra Brands, and Mars, Inc. Lead strategist for an intern project that resulted in a feature article in Ad Age and Ad Week.

Developed and implemented multi-channel social media strategy to promote and support local entrepreneurs.

• The College Panhellenic Council is the student-run governing council overseeing sorority activity across 10 chapters. The council fosters relationships between Greek organizations, creates programming for the.
• Served as chief spokesperson and organizer for Panhellenic community representing 1,500 sorority women.
• Developed an inaugural Junior Panhellenic Council to increase community engagement.
• Trained and mentored eight-member Panhellenic executive board.

Blue Ash, Ohio, US

Provided broad marketing support including competitor social media audit and recommendations, mentor brand analysis, thought-leadership content strategy, and created posts for agency blog.

• Provided project management and tactical support for numerous internal marketing and communication initiatives
• Developed a company-wide rewards program to improve retention rates
• Developed a playbook and analysis tool for trade-show planning and optimization

New York, NY, US

• Tabulated marketing research results across a variety of clients spanning consumer packaged goods, financial services, logistics, retail and healthcare industries
• Collaborated with project directors, scripters and analysts to create timely and accurate research that meets the client’s objectives

Cincinnati, OH, US

• Created and updated content for external and internal GAIG websites to enhance information access and productivity for business prospects, customers and employees
• Set up accounts, preferences and authorized web access, after verifying independent insurance agencies, to deliver report and policy information