Director Of Business Development
Jesa Enterprise Sdn Bhd
Selangor, Malaysia
• Lead the pitching, proposal, application, and approval process of MTDC CRDF-2 grant amount of RM 2.1 million• Managed a 3-year MTDC CRDF-2 grant including machinery equipment, administration and overheads, technological costs, Intellectual Property Protection and Product & Process Certification, Production Costs and Marketing strategies• Lead and Partnered with all levels of management across the enterprise to prepare, finalize and present business proposals for investments, partnerships and tenders with International MNC Companies E.Leclerc (France), TJX (US), IKEA (Sweden) and Lotte (Korea) that surpassed 30% of annual sales goal by Q3.• Lead and worked with external consultants for internal auditing and approval of various product certifications including SIRIM Eco Label, TUV Ok Compost Home, SME Competitive Rating for Enhancement 4.0, MIDA Pioneer Status, BSCI and IKEA Iway in a period of 3 to 6 months respective of each certification process.• Created future sales and marketing strategies to guide product development and inform key stakeholders of customer behaviors and consumer insights that were implemented by launching a bakeware line of products that increased annual company sales of RM0.8 million to RM1.5 million in a period of 6 months.• Developed mutually beneficial relationships with numerous government agencies including Mestecc, MITI, MIDA, Matrade, FRIM, Kraftangan• Supervised teams of up to 25 permanent staff and 10 Interns in various individual branding projects such as product launches, marketing campaigns and special projects.• Lead, managed and attended local and international trade fairs 2-3 events per year including HKTDC (Hong Kong), PLMA (Amsterdam) that lead to sales generation and Memorandum of Understanding signing of USD20.5 million• Co-Inventor for Intellectual Property Malaysian Patent (MYIPO) of Areca Catechu Disposable Biodegradable Article and Method of Manufacturing MY-158774-A