Rana Kardestuncer

Rana Kardestuncer Email and Phone Number

Managing Director @ NR2154 | x Coca-Cola, AB Inbev, Olympics @ NR2154
Rana Kardestuncer's Location
New York, New York, United States, United States
Rana Kardestuncer's Contact Details

Rana Kardestuncer work email

Rana Kardestuncer personal email

n/a
About Rana Kardestuncer

My reputation is built on a foundation of innovative and expansive thinking. I am driven by a deep curiosity and drive to conquer significant, complex challenges such as increasing voting among Gen Z Americans, and growing iconic brands including Coca-Cola, Corona, Stella Artois and the Olympics. As a passionate team leader, I am dedicated to cultivating and nurturing high-performing teams.

Rana Kardestuncer's Current Company Details
NR2154

Nr2154

View
Managing Director @ NR2154 | x Coca-Cola, AB Inbev, Olympics
Rana Kardestuncer Work Experience Details
  • Nr2154
    Managing Director
    Nr2154 Mar 2024 - Present
    View
  • Sunday Dinner
    Member
    Sunday Dinner 2018 - Present
    New York, Ny, Us
    Member of Sunday Dinner Community, a curated slack channel designed to support leaders in the marketing & creative community.
    View
  • Civic Nation
    Executive Vice President, Marketing And Executive Director, Creative Alliance
    Civic Nation Sep 2019 - Mar 2024
    Washington, District Of Columbia, Us
    Lead all marketing for Civic Nation and its portfolio of initiatives, including Michelle Obama's When We All Vote which focuses on increasing voting and civic engagement; the Obama/Biden administration's Its On Us and United State of Women campaign's focusing on ending sexual assault on college campuses and advocating for gender equity among others.I also lead Civic Nation's Creative Alliance, a coalition of 100+ of the nation's top creative agencies who provide pro bono advertising and communications support for our initiatives. This unique model allows the brightest and most creative minds from the brand world to use their expertise to contribute to Civic Nation's mission of creating a more equitable America. Our members include Anomaly, 72andSunny, Mekanism, Droga5, Creative Artists Agency, ViacomCBS, Sporify, ATTN:, and more.
    View
  • January Communications
    Founder
    January Communications Jan 2016 - Sep 2019
    Founded and operated January Communications, an independent consulting firm dedicated to enhancing brand marketing capabilities to achieve results.▪Defined the brand activation strategy for Red Bull’s Arts, the company’s global experiential arts program.▪Led global agency pitches including for 23andMe, securing 72 & Sunny to lead the $100m account.▪ Provided brand positioning and agency management for the Coca-Cola Freestyle brand globally.▪ Developed brand positioning and agency briefings for Brown-Forman brands including Jack Daniels and Gentleman Jack.
  • Anheuser-Busch Inbev
    Global Director, Marketing Communications For Stella Artois And Corona
    Anheuser-Busch Inbev Apr 2014 - Jan 2016
    Leuven, Be
    Developed global communications strategies and related marketing campaigns for Stella Artois and Corona. Key responsibilities included:▪ Establishment of overarching consumer positioning and core creative ideas, including qualitative andquantitative validation globally.▪ Developed social strategies, brand voice and content, including clear identification and role for eachglobal platforms (FB/Instagram, YouTube/Google, Twitter).▪ Developed Corona’s first-ever global integrated marketing campaign which was activated in 140countries.▪ Developed and launched Stella Artois’ first-ever global CSR program, BALAD, in partnership with MattDamon and water.org.▪ Developed and activated Corona’s brand experience platform, SunSets Music Festival, held in iconic beach destinations in 6 key international markets.▪ Oversaw global marketing teams around the world to execute and localize programming.
    View
  • The Coca-Cola Company
    Global Director, Integrated Marketing Communications
    The Coca-Cola Company May 2011 - Apr 2014
    Atlanta, Ga, Us
    Led development of Glaceau vitaminwater global marketing campaigns which helped grow the brand to become the world’s #1 enhanced water.▪ Developed vitaminwater’s first ever fully integrated global campaign with multiple consumer touch points (digital, film/video, out-of-home, shopper/retail, experiential and PR) resulting in several global and regional awards.▪ Developed campaigns for all global partnerships including the Olympic Games, FIFA World Cup, London and Paris Fashion week, Cannes and Toronto International Film Festivals.▪Led vitaminwater’s asset and partnership strategy, including signing the brand’s first ever-global talent, Jessie J, for use during the 2012 and 2013 campaign cycle.▪ General Manager to the Canada business where vitaminwater was valued at $30m + 65% share in the category.▪ Managed a team of 25 professionals around the world to execute the brand’s communication strategies.▪Original member of the vitaminwater global expansion team where we launched the brand in 24 countries.
    View
  • The Coca-Cola Company
    Global Director, Marketing Communications Strategy
    The Coca-Cola Company 2008 - May 2011
    Atlanta, Ga, Us
    Established and implemented the brand’s global communications strategies within digital, PR and assets for activation in all vitaminwater markets internationally. This included development of blueprints defining how the brand would come to life and connect with the target through each touch point. Details include:▪ Creation of the global “always on” interactive digital strategy leveraging core social media environments(blog, Facebook, YouTube, Twitter, Instagram, etc.) Developed the global conversation calendar anddigital content to build relevance with the target audience.▪ Evolved the vitaminwater influencer marketing strategy to embrace social media and communitymarketing to differentiate from an overly saturated celebrity-marketing environment. In addition to growing share of voice and building awareness, grew media impressions from 2 to 5 billion per year.
    View
  • The Coca-Cola Company
    Manager, Olympic Games Management
    The Coca-Cola Company 2005 - 2008
    Atlanta, Ga, Us
    Managed the day-to-day relationship of the Company’s $100m+ partnership with the International Olympic Committee (IOC) and ensured maximum value was gained.▪ Activated the Beijing 2008 Olympic Games in 200+ territories. Primary point of contact to internationalmarketing teams in their activation of the Coca-Cola and PowerAde global Olympic marketing campaigns.▪ Company’s subject matter expert on Olympic branding, positioning and research for all activating brands(Coca-Cola and PowerAde).▪ Developed the Company’s POV on use of social media within Olympic campaigns, which led to theoverturning of the IOC’s policies restricting use of social media for future Games.▪ Created the knowledge transfer strategy for global assets (Olympics, World Cup), including creation of aglobal events portal to facilitate knowledge transfer and increase collaboration.▪ Developed the education and knowledge transfer curriculum for future host country Olympic marketingteams.
    View
  • Carlson Marketing
    Director, Sponsorship And Event Marketing
    Carlson Marketing 2002 - 2005
    Minneapolis, Mn, Us
    Developed the Sponsorship and Event Marketing department’s domestic and international growth and delivery strategy, including the formation of the Firm’s China presence and the restructuring of the European sponsorship practice. Led all new business development efforts in the area of sponsorship activation and strategy, including the sale of services to Olympic and global event sponsors such as Eastman Kodak, Xerox and Pfizer. 2004 sales reached nearly $14 million in services.▪ Ran global sponsorship and event marketing practice which included acquisition strategy development, market assessment, needs analysis, talent recruitment, and resource alignment.▪ Firm’s global Subject Matter Expert in all matters relating to sponsorship and event marketing, including consulting clients to determine the role of sponsorships and events within their marketing mix and developing associated activation campaigns.▪ Managed a team of professionals based in Beijing, China, Turin, Italy and Atlanta, USA.
    View
  • International Olympic Committee
    Group Manager
    International Olympic Committee 1996 - 2002
    Lausanne, Ch
    Managed the Olympic partnership with five out of a total of 11 worldwide sponsors including Coca-Cola, Visa, Samsung, Kodak and IBM.▪ Lead the IOC’s strategy for how the Olympic brand was activated within each sponsor’s global marketingcampaigns.▪ Ensured sponsors rights and benefits were protected and leveraged to their fullest by partnering withOlympic Organizing Committees, IOC administration and members, National Olympic Committees,International Sports Federations and other key stakeholders.▪ Project managed the IOC’s global Olympic brand audit in 11 countries, which lead to the development ofthe organization’s first-ever Olympic campaign.
    View
  • Atlanta Committee For The Olympic Games
    Broadcast Relations
    Atlanta Committee For The Olympic Games 1994 - 1996
    Primary contact for all Olympic broadcast rights-holders whose total investment exceeded of $500 million.▪ Coordinated media communications between the Olympic community, ACOG, and government officials.▪ Field produced for broadcasters seeking to conduct features on Atlanta and the Olympic Games.▪ Wrote production presentations for daily venue surveys, which led to Olympic broadcaster bookings of $55million in unilateral services and facilities at the 41 sports venues.
    View

Rana Kardestuncer Skills

Integrated Marketing Relationship Marketing Sponsorship Brand Management Marketing Communications Sports Marketing

Rana Kardestuncer Education Details

  • Northwestern University - Kellogg School Of Management
    Northwestern University - Kellogg School Of Management
    Ab-Inbev Advanced Marketing Program
  • University Of Connecticut
    University Of Connecticut
    Political Science And Spanish

Frequently Asked Questions about Rana Kardestuncer

What company does Rana Kardestuncer work for?

Rana Kardestuncer works for Nr2154

What is Rana Kardestuncer's role at the current company?

Rana Kardestuncer's current role is Managing Director @ NR2154 | x Coca-Cola, AB Inbev, Olympics.

What is Rana Kardestuncer's email address?

Rana Kardestuncer's email address is rk****@****.ko.com

What is Rana Kardestuncer's direct phone number?

Rana Kardestuncer's direct phone number is +121257*****

What schools did Rana Kardestuncer attend?

Rana Kardestuncer attended Northwestern University - Kellogg School Of Management, University Of Connecticut.

What skills is Rana Kardestuncer known for?

Rana Kardestuncer has skills like Integrated Marketing, Relationship Marketing, Sponsorship, Brand Management, Marketing Communications, Sports Marketing.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.