Karen Farugia Email & Phone Number

Phoenix, Az

Phoenix, Arizona Area

Provide exceptional account service to assigned agency clients and leadership for junior members of the Client Services team. Assist in the continued growth and success of the agency by exceeding client expectations and helping grow their business, and through participation in the acquisition of new business.

Cave Creek, Az

Developed and executed marketing strategies and tactics to support client initiatives and build their brands. Worked with multiple teams at the Musical Instrument Museum to promote the museum and it's programs, exhibitions, the MIM Music Theater and the MIM Store.

Phoenix, Arizona

Responsible for marketing all aspects of the museum (collection, special exhibitions, music theater, events, education classes, public programs, membership, store, and cafe) to multiple audiences (local to international, Valley residents to tourists, and corporate donors to artists) via numerous channels (traditional advertising, web, digital, promotion, public relations, POS, collateral, and outreach). Built and managed the marketing team and supplier/partners; provided mentoring and guidance to team members. Prepared integrated marketing plans and provided strategic direction; worked with team members and suppliers to execute campaigns. Worked with a small team to secure two Google Grants ($10K/month followed by $40K/month). Member of the cross-functional senior leadership team, and worked with MIM's board of directors and and advisory board to help guide the direction and decisions for the museum.

Phoenix, Arizona

Led the account management of several diverse companies and organizations including The Musical Instrument Museum, Desert Botanical Garden, illy caffe, and Main Street Restaurant Group/The Briad Group (TGI Friday's, The Bamboo Club, Redfish). Experienced in media planning, copywriting, procurement, print and broadcast production, supplier management, and collaboration with clients' (third party) suppliers. Served as part of the senior leadership teams for the Desert Botanical Garden and the Musical Instrument Museum while at PS Studios, and as part of the leadership team for PS Studios.

Scottsdale, Arizona

Started at Dial as Marketing Service Specialist, working with advertising and promotions agencies on programs, contract negotiations, budgets, and invoicing. Achieved $5MM in cost savings over a two-year period. Promoted twice within the Strategic Purchasing and Advertising Services department to Buyer (managed $15MM in purchases) and then Senior Buyer (managed $25MM in purchases). Purchased chemicals for Dial plants and contract manufacturers; led cross-functional sourcing effort for 90M-ton salt requirement; purchasing representative on the Laundry Additives and Health & Beauty teams. During my last year at Dial, I was moved into a new position: Senior Buyer for Marketing Services and Travel. Managed $50MM in purchases, and negotiated contracts for all Dial marketing suppliers including market research, advertising, promotions, and graphic design, as well as travel agencies. Generated $2MM in cost savings while in this role and nearly $3MM in cost savings while buying chemicals.

Mba, General Business, 3.75 Gpa

Bachelor Of Journalism, Advertising (English, Art History, & Sociology Minors)

Activities and Societies: Chi Omega, UNL Timing Team - men's swimming, Ski Club

Mini Mba For Nonprofits

Courses in Governance, Leadership Fundamentals, Legal Issues, Marketing, Program Evaluation, Strategic Planning, Volunteer Management.