• Plan marketing strategy includes branding, positioning, content creation, social media management and search engine optimisation.• Sustainability programme design and execution for universities, local and international schools, corporates and communities.• Business development by collaborating with NGOs and other social enterprises.

• Manage a team of 20 in Hong Kong and Shanghai to run online stores on HKTVMall, Tmall and JD.com.• Digital transformation by adopting an ERP system to manage sales and inventory and facilitate the API integration to connect the online stores with the ERP system.• Financial budgeting for cost control.

• Survey design and execution to find out media consumption of specific target group.• Prepare media buying proposal based on survey results and generate performance reports.