Karen Leon Email and Phone Number
I am a Production Designer at Waypost Marketing, a digital marketing agency that helps businesses grow their online presence and generate leads. With a BA in Mass Communication from the University of South Carolina Upstate, I have a solid foundation in media studies and a passion for creating engaging and effective content and designs across various platforms.I have led and contributed to multiple successful design projects, achieved record-breaking open and click-through rates for newsletters, and increased audience growth for social media accounts. My goal is always to provide clients with creative design solutions that help them achieve their objectives.
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Production DesignerWaypost Marketing Oct 2022 - PresentGreenville, Sc, Us- Develop marketing deliverables like banners, digital ads, infographics, presentations, and social media content.- Create visually appealing website designs, enhancing client online presence.- Led a branding project, redesigning the brand development service page to align with company objectives.
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Marketing CoordinatorWaypost Marketing May 2021 - Sep 2022Greenville, Sc, Us- Oversaw social media for up to 8 clients, resulting in an 83.05% increase in audience growth for one client within the first year.- Led newsletters for up to 7 clients, achieving a record-breaking 59.14% open rate, coupled with an impressive 5.93% click-through rate (CTR) for one client. Elevated the open rate from 19.46% to an outstanding 50.08% within the initial year for another client.- Developed brand-specific web graphics and ads for a cohesive representation across marketing channels.
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ProducerHow To: Hubspot Aug 2023 - PresentResponsible for managing content creation, which includes research, scriptwriting, video editing, posting, and performance analysis. Achieved 8,000 video views on TikTok within 2 months.
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Social Media And Digital Marketing InternThat Chick’S Cheese Mar 2021 - May 2021- Assist with Shopify website creation and management needs, such as email blasts, for effective marketing.- Work closely with the design team to implement ideas designed to meet the sales goal of 60 orders in a month.- Create and manage social media content for publishing, including animated graphics, headers, & announcements.- Track, evaluate, and report digital and social media channel performance as well as digital media performance, and continually optimize executions to drive best results.
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Development Communications InternYmca Of Greenville Feb 2021 - Apr 2021Greenville, South Carolina, Us- Assist with writing grants for potential donations that range from $1,000-$10,000.- Create and assist with weekly newsletter that gets shared with donors.- Photograph weekly events for weekly newsletter and other marketable media.- Assist with event coordination and donation logistics. -
Senior Living AdvisorRealpage, Inc. Jan 2018 - Apr 2021Richardson, Texas, Us- Worked 36 hours a week while maintaining a 3.95 GPA. - Trained four new team members over the course of two weeks on all company procedures and policies. - Scored in excess of 90% on every weekly performance review. - Applied for and received promotion in spring of 2018 and Summer 2020 at Manager’s encouragement. -
Bilingual Marketing AssociateRealpage, Inc. May 2016 - Dec 2017Richardson, Texas, Us
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Content Creation InternEasy Event Planning May 2020 - Jul 2020Las Vegas, Nevada, Us- Edited and created 3 blog articles per week for company website. - Promoted social media content on Facebook and Instagram to meet company-wide daily goals.- Reached out to 2-3 mirco to mega influencers on a weekly basis to increase awareness of the company campaign.
Karen Leon Education Details
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University Of South Carolina UpstateMass Communication/Media Studies
Frequently Asked Questions about Karen Leon
What company does Karen Leon work for?
Karen Leon works for Waypost Marketing
What is Karen Leon's role at the current company?
Karen Leon's current role is Production Designer @ Waypost Marketing | Creative, Data-Driven Marketing.
What schools did Karen Leon attend?
Karen Leon attended University Of South Carolina Upstate.
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