Helping companies create marketing content and lead generation pieces to engage their clients.As Owner, CMO or Marketing Director guiding your team tops your priority list. Squeezing in marketing projects can be overwhelming. Finding a writer who will assist you without draining your time can be daunting.I'm Karen Post, freelance copywriter.As a prior owner/operator for 12 years, I understand your client. I was your client. I know the right time to share stories. I know when to inspire and when to assure them of your support. Stories shared at the right time can cultivate loyal customers.As an owner of a successful service business I understand that reliability and accountability are strengths for any vendor helping you serve your clients. I both appreciate these qualities in my vendors and give these same qualities a top priority for my clients.During these 12 years, I refined our marketing message. As the marketing strategist, I wrote all the copy; advertorials, speeches, website, blogs, printed monthly newsletter, articles for newspapers, direct mailers and all internal documents.This knowledge and experience gives me an advantage when crafting a message to engage your audience to take action. I understand where your project falls within the customer journey. I have insight on how much impact it will have to move them so they take the next step.All this experience allowed me to refine the process I use for each project. Clarity of objective, understanding the audience, and establishing measurable results are key aspects in my process.If you want to talk about an upcoming project, you can email me Karen@CoreBizStrategy.com.