Karen Hill

Karen Hill Email and Phone Number

CMO | Consumer Products | Brand Development and Management | Entertainment Marketing | Strategic Partnerships | Shopper Marketing | Promotions @ Fusion Promotional Marketing
Karen Hill's Location
San Clemente, California, United States, United States
About Karen Hill

I am a creative, energetic and hands-on marketing brand specialist and team leader who is a master at creating unique and successful consumer-driven promotional programs that drive engagement and sales. I excel at keeping projects and people on task, within timelines and budget. I build trust easily and form loyal, long-term client and partner relationships. My reputation is proven for the ability to develop concepts, plan, organize and execute based on overall strategic vision. I enjoy managing multiple projects simultaneously within fast-paced environments and using my creative problem solving. I am respected for my integrity and ability to motivate cross-functional teams to perform with a quality and excellence mindset. I am also seasoned at selling and negotiating national agreements between partners. With a sales background in putting programs together for radio promotions, I transitioned into working directly with studios and brands to create in-store programs that feature theatrical releases and promotions using brands to drive trial and increased sales. Here’s my value: I have the resources between studio and corporate brand contacts to identify top selling brands for specific promotions that leverage the assets of each partner to create value. I create the promotional concept, work with both sides to facilitate the agreement and manage the details required from both sides, so that the promotion gets executed seamlessly across all platforms. Strategic planning and executing a smooth promotion from start to finish, is what I do best. Outside of entertainment shopper marketing programs, I am an advocate for women in the workplace, providing insight and direction to young women. In addition, I enjoy mentoring children who are aging out of foster care and adoptive programs.Some of my key areas of strengths are:▪ Shopper / Retail Marketing ▪ National Campaigns ▪ Packaged /Consumer Goods▪ Product Launches▪ Managing Sales Teams▪ Cross-Promotions▪ Partnership Management▪ Concept to Execution▪ Planning & Forecasting ▪ Beauty / Entertainment▪ New Business Development▪ Strategic Partnerships

Karen Hill's Current Company Details
Fusion Promotional Marketing

Fusion Promotional Marketing

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CMO | Consumer Products | Brand Development and Management | Entertainment Marketing | Strategic Partnerships | Shopper Marketing | Promotions
Karen Hill Work Experience Details
  • Fusion Promotional Marketing
    Chief Marketing Officer
    Fusion Promotional Marketing Aug 2006 - Present
    San Clemente, California, Us
  • Fusion Promotional Marketing
    Director Of Marketing
    Fusion Promotional Marketing Aug 2006 - Sep 2023
    San Clemente, California, Us
    At Fusion Promotional Marketing, which is a national promotional marketing agency based in San Clemente, California. I specialize in creating shopper marketing and entertainment tie ins by facilitating partnerships between studios (theatrical & home entertainment ) and promotions with consumer brand partners. From concept development and branding collaboration through implementation, these cross-promotional programs are executed in national grocery and mass retailers. Delivered through incremental displays and promoted through in-store point of purchase, digital and social consumer advertising, these national shopper-marketing promotions create consumer engagement, while leveraging partnerships for retail exposure to drive sales. ACHIEVEMENTS:* Produced a 142% lift in sales for BIC Consumer Brands for all Kroger divisions.* Strategically aligned and executed a National multi-tiered partnership with Pop Secret Popcorn / Block Buster theatrical releases for Hotel Transylvania, IT Chapter 2 and Jumanji franchises. I have executed over 400+ promotions for major studios and national consumer brands and products. For more information, visit FusionPromos.com or follow me on LinkedIn or on Instagram at Fusionpromoevents.
  • Cbs Radio
    Marketing Manager
    Cbs Radio Jun 1997 - Jun 2006
    Philadelphia, Pa, Us
    I entered into radio sales, beginning my career with KLAX a Spanish radio station in the Los Angeles Market. I was with CBS Radio for 9 years in Los Angeles working at Talk Radio KLSX, top country station KFRG and the Infinity Promotions Group where I developed retail marketing campaigns for various clients. At KCBS Marketing, I focused on retail, consumer products and entertainment campaigns nationally and was promoted to the Strategic Marketing Manager for all 7 CBS radio stations in Los Angeles. My responsibilities included training CBS radio account executives in creating non-traditional business, managing multiple station sales incentives and extended KCBS Marketing’s involvement within CBS Broadcasting, creating marketing solutions for new and existing clients.Highlights:* Increased radio station’s revenue by developing partnerships and cross promotional opportunities. * Managed multiple station’s sales incentive programs and marketing solutions for clients.
  • Cosmair European Fragrances-
    Market Coordinator
    Cosmair European Fragrances- 1991 - 1997
    After college I worked for Cosmair European Designer Fragrances, the largest cosmetic company in the world at the time, as a Market Coordinator I was responsible for high volume retail stores in California. I created marketing programs and managed people at store level.

Karen Hill Skills

Leadership Product Marketing Sponsorship Sales Grocery Social Media Strategic Partnerships Online Marketing Brand Development Entertainment Industry Sales Market Planning Mobile Marketing Brand Awareness Digital Media Business Development Communication Partner Relationship Management Negotiation Team Leadership Digital Marketing Advertising Integrated Marketing Promotions Strategic Planning Strategy Sales Management Branding Online Advertising Budgeting Sales And Marketing Marketing Leadership Development Cross Functional Team Leadership Training Beauty Industry Social Media Marketing Creative Direction Radio Social Media Communications Shopper Marketing Management Project Management Cpg Industry Marketing Communications Problem Solving Marketing Strategy Brand Management Consumer Products Creative Problem Solving Sponsorship

Karen Hill Education Details

  • California State University, Fullerton
    California State University, Fullerton
    Bachelor Of Arts- Communications/Advertising

Frequently Asked Questions about Karen Hill

What company does Karen Hill work for?

Karen Hill works for Fusion Promotional Marketing

What is Karen Hill's role at the current company?

Karen Hill's current role is CMO | Consumer Products | Brand Development and Management | Entertainment Marketing | Strategic Partnerships | Shopper Marketing | Promotions.

What is Karen Hill's email address?

Karen Hill's email address is ka****@****mos.com

What is Karen Hill's direct phone number?

Karen Hill's direct phone number is +132385*****

What schools did Karen Hill attend?

Karen Hill attended California State University, Fullerton.

What skills is Karen Hill known for?

Karen Hill has skills like Leadership, Product Marketing, Sponsorship Sales, Grocery, Social Media, Strategic Partnerships, Online Marketing, Brand Development, Entertainment Industry, Sales, Market Planning, Mobile Marketing.

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