Karen Williams is a Planning Partner at Edit. She possess expertise in integrated marketing, online marketing, crm, direct marketing, marketing communications and 16 more skills. Colleagues describe her as "Karen is a planning tour de force; a knowledgeable, passionate, relationship-builder who deftly blends her considerable experience with a data-driven, insight first approach. She always speaks with great credibility in meetings and I'm forever envious of her ability to think on her feet. I am proud of the outputs of the projects that we worked on together and feel that the insight work was much enhanced by Karens' understanding of the charity market and CRM process. " and "Karen was a fantastic planner to work with. She understood the challenges faced in the data and also what might be possible. This stretched the thinking beyond what was expected and into new insights that would support the CRM development. Her understanding of the challenges of multi-channel marketing meant we always did what was best for each customer and so best for our clients."