Karen Barnes

Karen Barnes Email and Phone Number

Operations and Go-to-Market Lead @ Hi5.works
Springfield, VA, US
Karen Barnes's Location
Springfield, Virginia, United States, United States
Karen Barnes's Contact Details

Karen Barnes work email

Karen Barnes personal email

n/a

Karen Barnes phone numbers

About Karen Barnes

I have a passion for connecting and empowering others with ways they can make a difference in the world.-I'm a top seller/advocate in my global impact work with Noonday Collection, having been in the top 6 for sales every year since 2018. We create job opportunities for artisans in 15 countries through their beautiful, handmade accessories, clothes & gifts.-I'm also a marketing professional with over 10 years of experience in the worlds of non-profit, social enterprises, book publishing, and the music industry. Currently, I'm enjoying doing market research & project management for a new tech startup.

Karen Barnes's Current Company Details
Hi5.works

Hi5.Works

View
Operations and Go-to-Market Lead
Springfield, VA, US
Employees:
3
Karen Barnes Work Experience Details
  • Hi5.Works
    Operations And Go-To-Market Lead
    Hi5.Works
    Springfield, Va, Us
  • Hi5.Works
    Operations & Go-To-Market Lead
    Hi5.Works Mar 2024 - Present
    Lead operations, project management, & market research initiatives.We're currently looking for input from those hiring skilled software engineers via this short survey: https://forms.gle/Uf3N9SV2X4HaynNz8 Participants will receive exclusive early access to beta test Hi5's new technology that seeks to revolutionize the hiring process. And those we select for a follow-up Zoom interview will get a $20 gift card for your involvement.
  • Noonday Collection
    Brand Ambassador (Advocate, Stylist & Storyteller)
    Noonday Collection Jul 2014 - Present
    Noonday Collection is a socially responsible business that creates economic opportunity for artisans in resource poor countries by harnessing social selling entrepreneurs across the US called Brand Ambassadors. Ambassadors create a marketplace for these artisan partners in women's homes, virtually, and other events, where we share the powerful stories of impact behind the pieces. In this role, as a social entrepreneur, I:•Connect customers with the greater vision of Noonday and empower them to make a difference.•Give presentations on the mission of Noonday and stories of artisan partners.•Engage in follow-up communication with customers to deepen the relationship and ensure customer satisfaction.•Cultivate relationships to develop leads that will turn into event hosts.•Develop strategies to grow the business and increase sales (& in turn, the impact to the artisans).•Have achieved over $710k in lifetime sales (the 6th Ambassador to cross $500k).•Have been in the top 6 for sales every year since 2018.•Coached a team of other Ambassadors to reach their own individual goals, & our collective impact.
  • Freelance
    Marketing & Project Management Professional
    Freelance Aug 2016 - Present
    Specializing in marketing, project management & consulting.•Currently doing project management & market research for a tech startup, which aims to revolutionize the process for hiring skilled software engineers.•Past projects include managing Search Engine Optimization (SEO) for International Justice Mission utilizing BrightEdge and marketing strategy consultation for Three Roots International.
  • International Justice Mission
    Marketing Manager
    International Justice Mission Jan 2012 - Dec 2015
    Arlington, Va
    Brand Marketing•Develop/manage external global communication tools and campaigns that seek to reach a broad constituent base•Support/develop marketing plans and execute projects and initiatives that support the broader short and long-term marketing strategy, including both organization-wide campaigns and campaigns specific to program teams•Manage/support IJM’s constituent experience (manage IJM's overall email strategy, ensure messaging cohesion among program teams and steward brand guidelines)Strategic Marketing•Serve as a marketing thought leader and problem solver, speaking into the strategic vision of key projects/initiatives incited by other departments to produce more effective outcomes•Define and oversee the organization's policies and execution frameworks for co-marketing affiliations and various partnerships•Work with cross-functional teams to design and deliver projects that match the org's strategic vision and business objectivesAccount Executive•Provide marketing expertise in the brainstorming, development and implementation of marketing initiatives•Serve as liaison between the internal creative services team and various departments to ensure that all targets and requirements are met on time and within budget•Execute within the marketing “workflow” process to ensure high quality deliverables with increased productivity and higher ROI
  • Thomas Nelson Publishers
    Marketing Manager
    Thomas Nelson Publishers Dec 2011 - Jan 2012
    Nashville, Tn
    • Help strategize, coordinate development and implementation of marketing campaigns from beginning to end (including print, web, radio, TV, social media efforts, in addition to the building of related websites).• Serve as the key marketing point person for our first-ever cause marketing campaign, in partnership with World Vision – “God’s Word in Action”. Develop and implement the overall marketing plan, including consumer, retail and church campaigns, and leverage partnerships with World Vision and other organizations to support sales growth initiatives and the overall mission to inspire Christians to put God’s Word into action.• Manage brand marketing for Thomas Nelson’s newest Bible translation, The Voice.• Oversee creative development, production, and distribution of marketing materials and sales support elements to help drive sales growth.• Work with inside and outside designers and production staff to coordinate overall campaign details.• Serve as a liaison with vendors, retailers, and media contacts and manage all media buys.• Create in-store merchandising and work with stores for implementation.• Assist in developing church campaigns to promote our Bible, reference, and curriculum projects.
  • Thomas Nelson Publishers
    Marketing Specialist
    Thomas Nelson Publishers Apr 2006 - Dec 2011
    • Coordinate development and implementation of marketing campaigns from beginning to end (including print, web, radio, TV, social media efforts, in addition to the building of related websites).• Serve as the key marketing point person for our first-ever cause marketing campaign, in partnership with World Vision – “God’s Word in Action”. Develop and implement the overall marketing plan, including consumer, retail and church campaigns, and leverage partnerships with World Vision and other organizations to support sales growth initiatives and the overall mission to inspire Christians to put God’s Word into action.• Manage brand marketing for Thomas Nelson’s largest Bible brand (& revenue generating product), The Word of Promise® Audio Bible, since it’s beginning in 2007.• Oversee creative development, production, and distribution of marketing materials and sales support elements to help drive sales growth.• Work with inside and outside designers and production staff to coordinate overall campaign details.• Serve as a liaison with vendors, retailers, and media contacts and manage all media buys.• Create in-store merchandising and work with stores for implementation.• Assist in developing church campaigns to promote our Bible, reference, and curriculum projects.• Star Award Nominee (August 2008) – for contributing to the company profitability.
  • Mccain & Co. Public Relations
    Publicity Assistant/Coordinator
    Mccain & Co. Public Relations Feb 2006 - Apr 2006
    Assisted in writing press releases, facilitated client publicity tracking and wrap-up reports, researched media contacts to aid story pitches, and overall helped balance the workflow of the entire publicity team.
  • The Media Collective
    Publicity Assistant
    The Media Collective Jun 2005 - Dec 2005
    Managed press clippings, followed up with press through emails and phone calls to pitch artists/stories, coordinated mailings, answered phones, and generally assisted all publicists in daily activities.

Karen Barnes Skills

Social Media Marketing Marketing Brand Development Marketing Strategy Social Media Marketing Communications Publicity Blogging Creative Direction Marketing Plan Creation Project Management Publishing Copywriting Advertising Management Brand Developement Cause Marketing Account Management Online Advertising Media Relations Strategic Partnerships Book Marketing Strategy Implementation Creative Campaign Development

Karen Barnes Education Details

Frequently Asked Questions about Karen Barnes

What company does Karen Barnes work for?

Karen Barnes works for Hi5.works

What is Karen Barnes's role at the current company?

Karen Barnes's current role is Operations and Go-to-Market Lead.

What is Karen Barnes's email address?

Karen Barnes's email address is ka****@****ans.com

What is Karen Barnes's direct phone number?

Karen Barnes's direct phone number is +161590*****

What schools did Karen Barnes attend?

Karen Barnes attended Wake Forest University, Mississippi State University.

What are some of Karen Barnes's interests?

Karen Barnes has interest in Children, Economic Empowerment, Civil Rights And Social Action, Environment, Education, Poverty Alleviation, Disaster And Humanitarian Relief, Human Rights, Health.

What skills is Karen Barnes known for?

Karen Barnes has skills like Social Media Marketing, Marketing, Brand Development, Marketing Strategy, Social Media, Marketing Communications, Publicity, Blogging, Creative Direction, Marketing Plan Creation, Project Management, Publishing.

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