As a Chief Marketing Officer and Partner of wilyfoXX, I lead the strategy, development, and execution of marketing, communications, digital, and advertising campaigns. I'm obsessed with cutting-edge innovation, passionate about creating social impact platforms, and transforming modern businesses to serve humans better.I love when people call me a "futurist" and find that I'm equally passionate about bringing people together as I am about igniting emotional connections with today's consumers by nurturing relationships with retail, media, and creative communities at large. In 2017 I co-founded with Lauren Rieckhoff, a boutique strategic advisory and multi-disciplinary agency focusing on constructing indispensable strategies for the people, the brands, and the institutions changing the world. We love our clients past and present - Spotify, WPP, SJP, Lee Jeans, and Aflac, to name a few. And sometimes we invest. Recently, we spent a year immersed in the world of medical apparel - as founding officers of Kindthread, we created and launched the strategy, development, and execution of marketing, communications, and digital advertising campaigns for this Luther King Capital Management-backed venture. Including standing up a parent company, modernizing three legacy brands, and rebranding one of the country's largest medical apparel retailers. We drove innovation enterprise-wide, developed a social impact platform, and transformed every facet of the business into a customer-centric culture.After +20 years of expanding my intimate knowledge of the global Luxury Fashion design/retail industry and developing brand marketing expertise with world-class companies, including American Express and Verizon, I am committed to supporting today's visionaries, women entrepreneurship, and building the brands of the future. And I am proud to be a founding member of The Wie Suite, a community for extraordinary women leaders, innovators, and creators, who use their collective influence and expertise to help one another advance, thrive and succeed. Most people can still sense my Marin County, CA roots, but with my husband, daughter, two pups, and step-adult/children, New York City & "Upstate" has my heart (and zip code).